Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Thu, Sep. 9 2010

Wide (1000+)

#TitleThu, Sep. 9 2010LocationsAvg.TotalWks.Dist.
1The American$723,554-13%2,823102$256$22,437,1181Focus
2Machete$688,139-16%2,670--$258$16,622,5891Fox
3Takers$597,551-7%2,2060$271$42,005,1722Sony / Screen Gems
4Going the Distance (2010)$505,170-5%3,030--$167$10,164,1001Warner Bros. / New Line
5Eat Pray Love$490,9383%2,663-360$184$71,732,7084Sony / Columbia
6The Expendables$416,155-6%3,3980$122$95,242,6134Lionsgate
7The Last Exorcism$363,806-10%2,8740$127$34,739,4692Lionsgate
8Inception$313,2371%1,704-219$184$279,409,5888Warner Bros.
9The Other Guys$309,467-2%2,607-397$119$109,094,4135Sony / Columbia
10The Switch (2010)$237,5387%1,885-132$126$23,004,7293Miramax
11Nanny McPhee Returns$216,64060%2,708-90$80$24,200,7303Universal
12Piranha 3D$158,285-7%1,789-702$88$23,636,4183Weinstein Company
13Despicable Me$136,22531%1,600-91$85$241,874,8709Universal
14Vampires Suck$124,39613%2,434-799$51$33,601,9443Fox
15Toy Story 3$122,95035%1,520920$81$409,214,04112Disney
16Lottery Ticket$112,0838%1,310-508$86$21,407,6263Warner Bros.

Limited (100 — 999)

#TitleThu, Sep. 9 2010LocationsAvg.TotalWks.Dist.
1Avatar$204,7234%8120$252$758,831,60038Fox
2Scott Pilgrim vs. the World$117,0157%807-462$145$29,618,1754Universal
3Salt$88,7216%705-307$126$115,821,5627Sony / Columbia
4Dinner for Schmucks$59,664-2%804-697$74$71,352,5366Paramount / DreamWorks
5Step Up 3D$52,3725%434-323$121$41,449,4375Disney
6Hubble 3D$37,33931%123-28$304$15,204,67525Warner Bros. / IMAX
7The Kids Are All Right$31,00812%239-103$130$19,980,8919Focus
8The Twilight Saga: Eclipse$30,7531%396-80$78$298,890,39910Summit
9Cats & Dogs: The Revenge of Kitty Galore$23,16960%455-264$51$42,268,1946Warner Bros.
10The Last Airbender$17,8720%257-49$70$131,214,78610Paramount
11Ramona and Beezus$12,86254%305-49$42$25,339,9547Fox
12Charlie St. Cloud$9,8550%220-50$45$31,030,5856Universal
13Shrek Forever After$7,6111%179-28$43$238,395,99016Paramount / DreamWorks
14Knight and Day$7,4042%142-87$52$76,253,22711Fox
15Predators$5,007-2%111-76$45$51,804,3079Fox

Platform (1 — 99)

#TitleThu, Sep. 9 2010LocationsAvg.TotalWks.Dist.
1Winter's Bone$12,73726%93-26$137$5,672,96613Roadside Attractions
2The Tillman Story$10,248-12%2419$427$338,3053Weinstein Company
3Under the Sea 3D$7,88018%160$493$24,130,11782Warner Bros. / IMAX
4Flipped$4,87925%282$174$783,0775Warner Bros.
5The Concert$4,0428%200$202$464,1967Weinstein Company
6The A-Team$3,14417%54-38$58$77,196,31613Fox
7La Soga$1,27714%5-7$255$165,42547-57 Releasing
8Solitary Man$1,22530%245$51$4,343,39616Anchor Bay
9Marmaduke$91024%45-21$20$33,633,59714Fox
10White Wedding (2009)$83279%4--$208$8,6581Dada Films
11Cyrus$8090%26-6$31$7,384,17612Fox Searchlight
12The Disappearance of Alice Creed$660-31%6-1$110$149,5745Anchor Bay
13Princess Kaiulani$655-13%32$218$878,34117Roadside Attractions