Grosses

'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.4 million.

Daily Domestic Gross Fri, Mar. 26 2004

Wide (1000+)

#TitleFri, Mar. 26 2004LocationsAvg.TotalWks.Dist.
1Scooby-Doo 2: Monsters Unleashed$8,613,520--3,312--$2,601$8,613,5201Warner Bros.
2The Ladykillers$4,037,731--1,583--$2,551$4,037,7311Disney
3Dawn of the Dead (2004)$3,462,009150%2,7483$1,260$37,005,9492Universal
4The Passion of the Christ$3,114,77973%3,214-36$969$305,674,5185Newmarket
5Jersey Girl$2,890,267--1,520--$1,901$2,890,2671Miramax
6Taking Lives$2,053,114134%2,7050$759$17,213,9472Warner Bros.
7Starsky & Hutch$2,017,547153%2,985-200$676$72,629,0304Warner Bros.
8Secret Window$1,747,444176%2,912-106$600$37,005,0743Sony / Columbia
9Eternal Sunshine of the Spotless Mind$1,581,554103%1,3574$1,165$12,879,0552Focus
10Hidalgo$1,557,161130%2,667-262$584$52,646,5864Disney