'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Daily Domestic Gross Sun, Nov. 30 2003

Wide (1000+)

#TitleSun, Nov. 30 2003LocationsAvg.TotalWks.Dist.
1Dr. Seuss' The Cat in the Hat$5,079,551-45%3,4673$1,465$75,831,8252Universal
2The Haunted Mansion$5,030,895-46%3,122--$1,611$34,047,7931Disney
3Elf$3,810,409-55%3,202-179$1,190$129,020,8194New Line
4Bad Santa$2,824,251-42%2,005--$1,409$16,803,2771Miramax / Dimension
5Gothika$2,730,350-47%2,3820$1,146$41,279,1592Warner Bros.
6The Missing$2,234,592-48%2,756--$811$15,233,0311Sony / Columbia
7Master and Commander: The Far Side of the World$2,193,681-52%2,703-398$812$66,632,7313Fox
9Love Actually$1,654,336-50%1,71424$965$43,392,7904Universal
10Brother Bear$987,730-46%2,034-851$486$77,696,3235Disney