Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Thu, Sep. 2 2010

Wide (1000+)

#TitleThu, Sep. 2 2010LocationsAvg.TotalWks.Dist.
1The American$1,469,422-12%2,721--$540$3,143,7850Focus
2Takers$1,189,819-5%2,206--$539$26,450,8251Sony / Screen Gems
3The Last Exorcism$852,729-9%2,874--$297$24,772,3841Lionsgate
4Eat Pray Love$845,206-2%3,023-59$280$64,104,0343Sony / Columbia
5The Expendables$764,277-4%3,398128$225$85,567,7703Lionsgate
6The Other Guys$531,329-4%3,004-468$177$101,466,2114Sony / Columbia
7Inception$481,4102%1,923-478$250$272,573,2547Warner Bros.
8The Switch (2010)$443,907-1%2,0175$220$18,375,1402Miramax
9Nanny McPhee Returns$419,665-3%2,79814$150$18,865,9752Universal
10Piranha 3D$400,871-1%2,49121$161$20,095,8072Weinstein Company
11Vampires Suck$303,267-3%3,2330$94$29,298,6572Fox
12Despicable Me$253,650-3%1,691-545$150$237,450,9508Universal
13Scott Pilgrim vs. the World$241,110-3%1,269-1551$190$27,281,9103Universal
14Lottery Ticket$222,613-9%1,818-155$122$18,357,6972Warner Bros.
15Salt$154,4382%1,012-782$153$113,960,9976Sony / Columbia
16Dinner for Schmucks$148,442-2%1,501-648$99$69,891,5135Paramount / DreamWorks

Limited (100 — 999)

#TitleThu, Sep. 2 2010LocationsAvg.TotalWks.Dist.
1Avatar$323,618-8%812--$399$755,286,03937Fox
2Step Up 3D$128,1613%757-835$169$40,288,9124Disney
3Toy Story 3$115,0315%600-130$192$406,155,37311Disney
4Cats & Dogs: The Revenge of Kitty Galore$62,438-1%719-861$87$41,566,1965Warner Bros.
5The Kids Are All Right$58,1243%342-62$170$19,397,2228Focus
6The Twilight Saga: Eclipse$52,624-1%476-81$111$298,253,2219Summit
7Hubble 3D$40,9896%1510$271$14,723,24824Warner Bros. / IMAX
8The Last Airbender$32,136-3%30683$105$130,736,9319Paramount
9Ramona and Beezus$27,8440%354-34$79$24,939,4016Fox
10Knight and Day$18,2625%229-48$80$76,067,58910Fox
11Shrek Forever After$16,3221%207-25$79$238,123,68515Paramount / DreamWorks
12Winter's Bone$13,75212%119-12$116$5,491,20512Roadside Attractions
13Charlie St. Cloud$13,5050%270-377$50$30,811,7905Universal
14Predators$13,355-1%187-47$71$51,675,0088Fox

Platform (1 — 99)

#TitleThu, Sep. 2 2010LocationsAvg.TotalWks.Dist.
1Under the Sea 3D$10,5053%160$657$24,026,70181Warner Bros. / IMAX
2The Concert$6,373-14%200$319$394,2466Weinstein Company
3Flipped$6,1476%26-3$236$700,1414Warner Bros.
4The A-Team$6,1107%92-59$66$77,120,41912Fox
5Marmaduke$4,1523%66-56$63$33,583,28213Fox
6The Tillman Story$3,507-11%51$701$124,0802Weinstein Company
7Peepli Live$2,880-21%45-25$64$13UTV Communications
8Farewell (L'affaire Farewell)$2,6972%21-6$128$459,3106NeoClassics
9Solitary Man$2,242-16%190$118$4,327,14615Anchor Bay
10Cyrus$1,994-18%32-24$62$7,363,58411Fox Searchlight
11La Soga$1,338-21%12-8$112$150,69237-57 Releasing
12The Disappearance of Alice Creed$1,087-12%7-1$155$135,4544Anchor Bay
13The People I've Slept With$688190%1--$688$12,4403People Pictures
14Princess Kaiulani$208-35%10$208$872,90916Roadside Attractions
15Tales From Earthsea$19735%1-4$197$48,6583Disney
16City Island$124107%1-3$124$6,671,03624Anchor Bay