Grosses

'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Daily Domestic Gross Sun, Feb. 21 2010

Wide (1000+)

#TitleSun, Feb. 21 2010LocationsAvg.TotalWks.Dist.
1Shutter Island$10,703,887-34%2,991--$3,579$41,062,4401Paramount
2Avatar$4,890,260-34%2,581-104$1,895$688,322,87710Fox
3Percy Jackson and the Olympians: The Lightning Thief$4,248,196-39%3,39640$1,251$58,714,8132Fox
4Valentine's Day$3,667,737-50%3,6650$1,001$86,927,3852Warner Bros. / New Line
5The Wolfman$2,723,435-36%3,2231$845$50,363,7302Universal
6Dear John$1,623,556-49%3,06287$530$65,801,7653Sony / Screen Gems
7The Tooth Fairy$1,235,963-40%2,523-225$490$49,721,8505Fox
8Crazy Heart$810,919-42%1,08984$745$21,524,36510Fox Searchlight
9From Paris with Love$750,143-37%2,311-411$325$21,361,5043Lionsgate
10Edge of Darkness$570,502-46%2,118-497$269$40,347,2224Warner Bros.