Grosses

'No Good Deed' Leads with $24.25M; 'Dolphin Tale 2' #2 with $15.87M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 15, 2014 01:05 PM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with $24.25 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.82 million on Friday, increased 11 percent on Saturday to take in $9.78 million and declined 42 percent on Sunday to gross $5.65 million. That placed the film's opening weekend to Friday ratio at 2.75 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with $15.87 million. The family film sequel from Warner Bros. opened on the low end of pre-release expectations and 17 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.27 million on Friday, increased a healthy 75 percent on Saturday to gross $7.46 million and fell 44 percent on Sunday to take in $4.15 million. That placed the opening weekend to Friday ratio for the film at 3.72 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with $8.10 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.99 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with $4.86 million. The blockbuster franchise re-launch was down a healthy 25 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.09 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with $4.10 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,074 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and declined 49.5 percent on Sunday to gross $0.89 million. That placed the film's opening weekend to Friday ratio at 2.82 to 1.

Holdovers Let's Be Cops and If I Stay claimed fifth and seventh place with respective takes of $4.38 million and $3.94 million. Fox's Let's Be Cops was down only 21 percent from last weekend, while Warner's If I Stay was down a healthy 29 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $73.05 million for Let's Be Cops in 33 days and at $44.82 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with $0.381 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $25,379 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Wed, Aug. 25 2010

Wide (1000+)

#TitleWed, Aug. 25 2010LocationsAvg.TotalWks.Dist.
1The Expendables$1,641,501-21%3,2700$502$71,027,1752Lionsgate
2Eat Pray Love$1,620,656-14%3,0820$526$52,242,4492Sony / Columbia
3The Other Guys$1,044,526-19%3,472-179$301$91,832,0523Sony / Columbia
4Nanny McPhee Returns$890,465-26%2,784--$320$11,595,1351Universal
5Inception$871,199-12%2,401-575$363$264,851,5406Warner Bros.
6Vampires Suck$866,117-29%3,233257$268$21,899,6451Fox
7Piranha 3D$845,710-28%2,470--$342$13,224,1751Weinstein Company
8The Switch (2010)$789,301-23%2,012--$392$11,142,1701Miramax
9Scott Pilgrim vs. the World$634,405-20%2,8202$225$23,069,5452Universal
10Lottery Ticket$606,075-26%1,973--$307$12,898,8791Warner Bros.
11Despicable Me$559,995-18%2,236-474$250$232,958,4107Universal
12Dinner for Schmucks$378,818-17%2,149-897$176$67,087,4214Paramount / DreamWorks
13Step Up 3D$367,883-27%1,592-847$231$38,155,2243Disney
14Salt$359,347-12%1,794-794$200$111,041,5505Sony / Columbia
15Cats & Dogs: The Revenge of Kitty Galore$229,006-21%1,580-899$145$40,445,7294Warner Bros.

Limited (100 — 999)

#TitleWed, Aug. 25 2010LocationsAvg.TotalWks.Dist.
1Toy Story 3$211,643-13%730-357$290$404,488,26310Disney
2The Kids Are All Right$96,100-13%404-426$238$18,544,1237Focus
3The Twilight Saga: Eclipse$71,270-6%557-655$128$297,439,3308Summit
4Hubble 3D$67,5162%15197$447$14,232,39323Warner Bros. / IMAX
5Ramona and Beezus$47,132-25%388-103$121$24,458,4195Fox
6Charlie St. Cloud$45,195-12%647-1038$70$30,494,6504Universal
7Grown Ups$35,259-20%424-380$83$159,070,4909Sony / Columbia
8Knight and Day$29,444-16%277-33$106$75,774,5409Fox
9Shrek Forever After$28,317-21%232-22$122$237,834,53514Paramount / DreamWorks
10Winter's Bone$25,316-8%131-5$193$5,260,05211Roadside Attractions
11The Last Airbender$19,399-25%223-141$87$130,152,7688Paramount
12Predators$15,935-9%234-109$68$51,449,7957Fox
13The A-Team$11,140-15%151-53$74$77,017,48111Fox
14Marmaduke$7,526-24%122-29$62$33,518,71012Fox

Platform (1 — 99)

#TitleWed, Aug. 25 2010LocationsAvg.TotalWks.Dist.
1Under the Sea 3D$23,3727%160$1,461$23,912,61780Warner Bros. / IMAX
2Peepli Live$12,311-4%706$176$634,8642UTV Communications
3The Concert$8,79921%201$440$310,6905Weinstein Company
4Flipped$7,376-2%29-13$254$593,0703Warner Bros.
5The Tillman Story$6,7094%4--$1,677$71,6811Weinstein Company
6Farewell (L'affaire Farewell)$5,423-5%27--$201$406,1755NeoClassics
7Cyrus$4,589-5%56-28$82$7,332,49610Fox Searchlight
8La Soga$4,230-2%209$212$124,01827-57 Releasing
9Letters to Juliet$2,851-15%35-26$81$53,029,96115Summit
10Middle Men$2,220-15%16-236$139$730,9813Paramount
11The Disappearance of Alice Creed$2,1766%8-4$272$116,4673Anchor Bay
12Tales From Earthsea$1,5341%50$307$45,8542Disney
13Solitary Man$1,415-35%19-9$74$4,300,00714Anchor Bay
14Princess Kaiulani$32514%1-2$325$870,66215Roadside Attractions
15City Island$202-12%4-4$51$6,669,80323Anchor Bay