'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Daily Domestic Gross Fri, Oct. 22 2004

Wide (1000+)

#TitleFri, Oct. 22 2004LocationsAvg.TotalWks.Dist.
1The Grudge$14,557,053--3,245--$4,486$14,557,0531Sony / Columbia
2Shark Tale$3,634,861242%3,656-292$994$126,309,0464DreamWorks
3Shall We Dance (2004)$2,663,793166%2,419647$1,101$18,494,1832Miramax
4Friday Night Lights$2,449,014285%2,969205$825$42,770,9333Universal
5Team America: World Police$2,173,392139%2,62081$830$17,900,3562Paramount
6Ladder 49$1,682,107184%2,802-453$600$57,722,6284Disney
7Surviving Christmas$1,389,941--2,750--$505$1,389,9411DreamWorks
8Taxi (2004)$1,218,370177%2,357-644$517$26,821,7993Fox
9The Forgotten$1,140,214170%2,253-515$506$59,856,4355Sony / Columbia
10Raise Your Voice$315,263129%1,509-1012$209$8,695,5203New Line