Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Tue, Jul. 20 2010

Wide (1000+)

#TitleTue, Jul. 20 2010LocationsAvg.TotalWks.Dist.
1Inception$9,765,137-4%3,792--$2,575$82,735,8391Warner Bros.
2Despicable Me$5,216,4907%3,50125$1,490$128,534,9402Universal
3The Sorcerer's Apprentice$2,318,5398%3,504--$662$29,170,5501Disney
4The Twilight Saga: Eclipse$2,088,6123%4,001-467$522$268,916,9723Summit
5Toy Story 3$2,064,1259%3,177-576$650$366,920,7875Disney
6Grown Ups$1,518,9657%3,074-389$494$132,104,7604Sony / Columbia
7The Last Airbender$1,085,0084%2,805-398$387$117,270,6413Paramount
8Predators$930,4731%2,6690$349$42,150,5112Fox
9Knight and Day$508,49114%1,925-703$264$70,071,1444Fox
10The Karate Kid (2010)$359,50211%1,532-926$235$169,974,9946Sony / Columbia

Limited (100 — 999)

#TitleTue, Jul. 20 2010LocationsAvg.TotalWks.Dist.
1Cyrus$148,77317%446246$334$5,360,1215Fox Searchlight
2Iron Man 2$108,32918%36229$299$310,218,64511Paramount
3Shrek Forever After$70,52438%240-221$294$234,515,2259Paramount / DreamWorks
4Marmaduke$67,52629%274-201$246$32,210,3027Fox
5The A-Team$66,99814%428-1725$157$75,332,9706Fox
6Letters to Juliet$53,15228%27231$195$52,224,51810Summit
7Get Him to the Greek$53,0953%287-155$185$60,234,6857Universal
8How to Train Your Dragon$52,96122%228-26$232$217,484,21317Paramount / DreamWorks
9Winter's Bone$44,83117%12115$371$3,148,0466Roadside Attractions
10Robin Hood$29,38013%226-74$130$104,894,43510Universal
11Solitary Man$23,26129%146-26$159$3,894,2279Anchor Bay
12Date Night$22,28814%166-76$134$98,300,45115Fox
13Killers$21,14531%166-103$127$46,128,0797Lionsgate
14Splice$10,2504%117-87$88$16,940,2987Warner Bros

Platform (1 — 99)

#TitleTue, Jul. 20 2010LocationsAvg.TotalWks.Dist.
1The Kids Are All Right$133,09913%3831$3,503$2,064,7382Focus
2Hubble 3D$87,00016%530$1,642$11,017,09218Warner Bros. / IMAX
3Under the Sea 3D$23,121-1%130$1,779$23,016,02975Warner Bros. / IMAX
4Sex and the City 2$20,19835%97-59$208$94,971,8538Warner Bros. / New Line
5Jonah Hex$15,24566%46-19$331$10,216,4235Warner Bros.
6Clash of the Titans (2010)$5,80216%67-63$87$163,202,91816Warner Bros.
7City Island$5,42314%49-16$111$6,585,78218Anchor Bay
8Just Wright$4,87324%56-24$87$21,485,50010Fox Searchlight
9I Hate Luv Storys$3,97656%35--$114$833,0803UTV
10The Back-up Plan$2,82363%25-36$113$37,485,79413CBS Films
11Avatar$1,6269%4-5$407$749,704,53931Fox
12The Secret of Kells$40314%6-4$67$687,21820GKIDS
13Princess Kaiulani$334-36%3-3$111$856,21110Roadside Attractions
14The Square (2010)$2411%4-1$60$405,37715Apparition