Grosses

'Mission: Impossible – Rogue Nation' Takes off with $56.0M Debut; 'Vacation' Arrives with Soft $21.2M in Five Days After $14.85M Weekend TakeAugust 02, 2015 09:00 AM

by Daniel Garris

Paramount's Mission: Impossible - Rogue Nation delivered this weekend with an estimated first place debut of $56.0 million. The well received fifth installment of the Tom Cruise led action franchise opened towards the higher end of its wide ranging expectations. Without adjusting for ticket price inflation, Rogue Nation claimed the second largest opening weekend take of the Mission: Impossible franchise; behind only the $57.85 million opening weekend of 2000's Mission: Impossible II. Rogue Nation opened 17 percent ahead of the $47.74 million debut of 2006's Mission: Impossible III, though it should also be noted that the opening weekend of Mission: Impossible III adjusts to $61.15 million when taking into account ticket price inflation. Pre-release tracking had been surprisingly soft for Rogue Nation, but the film was ultimately able to get off to a good start thanks in part to its very strong critical reviews and to the rest of the marketplace being fairly empty for this time of year.

Rogue Nation opened with $20.32 million on Friday (which included an estimated $4.0 million from Thursday evening shows), fell a slim 3 percent on Saturday to gross $19.71 million and is estimated to decline 19 percent on Sunday to gross $15.98 million. That places the film's estimated opening weekend to Friday ratio at a solid 2.76 to 1. Early word of mouth appears to be very strong for Rogue Nation, as the film received an A- rating on CinemaScore and currently boasts a 92 percent audience score on Flixster. With that in mind, Mission: Impossible - Rogue Nation is likely to hold up relatively well going forward, though the film will also face significant competition over the next two weeks from Fox's Fantastic Four, Universal's Straight Outta Compton and Warner's The Man from U.N.C.L.E.

The audience breakdown for Mission: Impossible - Rogue Nation skewed heavily towards moviegoers 25 years and older (81 percent) and towards male moviegoers (62 percent).

Warner's Vacation debuted in a distant second place this weekend with $14.85 million. The comedy franchise re-launch starring Ed Helms and Christina Applegate has grossed $21.17 million in five days since opening on Wednesday. That is below the already scaled back expectations for the film. Vacation is running a distant 44 percent behind the $37.91 million five-day launch of 2013's We're the Millers. Instead, Vacation performed much more in line with the $19.10 million five-day start of 2012's Hope Springs. Poor critical reviews certainly didn't help matters for Vacation and the film's R rating appears to have limited some of its potential with younger moviegoers this weekend as 64 percent of the film's audience was 25 years and older. Vacation skewed slightly towards female moviegoers (53 percent).

On the positive side of things, Vacation was quite back-loaded towards the weekend as it registered an estimated five-day to three-day weekend ratio of 1.43 to 1. That suggests that the film may be naturally back-loaded going forward. Over the three-day frame, Vacation had an estimated opening weekend to Friday ratio of 3.30 to 1 (the film took in $4.50 million on Friday, increased 28 percent on Saturday to gross $5.77 million and is estimated to decrease 21 percent on Sunday to gross $4.58 million). Vacation may also be aided by the relative lack of new comedies arriving in the marketplace throughout the rest of August. On the other hand, the film's modest B rating on CinemaScore isn't the most encouraging early sign, though it does suggest that the film is going over better with moviegoers than it has with critics.

It was a close race for third place this weekend between Ant-Man and Minions. Disney's Ant-Man currently has the edge for third with an estimated weekend take of $12.62 million. The Paul Rudd led 3D superhero film from Marvel was down a sizable 49 percent from last weekend, as it clearly took a direct hit from the arrival of Mission: Impossible - Rogue Nation in the marketplace. Ant-Man has grossed a solid $132.15 million through 17 days of release. That places the film just 8 percent behind the $143.20 million 17-day gross of 2011's Captain America: The First Avenger.

Minions placed in fourth with an estimated $12.16 million. The 3D computer animated prequel from Illumination Entertainment currently trails Ant-Man by only an estimated $464,000 for the frame. Minions was down a significant 47 percent from last weekend, as the film continues to feel the effect of mixed word of mouth (especially among adults). With that said, Minions has grossed an impressive $287.35 million in 24 days. That places the 3D computer animated prequel from Illumination Entertainment 3 percent behind the $295.26 million 24-day take of 2013's Despicable Me 2.

Sony's Pixels rounded out the weekend's top five with an estimated $10.4 million. The Adam Sandler led 3D action comedy fell a sharp 57 percent from last weekend. The film's percentage hold was lackluster, especially on the heels of last weekend's much softer than expected debut. With a ten-day gross of $45.61 million, Pixels is running a disappointing 42.5 percent behind the $79.39 million ten-day gross of 2013's Grown Ups 2 and just ahead of the $44.56 million ten-day take of 2012's Battleship.

Trainwreck followed in sixth with an estimated $9.69 million. The critically acclaimed Amy Schumer led comedy from director Judd Apatow was down a respectable 44 percent. While Trainwreck has already registered a total gross to opening weekend ratio of 2.65 to 1, the film is also displaying more front-loading than is often usual for a film from Apatow; likely a result of Schumer's fanbase having rushed out to see the film. Trainwreck has grossed a strong $79.70 million in 17 days, which places it an impressive 35 percent ahead of the $59.09 million 17-day gross of 2009's Julie & Julia.

The Weinstein Company's Southpaw landed in seventh place with an estimated $7.52 million. The Jake Gyllenhaal led sports drama was down a sharp 55 percent from last weekend, which does take a bit of the luster off of last weekend's stronger than expected debut. Even with this weekend's decline, Southpaw is still off to a solid ten-day start of $31.58 million. The film is currently running 22 percent ahead of the $25.98 million ten-day gross of 2012's End of Watch.

Weekend Actuals (Domestic) Fri, Sep. 2 - Sun, Sep. 4

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1The Help$14,594,6230%2,84365$5,134$118,985,1764Disney / DreamWorks
2The Debt$9,909,499--1,826--$5,427$11,810,9131Focus
3Apollo 18$8,704,271--3,328--$2,615$8,704,2711Weinstein Company
4Shark Night 3D$8,404,260--2,806--$2,995$8,404,2601Relativity Media
5Rise of the Planet of the Apes$7,915,295-11%3,193-153$2,479$160,139,9885Fox
6Colombiana$7,463,200-28%2,6140$2,855$22,025,3222Sony / TriStar
7Our Idiot Brother$5,450,884-22%2,5550$2,133$15,686,2282Weinstein Company
8Don't Be Afraid of the Dark (2011)$5,195,268-39%2,78020$1,869$16,635,4572FilmDistrict
9Spy Kids: All The Time in the World$4,817,284-20%3,007-298$1,602$29,216,5893Weinstein Company
10The Smurfs$4,099,478-14%2,706-155$1,515$132,052,0906Sony / Columbia
11Crazy, Stupid, Love$3,306,4086%1,450-127$2,280$74,510,1126Warner Bros.
12Harry Potter and the Deathly Hallows: Part 2$2,472,601-4%1,092-236$2,264$374,623,5848Warner Bros.
13Captain America: The First Avenger$1,928,367-14%1,050-374$1,837$171,627,5417Paramount
14Cowboys & Aliens$1,878,410-21%1,185-374$1,585$96,259,5656Universal
1530 Minutes or Less$1,818,484-32%1,355-716$1,342$35,016,1914Sony / Columbia
16Conan the Barbarian (2011)$1,577,143-50%1,722-1293$916$19,794,7333Lionsgate
17Final Destination 5$1,498,089-41%1,226-859$1,222$40,543,4874Warner Bros. / New Line
18One Day$1,328,780-47%1,187-538$1,119$12,306,3153Focus
19Fright Night (2011)$1,302,223-58%1,468-1646$887$17,064,3583Disney / DreamWorks
20Cars 2$1,207,411415%2,0431810$591$188,686,31711Disney

Limited (100 — 999)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Seven Days in Utopia$1,316,910--561--$2,347$1,316,9101Visio Entertainment
2The Change-Up$776,160-35%539-365$1,440$35,791,5605Universal
3Zookeeper$737,581204%401176$1,839$78,013,7399Sony / Columbia
4Horrible Bosses$698,0369%422-43$1,654$114,852,6849Warner Bros. / New Line
5Midnight in Paris$670,125-10%402-250$1,667$52,716,77416Sony Pictures Classics
6Saving Private Perez$664,517--161--$4,127$664,5171Lionsgate / Pantelion
7Sarah's Key$624,586-2%31947$1,958$5,046,7507Weinstein Company
8Transformers: Dark of the Moon$588,481-8%424-94$1,388$350,348,22510Paramount / DreamWorks
9The Guard$580,69851%17871$3,262$2,522,9136Sony Pictures Classics
10Bad Teacher$477,188376%986911$484$98,777,57611Sony / Columbia
11Kung Fu Panda 2$334,19059%305111$1,096$164,694,85915Paramount / DreamWorks
12Mr. Popper's Penguins$304,85817%25213$1,210$67,426,37712Fox
13Bridesmaids$277,19522%220-2$1,260$168,452,53017Universal
14Super 8$275,581-10%240-2$1,148$126,451,88713Paramount
15Winnie the Pooh$253,0669%352-20$719$26,428,7168Disney
16Pirates of the Caribbean: On Stranger Tides$197,6512%186-25$1,063$240,739,43316Disney
17Friends With Benefits$192,687-10%161-53$1,197$55,539,8437Sony / Screen Gems
18Green Lantern (2011)$189,112-19%185-37$1,022$116,252,73212Warner Bros.
19A Good Old Fashioned Orgy$117,564--143--$822$117,5641IDP/Samuel Goldwyn
20X-Men: First Class$107,362-5%101-9$1,063$146,277,35014Fox
21Zindagi Na Milegi Dobara$12,29833%1000$123$3,093,9278Eros International

Platform (1 — 99)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Bodyguard$863,531--88--$9,813$1,174,1891Reliance Big Entertainment
2Born to Be Wild 3D$206,52429%490$4,215$12,467,24122Warner Bros. / IMAX
3Senna$170,763-18%4719$3,633$818,8834Producers Distribution Agency
4The Whistleblower$96,482-20%702$1,378$763,0075IDP/Samuel Goldwyn
5Higher Ground$92,357330%1714$5,433$135,9412Sony Pictures Classics
6Attack the Block$89,58958%6636$1,357$835,6186Sony / Screen Gems
7Hubble 3D$87,98132%29-1$3,034$28,645,39977Warner Bros. / IMAX
8The Tree of Life$79,571-3%86-11$925$12,988,67215Fox Searchlight
9The Hangover Part II$71,7709%90-38$797$254,404,87215Warner Bros.
10Nothing to Declare$70,885-2%250$2,835$182,2952Entertainment One Films
11Bol$62,473--38--$1,644$80,3781Eros International
12Point Blank$62,03139%334$1,880$460,4956Magnolia / Magnet
13Another Earth$61,494-36%71-23$866$1,211,9367Fox Searchlight
14Glee: The 3D Concert Movie$53,255-71%64-159$832$11,810,9084Fox
15Detective Dee and the Mystery of the Phantom Flame$52,618--3--$17,539$52,6181Indomina Media
16Buck$47,548-15%738$651$3,878,65012IFC Films
17The Devil's Double$42,608-54%49-29$870$1,268,5816Lionsgate
18Circumstance$36,764-15%114$3,342$104,0762Roadside Attractions
19Beginners$35,81115%34-16$1,053$5,764,84214Focus
20Love Crime$35,375--5--$7,075$35,3751IFC Films
21Sea Rex: Journey To A Prehistoric World$33,422-23%100$3,342$4,131,289693D Entertainment
22Sur le Rythme$32,126-11%11-26$2,921$903,8774Entertainment One Films
23Under the Sea 3D$31,49450%8-2$3,937$29,757,755134Warner Bros. / IMAX
24Sholem Aleichem: Laughing in the Darkness$27,815-2%15-2$1,854$479,8789International Film Circuit
25Brighton Rock (2011)$26,418-19%131$2,032$82,6742IFC Films
26The Names of Love$26,036-33%16-6$1,627$416,89311Music Box Films
27Gainsbourg: A Heroic Life$25,189--3--$8,396$30,2271Music Box Films
28Evidence of a Haunting$24,57046%9-1$2,730$54,4742Nocturnal Features
29The Trip (2011)$24,055-39%36-12$668$1,950,92113IFC Films
30The Future$23,945-11%17-5$1,409$439,4866Roadside Attractions
31Monte Carlo$19,884-65%41-50$485$22,936,85210Fox
32Amigo$17,42619%103$1,743$96,1873Variance Films
33Insidious$15,765288%4-3$3,941$54,008,44023FilmDistrict
34Tabloid$15,441-5%25-1$618$640,5478IFC Films
353D Sex and Zen: Extreme Ecstacy$14,465-28%90$1,607$129,0454China Lion Film
36The Interrupters$13,475-25%100$1,348$117,9156Cinema Guild
37Magic Trip$12,69467%115$1,154$94,3485Magnolia Pictures
38Mozart's Sister$12,364-30%70$1,766$97,7813Music Box Films
39Rio (2011)$11,049-52%25-14$442$143,613,65121Fox
40Project Nim$10,31533%15-1$688$361,8849Roadside Attractions
41Terri$10,116-33%17-4$595$618,43910IDP/ATO Pictures
42Incendies$9,983-17%80$1,248$6,841,32320Sony Pictures Classics
43In/Sight$9,571--23--$416$9,5711Check Entertainment
44Space Station 3D$9,477--1--$9,477$84,240,236490IMAX
45Life in a Day$7,872191%94$875$222,8786National Geographic
46Beats Rhymes & Life: The Travels of a Tribe Called Quest$7,698-1%9-1$855$1,141,6559Sony Pictures Classics
47Bellflower$6,406-15%5-2$1,281$109,9465Oscilloscope
48Bride Flight$6,060-12%100$606$478,63813Music Box Films
49Snow Flower and the Secret Fan$5,699-52%12-3$475$1,331,2428Fox Searchlight
50Bill Cunningham New York$5,6301188%21$2,815$1,485,01225Zeitgeist Films
51Passione: A Musical Adventure$4,954352%32$1,651$193,94011Abramorama
52El Bulli: Cooking in Progress$4,71313%50$943$102,0566Alive Mind Cinema
53Littlerock$4,630--3--$1,543$7,9804Variance Films
54Page One: Inside the New York Times$4,41865%72$631$1,037,92512Magnolia Pictures
55The Tree$4,26423%4-2$1,066$39,1038Zeitgeist Films
565 Days of War$3,382122%32$1,127$15,1403Anchor Bay Films
57Queen of the Sun: What are the Bees Telling Us?$3,1494274%54$630$243,56751Collective Eye
58I'm Glad My Mother is Alive$3,118--1--$3,118$3,1181Strand Releasing
59Resurrect Dead: The Mystery of the Toynbee Tiles$3,054--1--$3,054$3,0541Argot Pictures
60CornerStore$2,970-13%20$1,485$36,9004Undefined
61Over Your Cities Grass Will Grow$2,889331%10$2,889$37,0254Lorber Films
62Rebirth (2011)$2,740--1--$2,740$5,5321Oscilloscope
63Life, Above All$2,603-42%61$434$93,4958Sony Pictures Classics
64Rapt$2,484--2--$1,242$36,6689Lorber Films
65Deep Sea 3D$2,23289%20$1,116$44,472,276288Warner Bros. / IMAX
66The Last Circus$2,115-7%20$1,058$14,5453Magnolia / Magnet
67Redemption Road$2,056-89%10-16$206$25,8402Freestyle Releasing
68Griff the Invisible$1,918-26%2-2$959$14,4333Indomina Media
69Conan O'Brien Can't Stop$1,863-31%32$621$267,09711Abramorama
70Turtle: The Incredible Journey$1,844-53%30$615$361,14111Hannover House
71Trollhunter$1,72231%40$431$247,04913Magnolia / Magnet
72Shut Up Little Man! An Audio Misadventure$1,472-64%1-1$1,472$5,5642Undefined
73WAR: Women Art Revolution$1,129-77%1-1$1,129$45,62414Zeitgeist Films
74Vito Bonafacci$1,006-55%10$1,006$8,67618CAVU Pictures
75Mysteries of Lisbon$98646%1-1$986$61,6465Music Box Films
76The Perfect Host$870-21%1-1$870$48,28910Magnolia Pictures
77Everything Must Go$659-22%41$165$2,710,21517Roadside Attractions
78The Music Never Stopped$632--1--$632$257,53525Roadside Attractions
79Special Treatment$586-14%10$586$2,3462First Run Features
80Little Girl$526--1--$526$5261First Run Features
81In a Better World$52088%10$520$1,007,80823Sony Pictures Classics
82Tuesday, After Christmas$367--1--$367$25,86615Lorber Films
83The Four Times (Le Quattro Volte)$216-56%1-2$216$152,27023Lorber Films
84Road to Nowhere$36-80%1-1$36$40,15613Monterey Media
85The Conspirator$24-98%1-2$24$11,538,17221Roadside Attractions