'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Daily Domestic Gross Wed, Apr. 22 2009

Wide (1000+)

#TitleWed, Apr. 22 2009LocationsAvg.TotalWks.Dist.
1Earth (2009)$4,023,582--1,804--$2,230$4,023,5820Disneynature
217 Again$1,037,981-19%3,255--$319$27,191,8651Warner Bros. / New Line
3State of Play$966,096-20%2,803--$345$17,351,5841Universal
4Monsters vs. Aliens$733,037-16%3,662-474$200$165,557,8414Paramount / DreamWorks
5Fast & Furious$679,487-18%3,674202$185$138,519,3603Universal
6Hannah Montana: The Movie$535,636-20%3,1180$172$58,682,3192Disney
7Crank: High Voltage$479,739-24%2,223--$216$8,675,7021Lionsgate
8Observe and Report$381,573-13%2,7270$140$20,081,6292Warner Bros.
9I Love You, Man$304,434-8%2,202-441$138$65,563,6055Paramount / DreamWorks