Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Tue, Jul. 27 2010

Wide (1000+)

#TitleTue, Jul. 27 2010LocationsAvg.TotalWks.Dist.
1Inception$6,068,2190%3,7920$1,600$155,017,1202Warner Bros.
2Salt$4,378,7716%3,612--$1,212$44,512,6511Sony / Columbia
3Despicable Me$3,617,33515%3,60099$1,005$168,039,4653Universal
4The Sorcerer's Apprentice$1,381,04517%3,5040$394$45,170,1222Disney
5Toy Story 3$1,378,84618%2,766-411$498$381,967,1036Disney
6Ramona and Beezus$1,355,86120%2,719--$499$10,291,7031Fox
7The Twilight Saga: Eclipse$1,153,3847%3,121-880$370$282,063,2664Summit
8Grown Ups$1,066,38014%2,859-215$373$144,245,7725Sony / Columbia
9The Last Airbender$589,05510%2,127-678$277$124,433,2524Paramount
10Predators$404,339-4%1,846-823$219$47,664,1483Fox
11Knight and Day$214,6317%1,265-660$170$73,090,4205Fox

Limited (100 — 999)

#TitleTue, Jul. 27 2010LocationsAvg.TotalWks.Dist.
1The Kids Are All Right$319,68118%201163$1,590$5,500,3183Focus
2The Karate Kid (2010)$169,20615%780-752$217$172,030,0307Sony / Columbia
3Cyrus$100,94520%4548$222$6,514,1716Fox Searchlight
4Iron Man 2$74,91012%330-32$227$310,982,91712Paramount
5Shrek Forever After$50,25248%202-38$249$234,930,11610Paramount / DreamWorks
6Marmaduke$50,24841%254-20$198$32,663,1118Fox
7The A-Team$43,3528%296-132$146$75,821,0237Fox
8Winter's Bone$41,69327%1298$323$3,631,0817Roadside Attractions
9Killers$38,20518%23367$164$46,433,4708Lionsgate
10Letters to Juliet$36,01524%234-38$154$52,568,77111Summit
11Get Him to the Greek$31,9953%221-66$145$60,560,9458Universal
12Jonah Hex$23,87514%176130$136$10,414,1026Warner Bros.
13Robin Hood$22,22530%171-55$130$105,094,07011Universal
14Date Night$13,23318%108-58$123$98,452,47616Fox
15Solitary Man$11,55821%105-41$110$4,053,59910Anchor Bay

Platform (1 — 99)

#TitleTue, Jul. 27 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$78,0996%530$1,474$11,657,27119Warner Bros. / IMAX
2Under the Sea 3D$21,8564%130$1,681$23,185,42776Warner Bros. / IMAX
3Sex and the City 2$12,10422%69-28$175$95,085,7279Warner Bros. / New Line
4City Island$4,35817%40-9$109$6,631,17119Anchor Bay
5Splice$2,9566%39-78$76$16,985,9828Warner Bros
6Avatar$1,486-15%3-1$495$749,730,22932Fox
7The Secret of Kells$28456%4-2$71$690,04221GKIDS
8Princess Kaiulani$146265%2-1$73$858,60411Roadside Attractions