'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Wed, Jun. 9 2010

Wide (1000+)

#TitleWed, Jun. 9 2010LocationsAvg.TotalWks.Dist.
1Shrek Forever After$2,865,148-3%4,38619$653$191,467,7913Paramount / DreamWorks
2Get Him to the Greek$2,238,3352%2,697--$830$24,502,2901Universal
3Killers (2010)$1,613,663-6%2,859--$564$20,744,6631Lionsgate
4Sex and the City 2$1,558,000-5%3,4450$452$77,758,0002Warner Bros. / New Line
5Prince of Persia: The Sands of Time$1,512,795-6%3,6460$415$64,279,7742Disney
7Iron Man 2$848,0312%3,007-797$282$293,907,5915Paramount
8Splice$673,000-12%2,450--$275$9,608,0001Warner Bros
9Robin Hood$598,5550%2,599-774$230$96,264,1154Universal
10Letters to Juliet$448,9670%1,962-863$229$44,600,6634Summit

Limited (100 — 999)

#TitleWed, Jun. 9 2010LocationsAvg.TotalWks.Dist.
1Date Night$86,2987%658-468$131$95,577,0799Fox
2Just Wright$70,1160%518-677$135$20,410,8164Fox Searchlight
3How to Train Your Dragon$59,4396%343-482$173$214,042,99211Paramount / DreamWorks
4Raajneeti$43,000-23%111--$387$990,0001UTV Communications
6Diary of a Wimpy Kid$39,9190%244-39$164$63,172,82512Fox
7City Island$35,09111%177-24$198$5,362,73612Anchor Bay
8A Nightmare on Elm Street (2010)$21,000-9%294-597$71$62,484,0006Warner Bros. / New Line
9Hot Tub Time Machine$19,0000%203-161$94$50,270,00011MGM
10The Losers$19,000-5%206123$92$23,455,0007Warner Bros.
11Clash of the Titans (2010)$16,000-16%134-91$119$161,612,00010Warner Bros.
12MacGruber$15,045-11%177-2369$85$8,511,4403Universal / Rogue
13The Ghost Writer$12,0179%14789$82$15,473,26316Summit
14Shutter Island$11,8805%152-49$78$128,002,01016Paramount
15The Back-up Plan$11,445-8%153-238$75$36,826,5417CBS Films
16Furry Vengeance$9,4755%125-122$76$16,638,6406Summit
18Tyler Perry's Why Did I Get Married Too?$5,569-7%105-72$53$60,090,01210Lionsgate

Platform (1 — 99)

#TitleWed, Jun. 9 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$75,0003%47-1$1,596$7,776,00012Warner Bros. / IMAX
2Solitary Man$18,9462%2216$861$490,3033Anchor Bay
4Under the Sea 3D$9,700-43%17-1$571$22,348,00069Warner Bros. / IMAX
5Percy Jackson and the Olympians: The Lightning Thief$7,61914%81-27$94$88,665,12017Fox
6Princess Kaiulani$6,222-17%25-13$249$728,8174Roadside Attractions
7The Tooth Fairy$3,533-11%46-30$77$60,005,54120Fox
8The Secret of Kells$2,559-27%24-1$107$579,24314GKIDS
9The Square (2010)$1,86146%172$109$311,5519Apparition
10Letters to God$331-6%9-5$37$2,843,7689Vivendi
11The Joneses$232280%7-1$33$1,439,0278Roadside Attractions