Grosses

'Deadpool' Scores Highest R-Rated Opening Day Ever with $47.5 Million, Aims for Slew of RecordsFebruary 13, 2016 03:25 AM

by Shawn Robbins

Fox reports this morning that Deadpool is utterly crushing records for an R-rated film -- and then some. The Ryan Reynolds vehicle exploded with an estimated $47.5 million opening day on Friday, including $12.7 million from Thursday night shows. That handily surpasses The Matrix Reloaded's previous record opening day for an R-rated film ($37.5 million, or $42.5 million counting its Wednesday early shows in May 2003), as well as previous graphic novel adaptation champ 300 ($28.1 million opening day in March 2007).

Among other records Deadpool has or will be chasing down, it topped last year's Fifty Shades of Grey ($30.3 million) for the best all-time February opening day and looks to steal that film's $85.2 million record four-day President's Day weekend when all is said and done. It should also have little trouble taking down Matrix Reloaded's R-rated weekend record of $91.8 million (which American Sniper's $89.3 million, in addition to Grey, came close to last year).

Not unlike Disney/Marvel's Guardians of the Galaxy, Fox's phenomenal (and consistently viral) Deadpool ad campaign over the last few months has turned a largely unknown character (outside of fans) into an instant mega success. Despite no serious built-in franchise event-level appeal, plus its R rating, the film's first day stands as the 24th highest in history. It even surpassed Guardians itself ($37.9 million opening day), and every Marvel movie -- from any studio -- not named Avengers, Spider-Man, or Iron Man. Those franchises (five films between them) plus the final two Dark Knight films stand as the only "comic book" adaptations to claim higher opening days than Deadpool. In other words, and in a fantastic moment of irony, it topped the openings days of every X-Men film (The Last Stand's $45.1 million being the highest).

Adding to all of this is the fact that word of mouth is stellar. Some natural drop-off will occur due to the immense upfront fan demand, but with very impressive 96 percent Flixster and 84 percent Rotten Tomatoes scores as of this morning, the pic could play very well beyond this Valentine's/President's Day weekend.

The calendar makes projections trickier than usual at this point, particularly because Valentine's Day date crowds will sway the market on Sunday. This is the kind of film that could take a hit from that, but it's also showing signs of crossing over into being a date night movie itself. We'll have further analysis on Deadpool's debut and numerous records in the days ahead as it gets a chance to play out. For now, BoxOffice projects a colossal and record-smashing $114 million three-day opening weekend and $127 million for the four-day holiday frame.

MGM/New Line's How to Be Single bowed with $5.25 million yesterday, surprisingly coming in second place ahead of Zoolander 2. That's a very healthy start for the fairly low-profile rom-com as it aims to benefit from date night crowds this weekend. BoxOffice projects a $20.3 million three-day opening and $22.8 million for the extended frame into Monday.

Speaking of Zoolander 2, the comedy follow-up started with an estimated $4.2 million. The original film's fans had been demanding a sequel for the past decade, but it clearly is being overshadowed by Deadpool buzz. Reviews (22 percent) and word of mouth (38 percent) appear to be heading in the wrong direction, unfortunately, which leads to our current three-day and four-day projections of $13.6 million and $15.5 million, respectively.

Kung Fu Panda 3 tacked on another $3.88 million on Friday for a new tally of $78.1 million. Look for an $18.2 million three-day weekend and $24 million over the four-day.

Meanwhile, The Revenant and Star Wars: The Force Awakens continued to hold their own despite a wave of new competition. The former posted $1.3 million yesterday for a new total of $153.6 million stateside, while the all-time domestic record champ added $1.2 million for a new haul of $909.85 million. Our weekend projections for those and the remainder of the top ten can be found below (ranked by four-day estimates). We'll update with weekend estimates from the studios on Sunday morning.

Rank / Title / 3-Day Estimate / 4-Day Estimate

1. Deadpool ($114 million 3-day / $127 million 4-day)
2. Kung Fu Panda 3 ($18.2 million / $24.0 million)
3. How to Be Single ($20.3 million / $22.8 million)
4. Zoolander 2 ($13.6 million / $15.5 million)
5. Star Wars: The Force Awakens ($6.2 million / $7.6 million)
6. The Revenant ($6.5 million / $7.5 million)
7. Hail, Caesar! ($6.45 million / $7.3 million)
8. The Choice ($5.1 million / $6.0 million)
9. Ride Along 2 ($3.9 million / $4.5 million)
10. The Boy ($3.2 million / $3.7 million)
11. The Finest Hours ($2.8 million / $3.5 million)
12. The 5th Wave ($2.5 million / $3.0 million)
13. Pride and Prejudice and Zombies ($2.2 million / $2.6 million)
14. Dirty Grandpa ($2.0 million / $2.3 million)
15. 13 Hours ($1.6 million / $1.9 million)

Weekend Actuals (Domestic) Fri, Nov. 16 - Sun, Nov. 18

Wide (1000+)

#TitleweekendLocationsAvg.TotalWks.Dist.
1The Twilight Saga: Breaking Dawn - Part 2$141,067,634--4,070--$34,660$141,067,6341Lionsgate / Summit
2Skyfall$41,104,513-53%3,5050$11,727$160,941,6212Sony / Columbia
3Lincoln$21,049,4062129%1,7751764$11,859$22,468,2422Disney / DreamWorks
4Wreck-It Ralph$18,582,937-44%3,622-130$5,131$121,750,2273Disney
5Flight$8,802,881-40%2,612565$3,370$61,523,6913Paramount
6Argo$4,046,366-39%2,210-553$1,831$91,998,8466Warner Bros.
7Taken 2$2,126,620-47%2,063-424$1,031$134,651,0097Fox
8Pitch Perfect$1,267,855-51%1,122-269$1,130$61,084,2138Universal
9Here Comes the Boom$1,172,656-54%1,350-694$869$40,991,6716Sony / Columbia
10Hotel Transylvania$942,921-61%1,248-1318$756$142,734,5198Sony / Columbia

Limited (100 — 999)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Jab Tak Hai Jaan$1,283,585--160--$8,022$1,941,8051Yash Raj Films
2Cloud Atlas$929,229-65%920-1103$1,010$24,923,1324Warner Bros.
3The Sessions$910,50467%516388$1,765$2,813,9385Fox Searchlight
4The Man With the Iron Fists$718,905-72%910-962$790$14,681,8803Universal
5The Perks of Being A Wallflower$585,179-48%511-96$1,145$15,572,2839Lionsgate / Summit
6Sinister$456,027-70%789-765$578$47,451,2776Lionsgate / Summit
7Paranormal Activity 4$383,755-81%850-1498$451$53,504,5985Paramount
8Son of Sardaar$341,552--109--$3,134$463,1671Eros International
9Alex Cross$280,182-69%535-555$524$25,194,8405Lionsgate / Summit
10Brave$223,608-26%220-19$1,016$236,619,92222Disney
11Silent Hill: Revelation 3D$213,936-84%456-1446$469$17,127,7764Open Road
12Looper$206,383-65%214-277$964$65,117,0448Sony / TriStar
13Chasing Mavericks$179,544-60%198-261$907$5,619,0384Fox
14A Late Quartet$158,226-11%10038$1,582$530,8183Entertainment One / RKO
15Seven Psychopaths$157,527-61%171-185$921$14,457,6316CBS Films
16The Odd Life of Timothy Green$152,328-23%209-16$729$51,245,87614Disney
17Fun Size$136,778-82%388-913$353$9,153,5984Paramount
18Trouble with the Curve$127,172-50%272-149$468$35,529,4189Warner Bros.
19ParaNorman$116,291-29%180-18$646$55,633,87214Focus
20Frankenweenie$116,091-56%177-204$656$34,055,3487Disney
21House at the End of the Street$102,276151%17597$584$31,354,6709Relativity Media
22The Dark Knight Rises$93,291-38%160-83$583$447,911,14818Warner Bros.
23Ice Age: Continental Drift$87,149-21%132-15$660$160,692,10919Fox
24The Campaign$29,381-51%101-37$291$86,897,18215Warner Bros.

Platform (1 — 99)

#TitleweekendLocationsAvg.TotalWks.Dist.
1Silver Linings Playbook$443,003--16--$27,688$443,0031Weinstein Company
2Anna Karenina (2012)$320,690--16--$20,043$320,6901Focus
3The Other Son$91,888-32%48-5$1,914$678,2794Cohen Media Group
4Chasing Ice$80,649--10--$8,065$106,0482Submarine Deluxe
5A Royal Affair$78,284105%3225$2,446$138,1252Magnolia Pictures
6To the Arctic 3D$74,986-23%520$1,442$9,815,03631Warner Bros. / IMAX
7Searching For Sugar Man$68,832-33%54-40$1,275$2,670,91717Sony Pictures Classics
8Arbitrage$53,924-36%80-7$674$7,761,71210Roadside Attractions
9End of Watch$52,532-52%75-50$700$39,126,4909Open Road
10The Master$50,056-52%52-36$963$15,788,70110Weinstein Company
11Holy Motors$48,250--23--$2,098$192,8035Indomina Releasing
12Hubble 3D$47,886-10%17-1$2,817$35,115,654140Warner Bros. / IMAX
13Diary of a Wimpy Kid: Dog Days$41,014-24%72-10$570$48,869,51716Fox
14Born to Be Wild 3D$36,43612%300$1,215$21,317,46485Warner Bros. / IMAX
15The Flat$35,434-37%261$1,363$306,4985IFC Films
16The Expendables 2$35,365-44%95-39$372$85,017,40114Lionsgate
17Samsara$31,110-36%31-17$1,004$2,456,55713Oscilloscope
18This Must Be the Place$27,570-12%154$1,838$87,2243Weinstein Company
19The Possession$27,231-57%81-40$336$49,122,31912Lionsgate
20Smashed$25,256-35%39-3$648$296,3426Sony Pictures Classics
21Masquerade (2012)$21,275--7--$3,039$844,8889CJ Entertainment
22Diana Vreeland: The Eye Has To Travel$20,959-50%15-9$1,397$859,7809IDP/Samuel Goldwyn
23Brooklyn Castle$17,4220%9-2$1,936$138,4645Producers Distribution Agency
24The Intouchables$13,267-47%24-10$553$13,003,61326Weinstein Company
25Dangerous Liaisons (2012)$12,978-28%60$2,163$39,5882Well Go USA
26Starlet$9,986-36%93$1,110$33,6402Music Box Films
27Somewhere Between$9,388409%42$2,347$142,62813Long Shot Factory
28Deep Sea 3D$9,2132%40$2,303$45,121,869351Warner Bros. / IMAX
29The Loneliest Planet$7,387-64%7-6$1,055$93,9844IFC Films
30Won't Back Down$6,148-17%24-14$256$5,308,5538Fox
31The Big Picture (2012)$5,833-51%5-3$1,167$125,4006MPI Media
32Lawless$5,486-27%19-1$289$37,389,03412Weinstein Company
33English Vinglish$5,272-68%880$60$1,863,5927Eros International
34Under the Sea 3D$5,164-10%70$738$32,441,296197Warner Bros. / IMAX
35Wuthering Heights (2012)$4,533-19%94$504$84,4397Oscilloscope
36Atlas Shrugged: Part 2$4,102-71%15-28$273$3,325,9546Atlas Distribution
37Robot & Frank$3,920-52%6-6$653$3,294,83014IDP/Samuel Goldwyn
38The Man in the White Suit (2012 re-issue)$3,874--1--$3,874$3,8741Rialto Pictures
39The Paperboy$3,856-84%10-24$386$692,3377Millennium Entertainment
40Gregory Crewdson: Brief Encounters$3,837-36%32$1,279$19,8413Zeitgeist Films
41Liberal Arts$3,802-47%10-1$380$317,19010IFC Films
42Port of Shadows (2012 re-issue)$3,641--1--$3,641$17,03710Rialto Pictures
43Grand Illusion: 75th Anniversary Restoration$3,641245%10$3,641$170,20628Rialto Pictures
44Just 45 Minutes from Broadway$3,626--2--$1,813$68,3457Rainbow Releasing
4528 Hotel Rooms$3,08065%32$1,027$5,4712Oscilloscope
46Chicken With Plums$3,014-24%11-3$274$243,23314Sony Pictures Classics
47Hitler's Children$2,939--1--$2,939$2,9391Film Movement
48The Queen of Versailles$2,878-48%5-3$576$2,401,65218Magnolia Pictures
49The Law in These Parts$2,814--1--$2,814$4,3771Cinema Guild
50Price Check$2,783--1--$2,783$2,7831IFC Films
51Sleepwalk With Me$2,778-62%11-2$253$2,263,43613IFC Films
52Orchestra of Exiles$2,723148%31$908$20,6554First Run Features
53Tai Chi Zero$2,628-65%3-4$876$210,2885Variance / Well Go USA
54The House I Live In$2,621-83%3-8$874$163,3927Abramorama
55The Waiting Room$2,288-77%1-3$2,288$147,1528International Film Circuit
56Simon and the Oaks$2,146-84%5-12$429$150,1096The Film Arcade
57Wake in Fright (2012 re-issue)$1,793151%32$598$40,6677Drafthouse Films
58The Thieves$1,765-81%2-9$883$662,5446Well Go USA
59Citadel$1,738-70%43$435$8,3362Cinedigm
60In Another Country$1,673-48%10$1,673$6,7172Kino Lorber
61Red Hook Summer$1,390--2--$695$338,80315Variance Films
62The Well-Digger's Daughter$1,318-65%3-2$439$365,17818Kino Lorber
63Photographic Memory$1,245--2--$623$7,7116First Run Features
64You've Been Trumped$1,23469%1-1$1,234$28,45016International Film Circuit
65We Won't Grow Old Together$1,016--1--$1,016$12,28724The Film Desk
66North Sea Texas$818-62%1-1$818$11,6503Strand Releasing
67Keep the Lights On$778-81%3-4$259$236,77911Music Box Films
68Celeste and Jesse Forever$727-41%3-2$242$3,093,09316Sony Pictures Classics
69Nobody Walks$552-81%2-3$276$24,9955Magnolia Pictures
70Head Games$469--1--$469$14,0569Variance Films
71Bestiaire$350--2--$175$1,4285Kimstim Films
72All Together$272-76%1-1$272$35,1255Kino Lorber / Tribeca Film
73Girl Model$267--1--$267$21,09211First Run Features
74The Revisionaries$1904%10$190$17,9437Kino Lorber
75Sushi: The Global Catch$140--1--$140$4,58316Alive Mind Cinema
76Breathing$70--1--$70$3,82012Kino Lorber
77Bringing Up Bobby$38--1--$38$4,9758Monterey Media