Grosses

'The Equalizer' Impresses with $34.1M Start; 'The Maze Runner' Holds Up Well with $17.4M; 'The Boxtrolls' Debuts in Third with Very Solid $17.3MSeptember 29, 2014 01:07 PM

by Daniel Garris

Sony's The Equalizer debuted in first place this weekend with a strong start of $34.14 million. The action thriller starring Denzel Washington debuted towards the higher end of pre-release expectations, which were lofty, especially for the month of September. Without adjusting for ticket price inflation, The Equalizer delivered the fourth largest opening weekend ever for the month of September (behind only 2012's Hotel Transylvania, 2013's Insidious Chapter 2 and 2002's Sweet Home Alabama). The film's debut represented the third largest opening weekend performance ever for Washington (behind only 2007's American Gangster and 2012's Safe House). The Equalizer opened 4 percent stronger than the $32.79 million start of 2010's The Book of Eli and 15 percent below the $40.17 million start of Safe House.

The Equalizer opened with $12.49 million on Friday (which included an estimated $1.5 million from Thursday night shows), increased 8 percent on Saturday to gross $13.49 million and declined 40 percent on Sunday to take in $8.15 million. That placed the film's opening weekend to Friday ratio at 2.73 to 1. The audience breakdown for the film skewed slightly towards male moviegoers (52 percent) and towards moviegoers 30 years and older (65 percent). The Equalizer received an A- rating on CinemaScore, which is an encouraging sign for the film going forward.

The Maze Runner placed in second with $17.44 million. The young adult adaptation from Fox held up relatively well this weekend, as it was down 46 percent from last weekend's strong start. The Maze Runner has grossed $57.96 million in ten days and continues to display strong early holding power for a young adult adaptation. Thanks in part to a significantly stronger second weekend hold, The Maze Runner is now running 32 percent ahead of the $44.01 million ten-day take of last year's Ender's Game and is already on the verge of reaching the $61.74 million final domestic gross of Ender's Game.

The Boxtrolls was off to a very solid third place start this weekend with $17.28 million. The latest 3D stop motion animated film from Focus and Laika debuted a bit above pre-release expectations. Compared to previous films from Focus and Laika, The Boxtrolls opened 23 percent ahead of the $14.09 million start of 2012's ParaNorman and a slim 3 percent ahead of the $16.85 million start of 2009's Coraline. ParaNorman and Coraline both displayed terrific holding power and going forward The Boxtrolls will hope to accomplish the same.

The Boxtrolls opened with $4.93 million on Friday, increased a strong 51 percent on Saturday to gross $7.46 million and declined 34.5 percent on Sunday to gross $4.89 million. That placed the film's opening weekend to Friday ratio at 3.51 to 1. The audience breakdown for the film skewered towards female moviegoers (57 percent). The Boxtrolls received a solid B+ rating on CinemaScore.

Warner's This Is Where I Leave You placed in fourth with $6.89 million. The modestly budgeted comedy starring Jason Bateman and Tina Fey held up well this weekend, as it was down 40 percent from last weekend's so-so start. This Is Where I Leave You has grossed $22.44 million in ten days. That places the film 13.5 percent behind the $25.94 million ten-day start of 2011's The Change-Up (which fell 53 percent in its second weekend to gross $6.31 million).

Fellow Warner Bros. release Dolphin Tale 2 rounded out the weekend's top five with $4.79 million. The family film sequel was down 46 percent from last weekend, as the film appears to have taken a bit of a hit from The Boxtrolls arriving in the marketplace. Dolphin Tale 2 has grossed $33.62 million in 17 days. The film is currently running 31 percent behind the $49.04 million 17-day take of 2011's Dolphin Tale and is displaying significantly softer holding power.

No Good Deed followed in sixth with $4.51 million. Sony's low-budget thriller starring Idris Elba and Taraji P. Henson was down 54 percent. No Good Deed continues to be very front-loaded, but has still grossed a healthy $46.53 million in 17 days.

Universal's A Walk Among the Tombstones was down five spots and a massive 67 percent from last weekend with a seventh place take of $4.19 million. Lackluster word of mouth and the new direct competition from The Equalizer both had a clear negative effect on the Liam Neeson led action thriller this weekend. A Walk Among the Tombstones is now running below expectations with a ten-day start of $20.83 million.

Guardians of the Galaxy was down just 28 percent to place in eighth with $3.77 million. In the process, the blockbuster sci-fi superhero film from Disney and Marvel surpassed the $318.41 million final unadjusted gross of 2008's Iron Man. Guardians of the Galaxy has grossed a massive $319.17 million through 59 days of release.

Daily Domestic Gross Mon, Jul. 5 2010

Wide (1000+)

#TitleMon, Jul. 5 2010LocationsAvg.TotalWks.Dist.
1The Twilight Saga: Eclipse$18,805,05142%4,468--$4,209$176,382,2201Summit
2Toy Story 3$12,777,10554%4,0280$3,172$301,883,2983Disney
3The Last Airbender$11,479,21323%3,169--$3,622$69,315,3291Paramount
4Grown Ups$7,003,19037%3,5340$1,982$84,634,3072Sony / Columbia
5Knight and Day$3,708,50119%3,1046$1,195$49,460,3482Fox
6The Karate Kid (2010)$3,031,26336%3,109-631$975$154,554,7804Sony / Columbia
7The A-Team$1,213,03334%2,153-1089$563$70,494,0074Fox

Limited (100 — 999)

#TitleMon, Jul. 5 2010LocationsAvg.TotalWks.Dist.
1Get Him to the Greek$490,62048%884-1305$555$57,965,4355Universal
2Shrek Forever After$385,79143%957-1383$403$232,664,4327Paramount / DreamWorks
3Iron Man 2$237,52032%522-647$455$308,530,2979Paramount
4Prince of Persia: The Sands of Time$194,31511%600-1251$324$88,338,9866Disney
5Solitary Man$160,1441%176-1$910$2,917,8077Anchor Bay
6Killers$152,95427%727-1544$210$45,323,5905Lionsgate
7Letters to Juliet$149,405-8%340-169$439$51,094,6798Summit
8Sex and the City 2$146,15754%355-546$412$94,223,0996Warner Bros. / New Line
9How to Train Your Dragon$139,74571%303-30$461$216,296,73915Paramount / DreamWorks
10Joan Rivers: A Piece of Work$126,695--111--$1,141$1,604,8774IFC
11Marmaduke$124,61245%475-635$262$30,939,7385Fox
12Robin Hood$120,88525%378-291$320$104,034,8208Universal
13The Girl with the Dragon Tattoo (2009)$76,562--109--$702$9,086,44016Music Box
14The Secret in Their Eyes (El Secreto de Sus Ojos)$65,392--127--$515$5,662,48912Sony Pictures Classics
15Date Night$63,21537%242-44$261$97,697,72313Fox
16Please Give$61,335--145--$423$3,498,14310Sony Pictures Classics
17Jonah Hex$40,66224%350-2475$116$9,978,0853Warner Bros.
18Clash of the Titans (2010)$39,27531%175-51$224$162,955,46414Warner Bros.
19Splice$32,4593%140-200$232$16,571,7015Warner Bros
20Death at a Funeral (2010)$30,39619%136--$224$42,739,34712Sony / Screen Gems
21Furry Vengeance$23,09215%107-50$216$17,489,46410Summit
22A Nightmare on Elm Street (2010)$12,92730%110-62$118$63,005,87710Warner Bros. / New Line

Platform (1 — 99)

#TitleMon, Jul. 5 2010LocationsAvg.TotalWks.Dist.
1Cyrus$319,63942%7760$4,151$1,811,9853Fox Searchlight
2I Am Love$193,667--80--$2,421$1,290,4803Magnolia
3Winter's Bone$168,37028%8313$2,029$1,880,5904Roadside Attractions
4Hubble 3D$98,33120%522$1,891$9,776,63616Warner Bros. / IMAX
5I Hate Luv Storys$73,205--84--$871$535,2731UTV
6Coco Chanel & Igor Stravinsky$48,648--43--$1,131$584,9894Sony Pictures Classics
7City Island$44,56819%81-24$550$6,365,19616Anchor Bay
8Micmacs$23,569--50--$471$853,0956Sony Classics
9Restrepo$23,501--10--$2,350$142,7112National Geographic
10Mother and Child$22,251--77--$289$934,4149Sony Pictures Classics
11Ondine$20,486--38--$539$362,14918Magnolia
12Exit Through the Gift Shop$20,011--31--$646$2,792,14812Producers Distribution Agency
13Just Wright$19,03943%95-16$200$21,329,4338Fox Searchlight
14Harry Brown$18,284--45--$406$1,704,11510Samuel Goldwyn
15The Back-up Plan$17,18133%97-50$177$37,375,68611CBS Films
16The Killer Inside Me$16,838--17--$990$110,8083IFC Films
17Love Ranch$16,133--11--$1,467$74,7761E1 Entertainment
18Oceans$15,990--79--$202$19,361,89311Disneynature
19Under the Sea 3D$15,9113%130$1,224$22,699,92973Warner Bros. / IMAX
20Diary of a Wimpy Kid$14,05940%70-35$201$63,803,22116Fox
21The Last Song$12,618--79--$160$62,884,42214Disney
22Babies$11,861-6%42-22$282$7,291,3849Focus
23The Bounty Hunter$11,204-3%67--$167$67,061,22816Sony / Columbia
24South of the Border$11,194--6--$1,866$76,1592Cinema Libre
25Wild Grass (Les Herbes Folles)$7,973--6--$1,329$106,4162Sony Pictures Classics
26Avatar$6,977-28%9-6$775$749,603,86429Fox
27The City of Your Final Destination$6,416--14--$458$441,41012Screen Media Films
28Let It Rain$4,724--5--$945$66,6593IFC
29Holy Rollers$4,283--13--$329$283,62123First Independent Pictures
30God of Vampires$3,465--10--$347$13,8601Nocturnal Features
31Raavan$3,276-23%28-87$117$705,7043Reliance Big Pictures
32Agora$2,677--2--$1,339$206,8936Newmarket
33The Secret of Kells$2,507-31%14-1$179$658,43718GKIDS
34The Square (2010)$2,19849%5-3$440$394,66213Apparition
35La Mission$2,159--5--$432$1,010,61713Screen Media
36Alice in Wonderland (2010)$1,956--23--$85$334,185,20618Disney
37Princess Kaiulani$1,837-5%5-3$367$838,3088Roadside Attractions
38Breathless (2010 re-issue)$1,830--2--$915$169,5306Rialto
39Mid-August Lunch (Pranzo di Ferragosto)$1,797--9--$200$592,29516Zeitgeist
40Stonewall Uprising$1,770--4--$443$68,2843First Run Features
41The Nature of Existence$1,347--3--$449$11,2743Walking Shadows
42Survival of the Dead$1,221--4--$305$97,7786Magnolia / Magnet
43Only the Brave (2010)$1,103--1--$1,103$141,1846Indican Pictures
44The Joneses$937-14%1-2$937$1,470,56912Roadside Attractions
45Best Worst Movie$926--1--$926$63,60111Area23a
46OSS 117: Lost in Rio$924--3--$308$81,87164Music Box
47Everyone Else$918--3--$306$73,39655Cinema Guild
48Rosencrantz and Guildenstern Are Undead$902--1--$902$40,1235Indican Pictures
49The Lottery$871--2--$436$42,6154Variance Films
50Only When I Dance$742--1--$742$2,9231Film Movement
51Casino Jack and the United States of Money$685--7--$98$175,6049Magnolia
52Kings of the Evening$647--1--$647$79,38921Indican Pictures
53Cropsey$621--1--$621$28,0005Cinema Purgatorio
54Sweetgrass$585--4--$146$194,50741Cinema Guild
55Sea Monsters: A Prehistoric Adventure$430--3--$143$23,240,080144National Geographic
56John Rabe$382--2--$191$46,3387Strand
57Small Change (2009 re-issue)$331--1--$331$29,61232The Film Desk
58Chloe$179--3--$60$3,073,82415Sony Pictures Classics
59U2 3D$96--1--$96$10,335,294128National Geographic
60Racing Dreams$66-96%1-1$66$47,7137Hanover House