Disney reports this morning that Marvel's Avengers: Age of Ultron amassed $84.46 million on Friday, including Thursday night's $27.6 million start from early shows. That take stands as the second best single day gross in history (Harry Potter and the Deathly Hallows Part 2 retains its $91 million record) and is 4.5 percent ahead of its predecessor's debut ($80.8 million) three years ago this weekend. That first Avengers famously became the first movie to ever crack $200 million in a single weekend, a benchmark that Ultron has a fair shot at topping.
The Marvel brand has a history of displaying great Saturday and Sunday holds as families turn out after the fans. Still, given the massive anticipation among both fans and casual audiences heading into release, it's possible this sequel will be more front-loaded than previous Marvel flicks. The question is: how much more? Some in the industry have noted today's Kentucky Derby and Mayweather-Pacquiao boxing match could keep potential viewers home. Ultimately, however, word of mouth may be the key deciding factor -- and things look positive on that end. Ultron grabbed an "A" CinemaScore, while it stands at 90 percent among Rotten Tomatoes users (one tick behind Furious 7's 91 percent among the best day-after-release scores in 2015). Critics gave it a more modest 75 percent as of this morning, in line with Iron Man 3.
For the weekend, BoxOffice is projecting $210 million for Avengers: Age of Ultron -- which would top the first Avengers' $207.4 million record bow three years ago, and give the Marvel Cinematic Universe the top three domestic openings in history.
Landing in second place yesterday, The Age of Adaline slipped 55.5 percent from its opening day last week to $2.21 million. With $19.4 million in the bank through eight days of release, BoxOffice is projecting a $6.9 million sophomore frame.
Moving down to third, Furious 7 was off 57 percent from last Friday to $2.1 million. That gives the blockbuster hit $326.5 million domestically to date. Look for a weekend around $7.3 million.
Paul Blart: Mall Cop 2 earned $1.775 million in fourth place yesterday, down 52.5 percent from last week. The sequel's total now stands at $47.4 million. BoxOffice projects a $7.2 million frame.
Filling out the top five, Home posted another $0.87 million on Friday, giving it $155.7 million in the bank overall. The pic should bring in around $3.5 million this weekend.
|#||Title||Tue, Feb. 25 2003||Locations||Avg.||Total||Wks.||Dist.|
|4||How to Lose a Guy in 10 Days||$738,892||25%||2,923||0||$253||$65,949,803||3||Paramount|
|5||The Life of David Gale||$551,813||20%||2,002||--||$276||$8,128,972||1||Universal|
|6||The Jungle Book 2||$438,075||6%||2,815||7||$156||$26,022,522||2||Disney|
|7||Dark Blue||$375,762||11%||2,176||--||$173||$4,595,468||1||MGM / United Artists|
|9||Gods and Generals||$338,178||-3%||1,533||--||$221||$5,361,225||1||Warner Bros.|