Grosses

'No Good Deed' Leads with $24.5M; 'Dolphin Tale 2' #2 with $16.55M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 14, 2014 08:33 AM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with an estimated $24.5 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.83 million on Friday, increased 11 percent on Saturday to take in $9.8 million and is estimated to decline 40 percent on Sunday to gross $5.88 million. That places the film's estimated opening weekend to Friday ratio at 2.77 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with an estimated $16.55 million. The family film sequel from Warner Bros. opened towards the lower end of pre-release expectations and a respectable 14 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.26 million on Friday, increased a healthy 75 percent on Saturday to gross $7.45 million and is estimated to fall 35 percent on Sunday to take in $4.84 million. That places the estimated opening weekend to Friday ratio for the film at 3.88 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with an estimated $8.04 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.93 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with an estimated $4.8 million. The blockbuster franchise re-launch was down a healthy 26 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.04 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with an estimated $4.2 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,315 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and is estimated to decline 44 percent on Sunday to gross $0.98 million. That places the film's estimated opening weekend to Friday ratio at 2.88 to 1.

Holdovers Let's Be Cops and If I Stay claimed fourth and sixth place with respective estimated takes of $4.3 million and $4.05 million. Fox's Let's Be Cops was down only 23 percent from last weekend, while Warner's If I Stay was down a healthy 27 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $72.97 million for Let's Be Cops in 33 days and at $44.94 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with an estimated $0.411 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $27,384 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Sat, Aug. 21 2010

Wide (1000+)

#TitleSat, Aug. 21 2010LocationsAvg.TotalWks.Dist.
1The Expendables$6,677,45035%3,2700$2,042$59,999,3962Lionsgate
2Vampires Suck$4,749,7517%3,233--$1,469$15,563,8351Fox
3Eat Pray Love$4,614,46923%3,0820$1,497$43,463,1662Sony / Columbia
4Lottery Ticket$4,277,65011%1,973--$2,168$01Warner Bros.
5The Other Guys$4,075,64435%3,472-179$1,174$85,192,8913Sony / Columbia
6Piranha 3D$3,567,604-1%2,470--$1,444$7,168,3111Weinstein Company
7The Switch (2010)$3,331,87323%2,012--$1,656$6,033,6731Miramax
8Nanny McPhee Returns$3,229,44021%2,784--$1,160$5,902,0801Universal
9Inception$3,221,94348%2,401-719$1,342$259,591,9326Warner Bros.
10Scott Pilgrim vs. the World$1,973,44520%2,8202$700$19,319,1352Universal
11Despicable Me$1,855,88552%2,236-687$830$229,469,4307Universal
12Salt$1,421,9721312%1,794-1040$793$108,907,7425Sony / Columbia
13Dinner for Schmucks$1,417,85730%2,149-897$660$64,786,4824Paramount / DreamWorks
14Step Up 3D$1,229,27428%1,592-847$772$35,908,9373Disney
15Cats & Dogs: The Revenge of Kitty Galore$665,04460%1,580-1148$421$39,040,5124Warner Bros.

Limited (100 — 999)

#TitleSat, Aug. 21 2010LocationsAvg.TotalWks.Dist.
1Toy Story 3$585,56659%730-489$802$403,234,80910Disney
2The Kids Are All Right$349,01069%404-426$864$17,977,4557Focus
3The Twilight Saga: Eclipse$228,61531%557-655$410$297,053,7288Summit
4Charlie St. Cloud$200,57024%647-1436$310$30,232,9154Universal
5Grown Ups$198,11649%424-544$467$158,855,2379Sony / Columbia
6Ramona and Beezus$164,54047%388-244$424$24,162,1215Fox
7The Karate Kid (2010)$160,89454%314-58$512$175,401,90111Sony / Columbia
8Hubble 3D$132,19256%15197$875$13,898,17423Warner Bros. / IMAX
9Shrek Forever After$117,73359%232-22$507$237,651,06614Paramount / DreamWorks
10Knight and Day$109,24926%277-33$394$75,614,8159Fox
11Winter's Bone$88,85665%130-6$684$5,111,40511Roadside Attractions
12Predators$85,74220%234-109$366$51,354,5497Fox
13The Last Airbender$77,63250%223-141$348$130,026,2838Paramount
14The A-Team$46,43141%151-53$307$76,951,69911Fox
15Marmaduke$35,99179%122-29$295$33,468,45312Fox

Platform (1 — 99)

#TitleSat, Aug. 21 2010LocationsAvg.TotalWks.Dist.
1Peepli Live$73,09267%706$1,044$554,6302UTV Communications
2Under the Sea 3D$27,93142%160$1,746$23,818,44380Warner Bros. / IMAX
3Farewell (L'affaire Farewell)$25,47875%27--$944$374,2125NeoClassics
4The Concert$22,452113%201$1,123$268,2545Weinstein Company
5The Tillman Story$20,50848%4--$5,127$34,3401Weinstein Company
6Flipped$19,15528%29-15$661$555,0093Warner Bros.
7Cyrus$13,95247%56-28$249$7,307,77910Fox Searchlight
8La Soga$13,01430%209$651$97,66527-57 Releasing
9Solitary Man$8,41568%19-9$443$4,284,02814Anchor Bay
10Letters to Juliet$7,29427%35-26$208$53,017,40615Summit
11The Disappearance of Alice Creed$6,08152%8-4$760$104,9553Anchor Bay
12Middle Men$5,55428%16-236$347$718,5313Paramount
13Tales From Earthsea$3,62016%50$724$37,8252Disney
14City Island$72477%4-4$181$6,668,50023Anchor Bay
15Princess Kaiulani$332-19%1-2$332$869,41715Roadside Attractions