Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Thu, Aug. 5 2010

Wide (1000+)

#TitleThu, Aug. 5 2010LocationsAvg.TotalWks.Dist.
1Inception$3,618,265-4%3,545-247$1,021$209,132,0993Warner Bros.
2Dinner for Schmucks$2,742,724-9%2,911--$942$36,245,5521Paramount / DreamWorks
3Despicable Me$2,306,500-1%3,6022$640$200,003,9854Universal
4Salt$2,202,880-5%3,6120$610$80,880,1412Sony / Columbia
5Cats & Dogs: The Revenge of Kitty Galore$1,667,152-6%3,705--$450$19,526,1501Warner Bros.
6Charlie St. Cloud$1,345,770-9%2,718--$495$18,796,1301Universal
7Toy Story 3$832,838-4%2,105-661$396$393,268,2547Disney
8Ramona and Beezus$743,026-5%2,7190$273$19,451,6602Fox
9The Sorcerer's Apprentice$628,807-3%2,524-980$249$54,701,6173Disney
10The Twilight Saga: Eclipse$623,998-3%2,334-787$267$290,811,6085Summit
11Grown Ups$610,6930%2,269-590$269$153,263,2246Sony / Columbia
12The Last Airbender$232,5400%1,238-889$188$128,266,3675Paramount

Limited (100 — 999)

#TitleThu, Aug. 5 2010LocationsAvg.TotalWks.Dist.
1The Kids Are All Right$431,701-8%847646$510$11,443,0054Focus
2Predators$129,126-3%873-973$148$50,053,9984Fox
3Shrek Forever After$109,230-5%330128$331$236,119,80011Paramount / DreamWorks
4Get Him to the Greek$92,945314%155-66$600$60,851,8109Universal
5Knight and Day$91,7444%831-434$110$74,544,3016Fox
6The Karate Kid (2010)$79,8101%461-319$173$173,271,0108Sony / Columbia
7Robin Hood$49,995297%115-56$435$105,269,73012Universal
8Iron Man 2$47,8502%286-44$167$311,612,66613Paramount
9The A-Team$40,910-2%282-14$145$76,334,0698Fox
10Winter's Bone$40,088-5%13910$288$4,182,2508Roadside Attractions
11Marmaduke$32,670-6%230-24$142$33,045,2549Fox
12Cyrus$31,997-7%216-238$148$7,038,7257Fox Searchlight
13Killers (2010)$23,449-4%219-14$107$46,749,6399Lionsgate
14Letters to Juliet$20,740-7%173-61$120$52,836,34412Summit

Platform (1 — 99)

#TitleThu, Aug. 5 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$92,9701%530$1,754$12,501,98420Warner Bros. / IMAX
2Under the Sea 3D$27,461-6%130$2,112$23,423,20777Warner Bros. / IMAX
3Date Night$10,007-6%76-32$132$98,578,55117Fox
4Jonah Hex$7,51612%83-93$91$10,523,3407Warner Bros.
5Solitary Man$7,4261%63-42$118$4,164,65511Anchor Bay
6Sex and the City 2$6,133-6%42-27$146$95,161,38410Warner Bros. / New Line
7Avatar$5,108484%2-1$2,554$749,755,62833Fox
8The Concert$3,791-6%2--$1,896$36,3162Weinstein Company
9City Island$1,383-4%15-25$92$6,650,86420Anchor Bay
10The Dry Land$1,31021%5--$262$11,7771Freestyle
11Princess Kaiulani$653737%20$327$860,35912Roadside Attractions
12Splice$477-1%14-25$34$17,010,1709Warner Bros