'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Daily Domestic Gross Fri, Apr. 7 2006

Wide (1000+)

#TitleFri, Apr. 7 2006LocationsAvg.TotalWks.Dist.
1Ice Age: The Meltdown$8,616,325180%3,9695$2,171$90,543,0052Fox
2The Benchwarmers$6,804,548--3,274--$2,078$6,804,5481Sony / Columbia
3Take the Lead$4,194,174--3,009--$1,394$4,194,1741New Line
4Inside Man$2,651,553150%2,86737$925$59,536,1233Universal
5Lucky Number Slevin$2,323,150--1,984--$1,171$2,323,1501MGM / Weinstein
6Failure to Launch$1,288,380151%2,616-458$493$76,304,3105Paramount
7ATL$1,207,430184%1,6020$754$14,712,6062Warner Bros.
8V for Vendetta$1,008,74280%2,003-907$504$59,905,6074Warner Bros.
9Phat Girlz$962,189--1,060--$908$962,1891Fox Searchlight
10Stay Alive$752,420209%1,845-164$408$19,034,8063Disney