'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Daily Domestic Gross Tue, Oct. 7 2003

Wide (1000+)

#TitleTue, Oct. 7 2003LocationsAvg.TotalWks.Dist.
1School of Rock$1,062,724-30%2,614--$407$22,208,4151Paramount
2Out of Time$1,027,118-11%3,076--$334$18,367,6961MGM
3Under the Tuscan Sun$727,29814%1,697471$429$22,107,7822Disney
4The Rundown$632,853-9%3,1542$201$33,991,6382Universal
5Underworld$453,550-3%2,715-213$167$45,733,3883Sony / Screen Gems
6Secondhand Lions$333,439-21%3,032-6$110$31,385,8233New Line
7Once Upon a Time in Mexico$238,8665%2,097-825$114$53,533,5924Sony / Columbia
8Cold Creek Manor$202,0915%1,938-97$104$18,735,2243Disney
9Matchstick Men$182,7261%2,007-659$91$34,555,0044Warner Bros.
10The Fighting Temptations$165,147-32%1,762-264$94$24,983,3593Paramount