Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Thu, Sep. 16 2010

Wide (1000+)

#TitleThu, Sep. 16 2010LocationsAvg.TotalWks.Dist.
1Resident Evil: Afterlife$1,570,0800%3,203--$490$33,891,3661Sony / Screen Gems
2The American$487,8495%2,83310$172$30,099,9542Focus
3Takers$402,9973%2,191-15$184$49,346,0643Sony / Screen Gems
4Machete$401,3820%2,6788$150$22,635,8042Fox
5Going the Distance (2010)$360,1435%3,0300$119$15,416,0592Warner Bros. / New Line
6Eat Pray Love$346,5518%2,339-324$148$75,985,8045Sony / Columbia
7The Expendables$306,3789%3,058-340$100$99,647,2535Lionsgate
8The Other Guys$260,91510%2,246-361$116$113,431,3946Sony / Columbia
9Inception$252,07410%1,583-121$159$283,162,7189Warner Bros.
10The Last Exorcism$207,1464%2,731-143$76$38,902,0213Lionsgate
11The Switch (2010)$173,7877%1,595-290$109$25,670,1154Miramax
12Nanny McPhee Returns$94,56014%2,364-344$40$26,648,5954Universal
13Despicable Me$75,69511%1,375-225$55$243,828,05010Universal
14The Twilight Saga: Eclipse$71,25617%1,187791$60$299,894,59511Summit
15Vampires Suck$52,3793%1,670-764$31$35,297,4334Fox

Limited (100 — 999)

#TitleThu, Sep. 16 2010LocationsAvg.TotalWks.Dist.
1Avatar$81,25615%436-376$186$759,844,86139Fox
2Scott Pilgrim vs. the World$74,3659%619-188$120$30,719,9005Universal
3Lottery Ticket$64,0683%905-405$71$22,879,5484Warner Bros.
4Piranha 3D$63,67718%825-964$77$24,580,2544Weinstein Company
5Toy Story 3$55,04820%712-808$77$410,171,02713Disney
6Dinner for Schmucks$41,20911%536-268$77$71,984,5207Paramount / DreamWorks
7Flipped$34,5855%442414$78$1,395,9116Warner Bros.
8The Kids Are All Right$27,9253%218-21$128$20,348,52310Focus
9Cats & Dogs: The Revenge of Kitty Galore$17,7888%425-30$42$42,747,4147Warner Bros.
10Winter's Bone$14,171-3%11623$122$5,864,12114Roadside Attractions
11The Last Airbender$12,5719%220-37$57$131,446,62611Paramount
12Ramona and Beezus$6,863-2%275-30$25$25,552,3608Fox
13Charlie St. Cloud$6,6151%190-30$35$31,162,5457Universal

Platform (1 — 99)

#TitleThu, Sep. 16 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$31,51927%60-63$525$15,488,86526Warner Bros. / IMAX
2Never Let Me Go$19,879-21%4--$4,970$44,9990Fox Searchlight
3The Tillman Story$9,52413%251$381$458,6914Weinstein Company
4Knight and Day$5,84218%93-49$63$76,328,12912Fox
5Under the Sea 3D$4,5694%0-16--$24,177,55983Warner Bros. / IMAX
6The Concert$4,521-3%19-1$238$518,7358Weinstein Company
7Predators$4,518-1%86-25$53$51,875,01910Fox
8Cyrus$2,49113%260$96$7,409,31913Fox Searchlight
9The Romantics$2,320-4%2--$1,160$55,3481Four of a Kind
10Bran Nue Dae$2,192-5%16--$137$33,0461Freestyle Releasing
11La Soga$1,2194%72$174$200,28157-57 Releasing
12Solitary Man$791-13%9-15$88$4,350,76917Anchor Bay
13Princess Kaiulani$560138%30$187$882,24418Roadside Attractions
14The Disappearance of Alice Creed$188-54%4-2$47$155,6726Anchor Bay
15White Wedding (2009)$162-37%2-2$81$11,7112Dada Films