'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Daily Domestic Gross Fri, Oct. 31 2003

Wide (1000+)

#TitleFri, Oct. 31 2003LocationsAvg.TotalWks.Dist.
1Scary Movie 3$4,416,147114%3,5050$1,260$61,943,0982Miramax / Dimension
2The Texas Chainsaw Massacre (2003)$3,708,948224%2,970-48$1,249$58,945,5233New Line
3Radio$1,994,871149%3,0740$649$18,602,9842Sony / Columbia
4Runaway Jury$1,597,511151%2,736-79$584$28,384,7663Fox
5Mystic River$1,378,477136%1,55158$889$28,693,6413Warner Bros.
6Kill Bill Vol. 1$949,15590%2,429-204$391$57,305,0814Miramax
7School of Rock$733,389115%2,786-165$263$65,455,3145Paramount
8Intolerable Cruelty$564,307105%1,661-629$340$29,962,2294Universal
9Good Boy!$415,99683%2,565-197$162$33,415,7984MGM
10Under the Tuscan Sun$386,78682%1,142-82$339$38,520,1526Disney