Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Sat, Aug. 21 2010

Wide (1000+)

#TitleSat, Aug. 21 2010LocationsAvg.TotalWks.Dist.
1The Expendables$6,677,45035%3,2700$2,042$59,999,3962Lionsgate
2Vampires Suck$4,749,7517%3,233--$1,469$15,563,8351Fox
3Eat Pray Love$4,614,46923%3,0820$1,497$43,463,1662Sony / Columbia
4Lottery Ticket$4,277,65011%1,973--$2,168$01Warner Bros.
5The Other Guys$4,075,64435%3,472-179$1,174$85,192,8913Sony / Columbia
6Piranha 3D$3,567,604-1%2,470--$1,444$7,168,3111Weinstein Company
7The Switch (2010)$3,331,87323%2,012--$1,656$6,033,6731Miramax
8Nanny McPhee Returns$3,229,44021%2,784--$1,160$5,902,0801Universal
9Inception$3,221,94348%2,401-719$1,342$259,591,9326Warner Bros.
10Scott Pilgrim vs. the World$1,973,44520%2,8202$700$19,319,1352Universal
11Despicable Me$1,855,88552%2,236-687$830$229,469,4307Universal
12Salt$1,421,9721312%1,794-1040$793$108,907,7425Sony / Columbia
13Dinner for Schmucks$1,417,85730%2,149-897$660$64,786,4824Paramount / DreamWorks
14Step Up 3D$1,229,27428%1,592-847$772$35,908,9373Disney
15Cats & Dogs: The Revenge of Kitty Galore$665,04460%1,580-1148$421$39,040,5124Warner Bros.

Limited (100 — 999)

#TitleSat, Aug. 21 2010LocationsAvg.TotalWks.Dist.
1Toy Story 3$585,56659%730-489$802$403,234,80910Disney
2The Kids Are All Right$349,01069%404-426$864$17,977,4557Focus
3The Twilight Saga: Eclipse$228,61531%557-655$410$297,053,7288Summit
4Charlie St. Cloud$200,57024%647-1436$310$30,232,9154Universal
5Grown Ups$198,11649%424-544$467$158,855,2379Sony / Columbia
6Ramona and Beezus$164,54047%388-244$424$24,162,1215Fox
7The Karate Kid (2010)$160,89454%314-58$512$175,401,90111Sony / Columbia
8Hubble 3D$132,19256%15197$875$13,898,17423Warner Bros. / IMAX
9Shrek Forever After$117,73359%232-22$507$237,651,06614Paramount / DreamWorks
10Knight and Day$109,24926%277-33$394$75,614,8159Fox
11Winter's Bone$88,85665%130-6$684$5,111,40511Roadside Attractions
12Predators$85,74220%234-109$366$51,354,5497Fox
13The Last Airbender$77,63250%223-141$348$130,026,2838Paramount
14The A-Team$46,43141%151-53$307$76,951,69911Fox
15Marmaduke$35,99179%122-29$295$33,468,45312Fox

Platform (1 — 99)

#TitleSat, Aug. 21 2010LocationsAvg.TotalWks.Dist.
1Peepli Live$73,09267%706$1,044$554,6302UTV Communications
2Under the Sea 3D$27,93142%160$1,746$23,818,44380Warner Bros. / IMAX
3Farewell (L'affaire Farewell)$25,47875%27--$944$374,2125NeoClassics
4The Concert$22,452113%201$1,123$268,2545Weinstein Company
5The Tillman Story$20,50848%4--$5,127$34,3401Weinstein Company
6Flipped$19,15528%29-15$661$555,0093Warner Bros.
7Cyrus$13,95247%56-28$249$7,307,77910Fox Searchlight
8La Soga$13,01430%209$651$97,66527-57 Releasing
9Solitary Man$8,41568%19-9$443$4,284,02814Anchor Bay
10Letters to Juliet$7,29427%35-26$208$53,017,40615Summit
11The Disappearance of Alice Creed$6,08152%8-4$760$104,9553Anchor Bay
12Middle Men$5,55428%16-236$347$718,5313Paramount
13Tales From Earthsea$3,62016%50$724$37,8252Disney
14City Island$72477%4-4$181$6,668,50023Anchor Bay
15Princess Kaiulani$332-19%1-2$332$869,41715Roadside Attractions