Grosses

'No Good Deed' Leads with $24.25M; 'Dolphin Tale 2' #2 with $15.87M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 15, 2014 01:05 PM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with $24.25 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.82 million on Friday, increased 11 percent on Saturday to take in $9.78 million and declined 42 percent on Sunday to gross $5.65 million. That placed the film's opening weekend to Friday ratio at 2.75 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with $15.87 million. The family film sequel from Warner Bros. opened on the low end of pre-release expectations and 17 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.27 million on Friday, increased a healthy 75 percent on Saturday to gross $7.46 million and fell 44 percent on Sunday to take in $4.15 million. That placed the opening weekend to Friday ratio for the film at 3.72 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with $8.10 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.99 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with $4.86 million. The blockbuster franchise re-launch was down a healthy 25 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.09 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with $4.10 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,074 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and declined 49.5 percent on Sunday to gross $0.89 million. That placed the film's opening weekend to Friday ratio at 2.82 to 1.

Holdovers Let's Be Cops and If I Stay claimed fifth and seventh place with respective takes of $4.38 million and $3.94 million. Fox's Let's Be Cops was down only 21 percent from last weekend, while Warner's If I Stay was down a healthy 29 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $73.05 million for Let's Be Cops in 33 days and at $44.82 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with $0.381 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $25,379 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Thu, Sep. 2 2010

Wide (1000+)

#TitleThu, Sep. 2 2010LocationsAvg.TotalWks.Dist.
1The American$1,469,422-12%2,721--$540$3,143,7850Focus
2Takers$1,189,819-5%2,206--$539$26,450,8251Sony / Screen Gems
3The Last Exorcism$852,729-9%2,874--$297$24,772,3841Lionsgate
4Eat Pray Love$845,206-2%3,023-59$280$64,104,0343Sony / Columbia
5The Expendables$764,277-4%3,398128$225$85,567,7703Lionsgate
6The Other Guys$531,329-4%3,004-468$177$101,466,2114Sony / Columbia
7Inception$481,4102%1,923-478$250$272,573,2547Warner Bros.
8The Switch (2010)$443,907-1%2,0175$220$18,375,1402Miramax
9Nanny McPhee Returns$419,665-3%2,79814$150$18,865,9752Universal
10Piranha 3D$400,871-1%2,49121$161$20,095,8072Weinstein Company
11Vampires Suck$303,267-3%3,2330$94$29,298,6572Fox
12Despicable Me$253,650-3%1,691-545$150$237,450,9508Universal
13Scott Pilgrim vs. the World$241,110-3%1,269-1551$190$27,281,9103Universal
14Lottery Ticket$222,613-9%1,818-155$122$18,357,6972Warner Bros.
15Salt$154,4382%1,012-782$153$113,960,9976Sony / Columbia
16Dinner for Schmucks$148,442-2%1,501-648$99$69,891,5135Paramount / DreamWorks

Limited (100 — 999)

#TitleThu, Sep. 2 2010LocationsAvg.TotalWks.Dist.
1Avatar$323,618-8%812--$399$755,286,03937Fox
2Step Up 3D$128,1613%757-835$169$40,288,9124Disney
3Toy Story 3$115,0315%600-130$192$406,155,37311Disney
4Cats & Dogs: The Revenge of Kitty Galore$62,438-1%719-861$87$41,566,1965Warner Bros.
5The Kids Are All Right$58,1243%342-62$170$19,397,2228Focus
6The Twilight Saga: Eclipse$52,624-1%476-81$111$298,253,2219Summit
7Hubble 3D$40,9896%1510$271$14,723,24824Warner Bros. / IMAX
8The Last Airbender$32,136-3%30683$105$130,736,9319Paramount
9Ramona and Beezus$27,8440%354-34$79$24,939,4016Fox
10Knight and Day$18,2625%229-48$80$76,067,58910Fox
11Shrek Forever After$16,3221%207-25$79$238,123,68515Paramount / DreamWorks
12Winter's Bone$13,75212%119-12$116$5,491,20512Roadside Attractions
13Charlie St. Cloud$13,5050%270-377$50$30,811,7905Universal
14Predators$13,355-1%187-47$71$51,675,0088Fox

Platform (1 — 99)

#TitleThu, Sep. 2 2010LocationsAvg.TotalWks.Dist.
1Under the Sea 3D$10,5053%160$657$24,026,70181Warner Bros. / IMAX
2The Concert$6,373-14%200$319$394,2466Weinstein Company
3Flipped$6,1476%26-3$236$700,1414Warner Bros.
4The A-Team$6,1107%92-59$66$77,120,41912Fox
5Marmaduke$4,1523%66-56$63$33,583,28213Fox
6The Tillman Story$3,507-11%51$701$124,0802Weinstein Company
7Peepli Live$2,880-21%45-25$64$13UTV Communications
8Farewell (L'affaire Farewell)$2,6972%21-6$128$459,3106NeoClassics
9Solitary Man$2,242-16%190$118$4,327,14615Anchor Bay
10Cyrus$1,994-18%32-24$62$7,363,58411Fox Searchlight
11La Soga$1,338-21%12-8$112$150,69237-57 Releasing
12The Disappearance of Alice Creed$1,087-12%7-1$155$135,4544Anchor Bay
13The People I've Slept With$688190%1--$688$12,4403People Pictures
14Princess Kaiulani$208-35%10$208$872,90916Roadside Attractions
15Tales From Earthsea$19735%1-4$197$48,6583Disney
16City Island$124107%1-3$124$6,671,03624Anchor Bay