Grosses

'Home' Shocks with $15.6 Million Opening Day; 'Get Hard' Holds Its Own with $12.9 Million BowMarch 28, 2015 03:35 AM

by BoxOffice Staff

Fox reports that DreamWorks' Home shocked with a huge $15.6 million opening day yesterday, easily distancing itself in first place. The first-day figure represents a 34 percent improvement over The Croods' first day two years ago ($11.65 million) and 95 percent stronger than last year's Mr. Peabody & Sherman ($8.02 million). Despite a generic title and DreamWorks' wavering reputation over the past few years, Home was able to capitalize on voice talent that appeals to young and old audiences alike with Jim Parsons, Rihanna, and Steve Martin taking center stage. While early word of mouth isn't much to write home about (68 percent audience score, 48 percent critic score), the minimal number of family options in theaters right now should help the flick enjoy a healthy lifespan. BoxOffice projects a stunning $58 million opening weekend.

Warner Bros. reports that Get Hard bowed to a strong $12.91 million in second place on Friday. The Will Ferrell-Kevin Hart comedy superstar team-up opened in line with the likes of The Other Guys ($13.1 million opening day), Blades of Glory ($12.4 million), and just 10 percent behind Ride Along ($14.4 million). With few successful comedies in the market over recent months, the teaming proved to be an irresistible one for Ferrell and Hart fans. Unfortunately, early word of mouth isn't positive: the film registered a lackluster "B" CinemaScore, while the Rotten Tomatoes audience has given it a disappointing 66 percent rating through Saturday morning (on top of critics' 33 percent). Even still, BoxOffice is projecting a hearty $34.5 million opening weekend.

The Divergent Series: Insurgent posted $6.85 million in third place yesterday, down 68 percent from its first day last Friday. That drop is slightly sharper than Divergent's 64 percent second Friday drop last year, and puts Insurgent at an eight-day total of $71.2 million (about 7.5 percent behind Divergent). BoxOffice projects $21.6 million for its sophomore frame.

Disney's Cinderella was off 50 percent from last Friday to $4.73 million yesterday. With $137.24 million in the bank domestically, the film is eyeing a third weekend total around $17.5 million.

Buzzy horror hit It Follows cracked the top five and pulled $1.4 million on Friday as it expanded into semi-wide release across 1,218 screens for an $1,160 per-theater average. That gives the flick $2.15 million in all so far. BoxOffice projects $4.5 million this weekend.

Daily Domestic Gross Mon, Aug. 9 2010

Wide (1000+)

#TitleMon, Aug. 9 2010LocationsAvg.TotalWks.Dist.
1The Other Guys$4,979,332-50%3,651--$1,364$40,522,4941Sony / Columbia
2Inception$2,531,134-55%3,418-127$741$230,168,7034Warner Bros.
3Step Up 3D$2,015,167-50%2,435--$828$17,827,4781Disney
4Dinner for Schmucks$1,586,385-48%3,00493$528$48,207,3342Paramount / DreamWorks
5Despicable Me$1,467,590-48%3,413-189$430$210,754,9355Universal
6Salt$1,371,235-57%3,317-295$413$93,159,5813Sony / Columbia
7Cats & Dogs: The Revenge of Kitty Galore$1,056,046-48%3,7050$285$27,484,3122Warner Bros.
8Charlie St. Cloud$831,125-36%2,7257$305$24,327,7452Universal
9Toy Story 3$537,274-48%1,714-391$313$396,924,6168Disney
10The Twilight Saga: Eclipse$389,276-42%1,704-630$228$293,491,1466Summit
11The Sorcerer's Apprentice$328,809-53%1,766-758$186$57,391,6544Disney
12Ramona and Beezus$328,226-34%1,478-1241$222$21,397,0093Fox
13Grown Ups$308,331-50%1,769-500$174$155,978,9347Sony / Columbia

Limited (100 — 999)

#TitleMon, Aug. 9 2010LocationsAvg.TotalWks.Dist.
1The Kids Are All Right$314,933-59%994147$317$14,355,1155Focus
2The Last Airbender$95,243-56%639-599$149$129,066,2636Paramount
3Shrek Forever After$73,421-44%308-22$238$236,627,44612Paramount / DreamWorks
4Predators$60,341-55%454-419$133$50,557,9845Fox
5Middle Men$59,860-43%252--$238$385,5011Paramount
6Knight and Day$42,538-48%336-495$127$74,897,5847Fox
7Winter's Bone$35,881-61%1412$254$4,515,1659Roadside Attractions
8The A-Team$30,169-45%241-41$125$76,554,3379Fox
9Iron Man 2$29,331-47%224-62$131$311,835,51214Paramount
10Marmaduke$18,841-40%170-60$111$33,172,49310Fox
11Twelve$16,873-46%231--$73$127,1111Hannover House
12Cyrus$15,802-50%132-84$120$7,154,6998Fox Searchlight
13Killers (2010)$15,001-51%172-47$87$46,874,80410Lionsgate
14Sex and the City 2$14,265-43%200158$71$95,253,66211Warner Bros. / New Line
15Get Him to the Greek$13,185-40%110-45$120$60,936,51010Universal
16Letters to Juliet$10,053-39%103-70$98$52,907,35613Summit

Platform (1 — 99)

#TitleMon, Aug. 9 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$74,986-20%530$1,415$12,877,27121Warner Bros. / IMAX
2Flipped$28,747-54%45--$639$252,9801Warner Bros.
3Under the Sea 3D$22,27821%130$1,714$23,509,33678Warner Bros. / IMAX
4The Concert$9,199-57%1917$484$111,6923Weinstein Company
5Date Night$5,744-34%46-30$125$98,614,17418Fox
6Solitary Man$5,321-66%45-18$118$4,217,17712Anchor Bay
7The Disappearance of Alice Creed$4,928-58%10--$493$45,1861Anchor Bay
8Jonah Hex$2,512-25%25-58$100$10,541,9268Warner Bros.
9City Island$1,82516%7-8$261$6,657,65421Anchor Bay
10Princess Kaiulani$50442%1-1$504$862,05113Roadside Attractions