Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Mon, May. 24 2010

Wide (1000+)

#TitleMon, May. 24 2010LocationsAvg.TotalWks.Dist.
1Shrek Forever After$5,705,388-73%4,359--$1,309$76,543,5951Paramount / DreamWorks
2Iron Man 2$2,215,378-70%4,177-213$530$253,241,4393Paramount
3Robin Hood$1,857,655-65%3,5052$530$68,023,3452Universal
4Letters to Juliet$859,921-62%2,9757$289$28,192,4282Summit
5MacGruber$471,935-53%2,551--$185$4,515,4301Universal / Rogue
6Just Wright$361,746-67%1,8310$198$15,058,8172Fox Searchlight
7Date Night$266,069-60%1,869-612$142$91,014,8877Fox
8A Nightmare on Elm Street (2010)$232,000-59%2,125-950$109$60,200,0004Warner Bros. / New Line
9How to Train Your Dragon$190,992-66%1,751-869$109$211,181,9109Paramount / DreamWorks
10The Back-up Plan$95,256-57%1,079-1418$88$36,014,9635CBS Films
11Furry Vengeance$47,033-72%1,369-1326$34$16,178,8174Summit

Limited (100 — 999)

#TitleMon, May. 24 2010LocationsAvg.TotalWks.Dist.
1Babies$87,548-62%395-148$222$5,189,9433Focus
2Kites$83,568-65%208--$402$1,042,8971Reliance Big Cinema
3Oceans$64,696-38%524-449$123$18,589,3615Disneynature
4Alice in Wonderland (2010)$59,816-59%4118$146$332,254,08212Disney
5Death at a Funeral (2010)$54,253-62%561-501$97$41,517,2836Sony / Screen Gems
6Kick-Ass$41,257-49%309-300$134$47,213,2076Lionsgate
7Clash of the Titans (2010)$40,000-62%412-888$97$161,005,0008Warner Bros.
8Avatar$38,557-40%167-112$231$748,860,22223Fox
9Hot Tub Time Machine$38,000-51%278-180$137$49,622,0009MGM
10City Island$31,363-73%234-19$134$4,222,96810Anchor Bay
11Diary of a Wimpy Kid$25,155-69%352-116$71$62,369,52010Fox
12The Last Song$23,338-59%357-445$65$61,665,0948Disney
13Shutter Island$18,700-82%256-54$73$127,582,84114Paramount
14The Losers$14,000-60%185-516$76$23,096,0005Warner Bros.
15Percy Jackson and the Olympians: The Lightning Thief$10,205-57%166-43$61$88,490,82315Fox
16Tyler Perry's Why Did I Get Married Too?$6,546-63%133-148$49$59,814,6488Lionsgate
17The Tooth Fairy$4,411-70%115-17$38$59,907,48818Fox

Platform (1 — 99)

#TitleMon, May. 24 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$68,000-14%480$1,417$6,445,00010Warner Bros. / IMAX
2Princess Kaiulani$18,908-60%4714$402$445,4202Roadside Attractions
3Under the Sea 3D$12,00033%180$667$22,120,00067Warner Bros. / IMAX
4Solitary Man$10,447-67%4--$2,612$105,3831Anchor Bay
5The Ghost Writer$8,241-59%86-64$96$15,216,76114Summit
6Our Family Wedding$4,749-70%84-19$57$20,170,54411Fox Searchlight
7Greenberg$3,864-57%47-30$82$4,220,65310Focus
8Letters to God$3,000--39-35$77$2,826,0007Vivendi
9The Runaways$2,133-59%30-19$71$3,562,69010Apparition
10The Secret of Kells$2,099-75%23-3$91$498,81312GKIDS
11The Joneses$1,266-59%27-29$47$1,428,5206Roadside Attractions
12The Square (2010)$1,146-65%12-2$96$263,4607Apparition
13Racing Dreams$680-86%31--$22$20,7281Hanover House
14Crazy Heart$658-74%28-22$24$39,455,73323Fox Searchlight