Grosses

'Fury' Leads the Way with $23.5M Debut; 'Gone Girl' Passes $100M Mark after $17.8M Take; 'The Book of Life' Solid in Third with $17.0MOctober 19, 2014 08:54 AM

by Daniel Garris

Sony's Fury debuted in first place this weekend with an estimated $23.5 million. The David Ayer directed war film starring Brad Pitt opened on the low end of pre-release expectations. Fury opened a slim 7 percent ahead of the $22.00 million debut of Sony's The Monuments Men back in February and 20.5 percent ahead of the $19.50 million start of Sony's Moneyball back in September of 2011. Like both of those films were able to do, Fury will hope to hold up well going forward.

Fury opened with $8.83 million on Friday (which included a relatively large $1.2 million from Thursday night shows), increased 3 percent on Saturday to take in $9.13 million and is estimated to fall 39 percent on Sunday to gross $5.55 million. That places the film's estimated opening weekend to Friday ratio at a somewhat front-loaded 2.66 to 1. The audience breakdown for Fury skewed towards male moviegoers (60 percent) and slightly towards moviegoers over the age of 35 (51 percent). Fury received an encouraging A- rating on CinemaScore.

After leading the box office each of the past two weekends, Fox's Gone Girl placed in second this weekend with an estimated $17.8 million. The critically acclaimed David Fincher directed film starring Ben Affleck continued to hold up well, as it was down just 33 percent from last weekend. Gone Girl surpassed the $100 million mark this weekend and has now grossed $107.07 million through 17 days of release. Before much longer, Gone Girl will zoom past the $127.51 million final domestic gross of 2008's The Curious Case of Benjamin Button to become David Fincher's highest grossing film to date (without adjusting for ticket price inflation).

Fellow Fox release The Book of Life followed closely behind in third with an estimated $17.0 million debut. The modestly budgeted computer animated film opened in line with expectations and likely received an added boost from opening a couple weeks before Halloween and Day of the Dead. The Book of Life opened nearly on par with the recent $17.28 million launch of The Boxtrolls. The Book of Life started out with $4.98 million on Friday, increased 38 percent on Saturday to take in $6.87 million and is estimated to decline 25 percent on Sunday to gross $5.16 million. That places the film's estimated opening weekend to Friday ratio at 3.42 to 1. Like Fury, The Book of Life also received an encouraging A- rating on CinemaScore.

Fellow family film Alexander and the Terrible, Horrible, No Good, Very Bad Day claimed fourth place with an estimated $12.04 million. The Disney release starring Steve Carell and Jennifer Garner fell 34 percent from last weekend. That represented a very nice hold, especially given the added competition for family audiences from The Book of Life. Alexander has grossed $36.87 million through ten days of release, which is in line with expectations and is very solid with the film's modest price tag in mind.

Relativity's The Best of Me rounded out the weekend's top with an estimated debut of $10.2 million. The Nicholas Sparks adaptation starring Michelle Monaghan and James Marsden opened on the low end of its modest expectations. The Best of Me opened softer than most Sparks adaptations, with the film's performance more closely representing the $13.42 million start of 2008's Nights in Rodanthe. The Best of Me opened with $4.14 million on Friday, fell 8.5 percent on Saturday to take in $3.79 million and is estimated to fall 40 percent on Sunday to gross $2.27 million. That places the film's estimated opening weekend to Friday ratio at just 2.46 to 1. The Best of Me received a solid B+ rating on CinemaScore, which strongly suggests that the film is going over better with moviegoers than with critics.

In their second weekend of release, Universal's Dracula Untold and Warner's The Judge claimed sixth and seventh places with respective estimates of $9.9 million and $7.94 million. Dracula Untold was down a sharp 58 percent from last weekend's stronger than expected start, while The Judge was down a very solid 39 percent from last weekend's modest debut. Respective ten-day total grosses stand at $40.75 million for Dracula Untold and at $26.84 million for The Judge.

Warner's Annabelle placed in eighth with an estimated $7.93 million. The low-budget spin-off to The Conjuring was down a respectable 50 percent and has grossed a stronger than expected $74.13 million in 17 days. Annabelle will face new direct competition next weekend when Universal unleashes Ouija in theaters on Friday.

On the platform front, the critically acclaimed Birdman was off to a terrific start with an estimated $415,000 from 4 locations in New York and Los Angeles. The Alejandro González Iñárritu directed film starring Michael Keaton from Fox Searchlight and New Regency generated a massive per-location average of $103,750 for the frame. Birdman will receive a major expansion next weekend.

Daily Domestic Gross Thu, Sep. 16 2010

Wide (1000+)

#TitleThu, Sep. 16 2010LocationsAvg.TotalWks.Dist.
1Resident Evil: Afterlife$1,570,0800%3,203--$490$33,891,3661Sony / Screen Gems
2The American$487,8495%2,83310$172$30,099,9542Focus
3Takers$402,9973%2,191-15$184$49,346,0643Sony / Screen Gems
4Machete$401,3820%2,6788$150$22,635,8042Fox
5Going the Distance (2010)$360,1435%3,0300$119$15,416,0592Warner Bros. / New Line
6Eat Pray Love$346,5518%2,339-324$148$75,985,8045Sony / Columbia
7The Expendables$306,3789%3,058-340$100$99,647,2535Lionsgate
8The Other Guys$260,91510%2,246-361$116$113,431,3946Sony / Columbia
9Inception$252,07410%1,583-121$159$283,162,7189Warner Bros.
10The Last Exorcism$207,1464%2,731-143$76$38,902,0213Lionsgate
11The Switch (2010)$173,7877%1,595-290$109$25,670,1154Miramax
12Nanny McPhee Returns$94,56014%2,364-344$40$26,648,5954Universal
13Despicable Me$75,69511%1,375-225$55$243,828,05010Universal
14The Twilight Saga: Eclipse$71,25617%1,187791$60$299,894,59511Summit
15Vampires Suck$52,3793%1,670-764$31$35,297,4334Fox

Limited (100 — 999)

#TitleThu, Sep. 16 2010LocationsAvg.TotalWks.Dist.
1Avatar$81,25615%436-376$186$759,844,86139Fox
2Scott Pilgrim vs. the World$74,3659%619-188$120$30,719,9005Universal
3Lottery Ticket$64,0683%905-405$71$22,879,5484Warner Bros.
4Piranha 3D$63,67718%825-964$77$24,580,2544Weinstein Company
5Toy Story 3$55,04820%712-808$77$410,171,02713Disney
6Dinner for Schmucks$41,20911%536-268$77$71,984,5207Paramount / DreamWorks
7Flipped$34,5855%442414$78$1,395,9116Warner Bros.
8The Kids Are All Right$27,9253%218-21$128$20,348,52310Focus
9Cats & Dogs: The Revenge of Kitty Galore$17,7888%425-30$42$42,747,4147Warner Bros.
10Winter's Bone$14,171-3%11623$122$5,864,12114Roadside Attractions
11The Last Airbender$12,5719%220-37$57$131,446,62611Paramount
12Ramona and Beezus$6,863-2%275-30$25$25,552,3608Fox
13Charlie St. Cloud$6,6151%190-30$35$31,162,5457Universal

Platform (1 — 99)

#TitleThu, Sep. 16 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$31,51927%60-63$525$15,488,86526Warner Bros. / IMAX
2Never Let Me Go$19,879-21%4--$4,970$44,9990Fox Searchlight
3The Tillman Story$9,52413%251$381$458,6914Weinstein Company
4Knight and Day$5,84218%93-49$63$76,328,12912Fox
5Under the Sea 3D$4,5694%0-16--$24,177,55983Warner Bros. / IMAX
6The Concert$4,521-3%19-1$238$518,7358Weinstein Company
7Predators$4,518-1%86-25$53$51,875,01910Fox
8Cyrus$2,49113%260$96$7,409,31913Fox Searchlight
9The Romantics$2,320-4%2--$1,160$55,3481Four of a Kind
10Bran Nue Dae$2,192-5%16--$137$33,0461Freestyle Releasing
11La Soga$1,2194%72$174$200,28157-57 Releasing
12Solitary Man$791-13%9-15$88$4,350,76917Anchor Bay
13Princess Kaiulani$560138%30$187$882,24418Roadside Attractions
14The Disappearance of Alice Creed$188-54%4-2$47$155,6726Anchor Bay
15White Wedding (2009)$162-37%2-2$81$11,7112Dada Films