Grosses

'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.

 

Daily Domestic Gross Fri, Jul. 30 2010

Wide (1000+)

#TitleFri, Jul. 30 2010LocationsAvg.TotalWks.Dist.
1Dinner for Schmucks$8,395,042--2,911--$2,884$8,395,0421Paramount / DreamWorks
2Inception$8,194,22855%3,545-247$2,311$174,022,7243Warner Bros.
3Salt$5,874,73673%3,6120$1,626$57,437,0922Sony / Columbia
4Charlie St. Cloud$5,626,995--2,718--$2,070$5,626,9951Universal
5Despicable Me$4,700,61036%3,6022$1,305$179,506,8054Universal
6Cats & Dogs: The Revenge of Kitty Galore$4,218,673--3,705--$1,139$4,218,6731Warner Bros.
7Toy Story 3$1,452,1767%2,105-661$690$386,090,7607Disney
8Grown Ups$1,410,08142%2,269-590$621$147,623,3226Sony / Columbia
9The Sorcerer's Apprentice$1,301,4939%2,524-980$516$48,862,4973Disney
10The Twilight Saga: Eclipse$1,281,78621%2,334-787$549$285,466,7405Summit
11Ramona and Beezus$1,273,4079%2,7190$468$13,938,0982Fox
12The Last Airbender$509,230-4%1,238-889$411$125,987,5075Paramount

Limited (100 — 999)

#TitleFri, Jul. 30 2010LocationsAvg.TotalWks.Dist.
1The Kids Are All Right$969,498216%847646$1,145$7,080,4214Focus
2Predators$321,175-12%873-973$368$48,719,1344Fox
3Knight and Day$225,75215%831-434$272$73,710,6046Fox
4Shrek Forever After$173,478150%330128$526$235,246,40611Paramount / DreamWorks
5The Karate Kid (2010)$163,0717%461-319$354$172,400,1098Sony / Columbia
6Iron Man 2$91,35040%286-44$319$311,207,08013Paramount
7Winter's Bone$82,210109%1399$591$3,790,7758Roadside Attractions
8The A-Team$81,18093%282-14$288$75,982,9218Fox
9Cyrus$59,787-30%216-238$277$6,744,4437Fox Searchlight
10Marmaduke$50,1719%230-24$218$32,805,8079Fox
11Killers$47,16647%219-14$215$46,547,2699Lionsgate
12Letters to Juliet$37,0405%173-61$214$52,674,82912Summit
13Get Him to the Greek$36,42527%155-66$235$60,658,1059Universal
14Robin Hood$24,72525%115-56$215$105,158,21012Universal

Platform (1 — 99)

#TitleFri, Jul. 30 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$94,290-3%530$1,779$11,944,91320Warner Bros. / IMAX
2Under the Sea 3D$23,757-7%130$1,827$23,258,24177Warner Bros. / IMAX
3Date Night$19,19853%76-32$253$98,496,79517Fox
4Grease Sing-a-Long$14,153--3316$429$273,8834Paramount
5Solitary Man$13,85415%63-42$220$4,091,31111Anchor Bay
6Jonah Hex$10,120-53%83-93$122$10,465,4397Warner Bros.
7Sex and the City 2$8,130-32%42-27$194$95,116,73410Warner Bros. / New Line
8The Concert$4,934--2--$2,467$4,9342Weinstein Company
9Avatar$4,0468%2-1$2,023$749,739,32133Fox
10City Island$1,898-45%15-25$127$6,640,50120Anchor Bay
11The Dry Land$1,723--5--$345$1,7231Freestyle
12Splice$1,501-53%14-25$107$16,993,5719Warner Bros
13I Hate Luv Storys$620--5--$124$846,7815UTV
14Udaan$584--3--$195$6,0793UTV Communications
15Princess Kaiulani$96174%20$48$858,86812Roadside Attractions