Grosses

'The Battle of the Five Armies' Set for $88.4M in Five Days; Secret of the Tomb' and 'Annie' Battle for Second with $19.2M and $17.5M RespectivelyDecember 20, 2014 08:48 AM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in an estimated $16.58 million on Friday to lead the daily box office for a third consecutive day. The third and final chapter of Peter Jackson's The Hobbit trilogy increased a strong 66.5 percent over Thursday. Friday's daily hold was a good sign for the film after the sharper than anticipated percentage decline it experienced on Thursday. In comparison, 2002's The Lord of the Rings: The Two Towers increased 39 percent on its first Friday to gross $19.22 million.

The Hobbit: The Battle of the Five Armies has grossed $50.98 million in three days, which places it 14 percent behind the $59.26 million three-day start of The Two Towers. BOXOFFICE currently projects $54.0 million over the weekend for The Battle of the Five Armies and a five-day start of $88.41 million. That would be in the same neighborhood as the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

IMAX grosses were responsible for $2.18 million of the film's overall gross on Friday. Thus far The Battle of the Five Armies has grossed $8.08 million from IMAX locations. That represents 15.8 percent of the film's overall domestic gross. The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

It was a close race for second place on Friday, with Fox's Night at the Museum: Secret of the Tomb outpacing Sony's Annie with an estimated opening day performance of $5.625 million. The two films were separated by just $325,000 on Friday and are likely to remain fairly close to one another throughout the rest of the weekend (and perhaps throughout the rest of the holiday season as well). Secret of the Tomb opened 16 percent below the $6.71 million opening day take of 2011's Alvin and the Chipmunks: Chipwrecked. BOXOFFICE currently projects a $19.2 million debut for Night at the Museum: Secret of the Tomb, which would be below expectations. The film received a B+ rating on CinemaScore.

Annie claimed third place with an estimated $5.3 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the higher end of expectations on Friday. That is welcome news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie opened 21 percent below the opening day take of Alvin and the Chipmunks: Chipwrecked. BOXOFFICE is projecting a $17.5 million debut for Annie. The film received an promising A- rating on CinemaScore.

The Hunger Games: Mockingjay - Part 1 inched ahead of Exodus: Gods and Kings to take fourth place on Friday with an estimated $2.28 million. The third installment of Lionsgate's blockbuster franchise was down a solid 39 percent from last Friday. Mockingjay - Part 1 has grossed $283.76 million in 29 days, which leaves it $16.24 million away from becoming the second release of 2014 to reach the $300 million domestic milestone. BOXOFFICE currently estimates a $7.8 million take for Mockingjay - Part 1 this weekend.

Fox's Exodus: Gods and Kings landed in fifth with an estimated $2.275 million. The pricey Ridley Scott directed biblical epic was down a very sharp 74 percent from last Friday's opening day take. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus has grossed an underwhelming $33.11 million through eight days. BOXOFFICE projects $7.7 million for Exodus: Gods and Kings this weekend, which would represent a 68 percent slide.

On its first day of wide release, Fox Searchlight's Wild took in an estimated $1.175 million from 1,061 locations. The critically acclaimed drama starring Reese Witherspoon has grossed $4.24 million in 18 days. BOXOFFICE is projecting $3.75 million for Wild this weekend.

Daily Domestic Gross Thu, Sep. 9 2010

Wide (1000+)

#TitleThu, Sep. 9 2010LocationsAvg.TotalWks.Dist.
1The American$723,554-13%2,823102$256$22,437,1181Focus
2Machete$688,139-16%2,670--$258$16,622,5891Fox
3Takers$597,551-7%2,2060$271$42,005,1722Sony / Screen Gems
4Going the Distance (2010)$505,170-5%3,030--$167$10,164,1001Warner Bros. / New Line
5Eat Pray Love$490,9383%2,663-360$184$71,732,7084Sony / Columbia
6The Expendables$416,155-6%3,3980$122$95,242,6134Lionsgate
7The Last Exorcism$363,806-10%2,8740$127$34,739,4692Lionsgate
8Inception$313,2371%1,704-219$184$279,409,5888Warner Bros.
9The Other Guys$309,467-2%2,607-397$119$109,094,4135Sony / Columbia
10The Switch (2010)$237,5387%1,885-132$126$23,004,7293Miramax
11Nanny McPhee Returns$216,64060%2,708-90$80$24,200,7303Universal
12Piranha 3D$158,285-7%1,789-702$88$23,636,4183Weinstein Company
13Despicable Me$136,22531%1,600-91$85$241,874,8709Universal
14Vampires Suck$124,39613%2,434-799$51$33,601,9443Fox
15Toy Story 3$122,95035%1,520920$81$409,214,04112Disney
16Lottery Ticket$112,0838%1,310-508$86$21,407,6263Warner Bros.

Limited (100 — 999)

#TitleThu, Sep. 9 2010LocationsAvg.TotalWks.Dist.
1Avatar$204,7234%8120$252$758,831,60038Fox
2Scott Pilgrim vs. the World$117,0157%807-462$145$29,618,1754Universal
3Salt$88,7216%705-307$126$115,821,5627Sony / Columbia
4Dinner for Schmucks$59,664-2%804-697$74$71,352,5366Paramount / DreamWorks
5Step Up 3D$52,3725%434-323$121$41,449,4375Disney
6Hubble 3D$37,33931%123-28$304$15,204,67525Warner Bros. / IMAX
7The Kids Are All Right$31,00812%239-103$130$19,980,8919Focus
8The Twilight Saga: Eclipse$30,7531%396-80$78$298,890,39910Summit
9Cats & Dogs: The Revenge of Kitty Galore$23,16960%455-264$51$42,268,1946Warner Bros.
10The Last Airbender$17,8720%257-49$70$131,214,78610Paramount
11Ramona and Beezus$12,86254%305-49$42$25,339,9547Fox
12Charlie St. Cloud$9,8550%220-50$45$31,030,5856Universal
13Shrek Forever After$7,6111%179-28$43$238,395,99016Paramount / DreamWorks
14Knight and Day$7,4042%142-87$52$76,253,22711Fox
15Predators$5,007-2%111-76$45$51,804,3079Fox

Platform (1 — 99)

#TitleThu, Sep. 9 2010LocationsAvg.TotalWks.Dist.
1Winter's Bone$12,73726%93-26$137$5,672,96613Roadside Attractions
2The Tillman Story$10,248-12%2419$427$338,3053Weinstein Company
3Under the Sea 3D$7,88018%160$493$24,130,11782Warner Bros. / IMAX
4Flipped$4,87925%282$174$783,0775Warner Bros.
5The Concert$4,0428%200$202$464,1967Weinstein Company
6The A-Team$3,14417%54-38$58$77,196,31613Fox
7La Soga$1,27714%5-7$255$165,42547-57 Releasing
8Solitary Man$1,22530%245$51$4,343,39616Anchor Bay
9Marmaduke$91024%45-21$20$33,633,59714Fox
10White Wedding (2009)$83279%4--$208$8,6581Dada Films
11Cyrus$8090%26-6$31$7,384,17612Fox Searchlight
12The Disappearance of Alice Creed$660-31%6-1$110$149,5745Anchor Bay
13Princess Kaiulani$655-13%32$218$878,34117Roadside Attractions