Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Mon, Aug. 23 2010

Wide (1000+)

#TitleMon, Aug. 23 2010LocationsAvg.TotalWks.Dist.
1The Expendables$1,950,768-64%3,2700$597$67,307,8852Lionsgate
2Eat Pray Love$1,528,766-59%3,0820$496$48,742,8442Sony / Columbia
3Vampires Suck$1,243,006-59%3,233--$384$19,809,7391Fox
4The Other Guys$1,240,192-59%3,472-179$357$89,493,6743Sony / Columbia
5Piranha 3D$1,089,393-63%2,470--$441$11,196,2651Weinstein Company
6Nanny McPhee Returns$1,085,760-57%2,784--$390$9,493,4451Universal
7Inception$963,445-61%2,401-719$401$262,995,0396Warner Bros.
8The Switch (2010)$888,502-63%2,012--$442$9,325,2151Miramax
9Lottery Ticket$821,240-67%1,973--$416$11,473,5371Warner Bros.
10Scott Pilgrim vs. the World$747,285-53%2,8202$265$21,645,5402Universal
11Despicable Me$659,445-58%2,236-687$295$231,716,4357Universal
12Dinner for Schmucks$451,229-56%2,149-897$210$66,252,1484Paramount / DreamWorks
13Step Up 3D$416,130-57%1,592-847$261$37,285,0813Disney
14Salt$376,756-62%1,794-1040$210$110,271,8615Sony / Columbia
15Cats & Dogs: The Revenge of Kitty Galore$268,005-57%1,580-1148$170$39,928,6164Warner Bros.

Limited (100 — 999)

#TitleMon, Aug. 23 2010LocationsAvg.TotalWks.Dist.
1Toy Story 3$230,118-60%730-489$315$404,033,76010Disney
2The Kids Are All Right$98,202-63%404-426$243$18,337,9277Focus
3The Twilight Saga: Eclipse$75,817-54%557-655$136$297,292,6158Summit
4Hubble 3D$67,371-49%15197$446$14,098,56323Warner Bros. / IMAX
5Ramona and Beezus$59,805-53%388-244$154$24,348,4575Fox
6Charlie St. Cloud$51,760-54%647-1436$80$30,397,9004Universal
7Grown Ups$39,916-58%424-544$94$158,991,2489Sony / Columbia
8Shrek Forever After$33,822-61%232-22$146$237,770,53214Paramount / DreamWorks
9Knight and Day$30,353-53%277-33$110$75,709,8829Fox
10Winter's Bone$26,440-62%131-5$202$5,207,30311Roadside Attractions
11The Last Airbender$21,989-63%223-141$99$130,107,6328Paramount
12Predators$18,758-56%234-109$80$51,416,4157Fox
13The A-Team$12,460-57%151-53$83$76,993,22111Fox
14Marmaduke$8,284-66%122-29$68$33,501,23412Fox

Platform (1 — 99)

#TitleMon, Aug. 23 2010LocationsAvg.TotalWks.Dist.
1Under the Sea 3D$22,621-14%160$1,414$23,867,39980Warner Bros. / IMAX
2Peepli Live$9,081-80%706$130$609,7082UTV Communications
3Flipped$7,597-51%29-15$262$578,1743Warner Bros.
4The Tillman Story$6,314-65%4--$1,579$58,4991Weinstein Company
5The Concert$6,084-70%201$304$294,5915Weinstein Company
6Cyrus$5,042-51%56-28$90$7,323,07710Fox Searchlight
7Farewell (L'affaire Farewell)$4,571-72%27--$169$395,0515NeoClassics
8La Soga$4,487-66%209$224$115,45527-57 Releasing
9Middle Men$2,435-53%16-236$152$726,1493Paramount
10Letters to Juliet$2,202-47%35-26$63$53,023,76215Summit
11The Disappearance of Alice Creed$1,921-64%8-4$240$112,2293Anchor Bay
12Tales From Earthsea$1,777-45%50$355$42,8062Disney
13Solitary Man$1,244-80%19-9$65$4,295,95814Anchor Bay
14City Island$274-54%4-4$69$6,669,37223Anchor Bay
15Princess Kaiulani$210-51%1-2$210$870,05215Roadside Attractions