Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Fri, Aug. 8 2008

Wide (1000+)

#TitleFri, Aug. 8 2008LocationsAvg.TotalWks.Dist.
1Pineapple Express$7,913,52832%3,072--$2,576$25,987,4831Sony / Columbia
2The Dark Knight$7,577,87260%4,025-241$1,883$423,094,7374Warner Bros.
3The Mummy: Tomb of the Dragon Emperor$4,854,18270%3,77818$1,285$59,413,5292Universal
4The Sisterhood of the Traveling Pants 2$3,926,68622%2,707--$1,451$12,869,0591Warner Bros.
5Step Brothers$2,765,14966%3,18288$869$74,765,3543Sony / Columbia
6Mamma Mia!$2,459,40424%3,194132$770$98,395,9604Universal
7Journey to the Center of the Earth$1,402,14756%1,970-315$712$78,311,1655Warner Bros. / New Line
8Hancock$1,027,55694%2,258-524$455$219,438,0116Sony / Columbia
9Swing Vote$927,31568%2,2130$419$9,822,5082Disney
10WALL-E$918,02435%2,144-411$428$207,985,0997Disney