Grosses

'Insurgent' Claims $64.32M in Its First Week After Leading Thursday with $2.56M; 'Cinderella' a Close Second with $2.24MMarch 27, 2015 01:29 PM

by Daniel Garris

Lionsgate's The Divergent Series: Insurgent took in $2.56 million on Thursday to lead the daily box office for a seventh consecutive day. The second installment of the young adult series starring Shailene Woodley is widely expected to fall out of first place this weekend with both Fox's Home and Warner's Get Hard entering the marketplace. Insurgent was down just 1 percent from Wednesday, which represented a very solid daily hold, especially given that Home and Get Hard both had healthy debuts on Thursday evening. Insurgent was the week's top film with a seven-day start of $64.32 million. That was just below pre-release expectations and was 6.5 percent below the $68.76 million seven-day take of last year's Divergent.

Cinderella also held up well on Thursday with a close second place take of $2.24 million. Disney's blockbuster fairy tale adaptation was up 1 percent over Wednesday and down 50 percent from last Thursday. Cinderella placed in second place for the week with $44.96 million. That represented a sizable, but understandable 49 percent decline from the film's opening week performance. Cinderella has grossed a strong $132.51 million in two weeks. That places the film 8 percent behind the $144.52 million 14-day take of last year's Maleficent.

The Second Best Exotic Marigold Hotel placed in third with $0.394 million. The ensemble comedy from Fox Searchlight was down 6 percent from Wednesday and down 39 percent from last Thursday. The Second Best Exotic Marigold Hotel placed in sixth for the week with $5.27 million. The film was down 37 percent from the previous frame and has grossed a solid $25.95 million in three weeks of release.

Warner's Run All Night followed closely behind in fourth with $0.386 million. The Liam Neeson led action thriller fell a sizable 15 percent from Wednesday and 49 percent from last Thursday. Run All Night placed in third for the week with $7.01 million. That was down 52 percent from last week and brings the film's two-week total to a lackluster $21.62 million.

Fellow action thriller The Gunman rounded out its first week of release with a sixth place take of $0.327 million. The Sean Penn led film from Open Road was down a sharp 17 percent from Wednesday. Both The Gunman and Run All Night clearly took sizable hits on Thursday from the Thursday evening start of Get Hard. The Gunman took fourth place for the week with a soft seven-day start of $6.76 million.

Do You Believe? landed in seventh place for the day with $0.299 million. The faith-based drama from Pure Flix was up 1 percent over Wednesday. Do You Believe? placed in seventh for the week with a softer than expected seven-day start of $4.90 million. The film will hope to hold up well going forward with aid from the upcoming Easter holiday.

Weekend Actuals (Domestic) Fri, Jun. 3 - Sun, Jun. 5

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1X-Men: First Class$55,101,604--3,641--$15,134$55,101,6041Fox
2The Hangover Part II$31,381,234-63%3,6150$8,681$185,808,1942Warner Bros.
3Kung Fu Panda 2$23,887,914-50%3,95227$6,045$100,028,3722Paramount / DreamWorks
4Pirates of the Caribbean: On Stranger Tides$17,954,603-55%3,966-198$4,527$190,200,8803Disney
5Bridesmaids$12,040,875-27%2,919-39$4,125$107,167,2304Universal
6Thor$4,250,044-55%2,780-516$1,529$169,122,9485Paramount
7Fast Five$3,165,355-51%2,237-744$1,415$201,979,6656Universal

Limited (100 — 999)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Midnight in Paris$2,769,99244%14789$18,843$6,796,7313Sony Pictures Classics
2Something Borrowed$848,013-54%688-752$1,233$36,673,3305Warner Bros.
3Jumping the Broom$844,909-54%589-350$1,434$35,907,3005Sony / TriStar
4Rio (2011)$738,518-59%691-981$1,069$136,690,3958Fox
5Water for Elephants$694,517-36%572-222$1,214$55,733,1957Fox
6Priest (2011)$376,365-79%583-1335$646$28,713,5774Sony / Screen Gems
7Cave of Forgotten Dreams$346,316-20%1224$2,839$3,253,7676IFC Films
8Rango$239,040-34%254-26$941$122,152,49414Paramount
9Source Code$234,874-27%288-11$816$53,850,55610Summit
10Soul Surfer$204,050-49%245-156$833$41,746,3009Sony / TriStar
11Insidious$180,44911%160-26$1,128$53,010,82210FilmDistrict
12HOP$170,150-25%245-54$694$107,802,81010Universal
13Hanna$150,769-31%197-19$765$39,808,8089Focus
14Limitless$150,104-32%232-37$647$78,734,46512Relativity Media
15Everything Must Go$145,809-47%107-54$1,363$2,400,8804Roadside Attractions
16Tyler Perry's Madea's Big Happy Family$144,437-57%196-163$737$52,623,4387Lionsgate
17Win Win$124,838-36%14117$885$9,865,93312Fox Searchlight
18The Lincoln Lawyer$112,399-41%133-33$845$56,996,98412Lionsgate
19Diary of a Wimpy Kid: Rodrick Rules$105,684-34%182-32$581$52,305,51211Fox
20Jane Eyre (2011)$100,817-37%128-15$788$10,867,43213Focus
21The Conspirator$86,697-44%110-27$788$11,328,7048Roadside Attractions
22Scream 4$77,908-38%201-60$388$38,042,4858Weinstein Company
23Mars Needs Moms$55,432-43%100-28$554$21,275,65413Disney

Platform (1 — 99)

#TitleweekendLocationsAvg.TotalWks.Dist.
1The Tree of Life$631,93569%2016$31,597$1,250,2262Fox Searchlight
2Ready$460,238--97--$4,745$460,2381Eros International
3Born to Be Wild 3D$181,669-27%470$3,865$6,320,4449Warner Bros. / IMAX
4Incendies$175,488-12%9018$1,950$1,179,6077Sony Pictures Classics
5Beginners$141,340--5--$28,268$141,3401Focus
6The Double Hour$121,367-26%6810$1,785$943,5808IDP/Samuel Goldwyn
7Hubble 3D$81,256-21%382$2,138$25,785,90164Warner Bros. / IMAX
8Meek's Cutoff$68,910-29%455$1,531$723,2479Oscilloscope
9Sea Rex: Journey To A Prehistoric World$65,36667%110$5,942$2,906,723563D Entertainment
1013 Assassins$56,799-31%29-2$1,959$538,0156Magnolia / Magnet
11Gnomeo and Juliet$49,681-44%85-26$584$99,712,43517Disney
12The Beaver$48,595-54%68-41$715$873,9085Summit
13Arthur (2011)$46,211-46%62-15$745$33,015,6969Warner Bros.
14The First Grader$42,536-26%360$1,182$222,3604National Geographic
15Submarine$41,832--4--$10,458$41,8321Weinstein Company
16Empire of Silver$40,052--17--$2,356$40,0521NeoClassics Films
17I Am (2011)$38,590-54%42-12$919$1,447,32416Paladin
18Bill Cunningham New York$37,556-23%220$1,707$1,203,22312Zeitgeist Films
19Potiche$35,148-32%33-3$1,065$1,545,30711Music Box Films
20Under the Sea 3D$34,8121%19-2$1,832$28,653,213121Warner Bros. / IMAX
21Prom$32,599-71%39-59$836$9,933,1536Disney
22Hoodwinked Too! Hood vs. Evil$30,552-54%80-123$382$9,525,5876Weinstein Company
23African Cats$30,039-60%72-75$417$14,868,1877Disneynature
24L'Amour fou$25,002-40%16-2$1,563$227,5774IFC Films
25In a Better World$21,670-43%324$677$788,69210Sony Pictures Classics
26Space Station 3D$18,415--2--$9,208$83,652,462477IMAX
27Of Gods and Men$18,338-48%29-8$632$3,893,41115Sony Pictures Classics
28The Princess of Montpensier$18,322-16%203$916$304,0098IFC Films
29The Last Mountain$17,570--2--$8,785$17,5701Dada Films
30Winter in Wartime$17,194-25%218$819$463,47612Sony Pictures Classics
31Queen to Play$16,644-36%10-1$1,664$304,82210Zeitgeist Films
32Beautiful Boy$16,162--4--$4,041$16,1621Anchor Bay Films
33Hobo with a Shotgun$12,888-39%14-7$921$627,4525Magnolia / Magnet
34Certified Copy$11,62850%124$969$1,324,19513IFC Films
35Hesher$8,606-71%6-5$1,434$348,1234Wrekin Hill Entertainment
36The Greatest Movie Ever Sold$8,540-84%39-102$219$602,4797Sony Pictures Classics
37My Perestroika$7,025-15%121$585$204,50611International Film Circuit
38Rejoice and Shout$6,589--1--$6,589$6,5891Magnolia Pictures
39The King's Speech$6,499-44%16-2$406$138,788,23228Weinstein Company
40WAR: Women Art Revolution$5,791--2--$2,896$11,2331Zeitgeist Films
41Queen of the Sun: What are the Bees Telling Us?$5,59049%4-2$1,398$174,99738Collective Eye
42Kill the Irishman$5,168-39%8-2$646$1,176,25613Anchor Bay Films
43Deep Sea 3D$5,056-14%20$2,528$44,283,501275Warner Bros. / IMAX
44Film Socialisme$4,526--1--$4,526$4,5261Lorber Films
45Tuesday, After Christmas$4,260-34%10$4,260$17,6892Lorber Films
46Blank City$4,1953%20$2,098$93,6679Insurgent Releasing
47City of Life and Death$3,914383%20$1,957$24,1634Kino International
48How To Live Forever$3,90344%20$1,952$22,1004Variance Films
4935 and Ticking$3,249-69%4-2$812$58,7373Image Entertainment
50Barney's Version$2,879-56%6-3$480$7,492,02721Sony Pictures Classics
51Small Town Murder Songs$2,81052%75$401$5,5152Monterey Media
52American: The Bill Hicks Story$2,529233%20$1,265$85,7459Variance Films
53The Four Times (Le Quattro Volte)$2,468411%21$1,234$114,21110Lorber Films
54Rubber$2,001-54%4-1$500$91,23510Magnolia / Magnet
55Uncle Boonmee Who Can Recall His Past Lives$1,931-40%50$386$169,50914Strand Releasing
56Nostalgia for the Light$1,918--1--$1,918$112,78812Icarus Films
57Hey Boo: Harper Lee and To Kill A Mockingbird$1,890197%42$473$16,7164First Run Features
58Circo$1,736-68%21$868$63,01110First Run Features
59The Music Never Stopped$1,586-6%50$317$247,27912Roadside Attractions
60Legend of the Fist: The Return of Chen Zhen$1,5293%1-1$1,529$48,3027Variance Films
61Dumbstruck$1,415-39%10$1,415$15,0178Truly Indie
62Love, Wedding, Marriage$1,378--2--$689$1,3781IFC Films
63Cameraman: The Life and Work of Jack Cardiff$1,340153%21$670$8,4424Strand Releasing
64Into Eternity$1,246-73%3-1$415$47,76418International Film Circuit
65Under the Boardwalk: The Monopoly Story$1,222--1--$1,222$11,53614Tostie Productions
66Phil Ochs: There But For Fortune$1,0178%21$509$249,39322First Run Features
67Poetry$843-71%1-2$843$345,24017Kino International
68Biutiful$797-14%2-3$399$5,100,93723Roadside Attractions
69Skateland$71750%31$239$18,8904Freestyle Releasing
70The Salvation Poem$659-3%1-1$659$869,82734CanZion Films
71Pianomania$587-74%10$587$3,5742First Run Features
72Henry's Crime$578-51%10$578$101,8829Moving Pictures Film & Television
73Harvest$529-80%2-2$265$24,0735Monterey Media
74Carancho$326--1--$326$85,36317Strand Releasing
75Dum Maaro Dum$220-89%3-3$73$563,6997Fox Searchlight
76Armadillo$146--1--$146$10,3478Lorber Films
77Orgasm Inc.$101--1--$101$47,62217First Run Features
78The Topp Twins: Untouchable Girls$66-92%1-1$66$11,3744Argot Pictures