'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Mon, May. 10 2010

Wide (1000+)

#TitleMon, May. 10 2010LocationsAvg.TotalWks.Dist.
1Iron Man 2$9,366,982-70%4,380--$2,139$137,489,4621Paramount
2A Nightmare on Elm Street (2010)$795,000-61%3,3320$239$49,275,0002Warner Bros. / New Line
3How to Train Your Dragon$382,066-83%3,003-423$127$201,395,9337Paramount / DreamWorks
4Date Night$375,964-76%2,734-359$138$81,378,6895Fox
5The Back-up Plan$362,427-78%3,003-277$121$30,466,3673CBS Films
6Clash of the Titans (2010)$213,000-73%2,157-580$99$158,220,0006Warner Bros.
7Death at a Funeral (2010)$198,295-76%1,706-565$116$38,730,2194Sony / Screen Gems
9The Losers$177,000-64%2,450-486$72$21,674,0003Warner Bros.
11Furry Vengeance$157,276-92%3,0025$52$12,257,3402Summit
12The Last Song$80,157-77%1,303-973$62$60,421,1906Disney

Limited (100 — 999)

#TitleMon, May. 10 2010LocationsAvg.TotalWks.Dist.
2Hot Tub Time Machine$65,000-57%802-310$81$48,663,0007MGM
3Alice in Wonderland (2010)$57,658-79%582-468$99$330,915,60710Disney
4City Island$45,530-76%247-22$184$2,993,1278Anchor Bay
6Tyler Perry's Why Did I Get Married Too?$33,765-80%404-323$84$59,425,2696Lionsgate
7Diary of a Wimpy Kid$23,559-83%625-541$38$61,525,7808Fox
8The Ghost Writer$19,173-74%231-105$83$14,899,62412Summit
9She's Out of My League$12,912-70%26118$49$31,296,9929Paramount
10Shutter Island$10,282-78%189-61$54$126,886,52012Paramount
11Percy Jackson and the Olympians: The Lightning Thief$9,867-78%221-44$45$88,196,76413Fox
13Our Family Wedding$7,739-75%11921$65$20,004,4199Fox Searchlight
14The Tooth Fairy$7,479-81%160-26$47$59,721,05516Fox
15The Crazies$7,100-61%149-48$48$39,025,00011Overture
16Letters to God$5,100-78%112-87$46$2,752,0005Vivendi
17Brooklyn's Finest$3,800-62%113-33$34$27,126,00010Overture

Platform (1 — 99)

#TitleMon, May. 10 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$48,000-45%48-1$1,000$5,156,0008Warner Bros. / IMAX
2Under the Sea 3D$8,700-13%182$483$21,896,00065Warner Bros. / IMAX
3The Joneses$5,927-64%68-55$87$1,354,0144Roadside Attractions
4The Runaways$5,036-51%65-57$77$3,492,7268Apparition
5Crazy Heart$3,634-65%75-43$48$39,397,06521Fox Searchlight
6Cop Out$3,500-68%91-50$38$44,833,00011Warner Bros.
7The Book of Eli$2,900-64%61-16$48$94,826,00017Warner Bros.
8The Square (2010)$2,264-68%17-7$133$220,0205Apparition
9Remember Me$2,073-64%76-42$27$19,059,0979Summit
10The Secret of Kells$1,914-76%22-15$87$431,65610GKIDS
11The Blind Side$600-78%25-21$24$255,945,00025Warner Bros.
12That Evening Sun$209-73%4--$52$277,73827Freestyle