Grosses

'Fury' Leads the Way with $23.7M Debut; 'Gone Girl' Passes $100M Mark after $17.5M Take; 'The Book of Life' Solid in Third with $17.0MOctober 20, 2014 12:56 PM

by Daniel Garris

Sony's Fury debuted in first place this weekend with $23.70 million. The David Ayer directed war film starring Brad Pitt opened on the low end of pre-release expectations. Fury opened 8 percent ahead of the $22.00 million debut of Sony's The Monuments Men back in February and 21.5 percent ahead of the $19.50 million start of Sony's Moneyball back in September of 2011. Like both of those films were able to do, Fury will hope to hold up well going forward.

Fury opened with $8.82 million on Friday (which included a relatively large $1.2 million from Thursday night shows), increased 3 percent on Saturday to take in $9.12 million and fell 37 percent on Sunday to gross $5.76 million. That placed the film's opening weekend to Friday ratio at a somewhat front-loaded 2.69 to 1. The audience breakdown for Fury skewed towards male moviegoers (60 percent) and slightly towards moviegoers over the age of 35 (51 percent). Fury received an encouraging A- rating on CinemaScore.

After leading the box office each of the past two weekends, Fox's Gone Girl placed in second this weekend with $17.51 million. The critically acclaimed David Fincher directed film starring Ben Affleck continued to hold up well, as it was down just 34 percent from last weekend. Gone Girl surpassed the $100 million mark this weekend and has now grossed $106.78 million through 17 days of release. Before much longer, Gone Girl will zoom past the $127.51 million final domestic gross of 2008's The Curious Case of Benjamin Button to become Fincher's highest grossing film to date (without adjusting for ticket price inflation).

Fellow Fox release The Book of Life followed closely behind in third with a $17.01 million debut. The modestly budgeted computer animated film opened in line with expectations and likely received an added boost from arriving a couple weeks before Halloween and Day of the Dead. The Book of Life opened nearly on par with the recent $17.28 million launch of The Boxtrolls. The Book of Life started out with $4.99 million on Friday, increased 39 percent on Saturday to take in $6.91 million and declined 26 percent on Sunday to gross $5.16 million. That placed the film's opening weekend to Friday ratio at 3.41 to 1. Like Fury, The Book of Life also received an encouraging A- rating on CinemaScore.

Fellow family film Alexander and the Terrible, Horrible, No Good, Very Bad Day claimed fourth place with $11.46 million. The Disney release starring Steve Carell and Jennifer Garner fell 38 percent from last weekend. That represented a very solid hold, especially given the added competition for family audiences from The Book of Life. Alexander has grossed $36.29 million through ten days of release, which is in line with expectations and represents a healthy performance with the film's modest price tag in mind.

Relativity's The Best of Me rounded out the weekend's top with $10.00 million. The Nicholas Sparks adaptation starring Michelle Monaghan and James Marsden opened on the low end of its modest expectations. The Best of Me opened softer than most Sparks adaptations, with the film's performance more closely representing the $13.42 million start of 2008's Nights in Rodanthe. The Best of Me opened with $4.13 million on Friday, fell 8 percent on Saturday to take in $3.79 million and fell 45 percent on Sunday to gross $2.08 million. That places the film's opening weekend to Friday ratio at just 2.42 to 1. The Best of Me received a solid B+ rating on CinemaScore, which strongly suggests that the film is going over better with moviegoers than it has with critics.

In their second weekend of release, Universal's Dracula Untold and Warner's The Judge claimed sixth and seventh places respectively with $9.99 million and $7.92 million. Dracula Untold was down a sharp 58 percent from last weekend's stronger than expected start, while The Judge was down a solid 40 percent from last weekend's modest debut. Respective ten-day total grosses stand at $40.83 million for Dracula Untold and at $26.82 million for The Judge.

Warner's Annabelle placed in eighth with $7.88 million. The low-budget spin-off to The Conjuring was down a respectable 50 percent and has grossed a stronger than expected $74.08 million in 17 days. Annabelle will face new direct competition next weekend when Universal unleashes Ouija in theaters on Friday.

On the platform front, the critically acclaimed Birdman was off to a terrific start with $424,397 from 4 locations in New York and Los Angeles. The Alejandro González Iñárritu directed film starring Michael Keaton from Fox Searchlight and New Regency generated a massive per-location average of $106,099 for the frame. Birdman will receive a major expansion next weekend.

Daily Domestic Gross Sun, Sep. 19 2010

Wide (1000+)

#TitleSun, Sep. 19 2010LocationsAvg.TotalWks.Dist.
1The Town$6,036,163-36%2,861--$2,110$23,808,0321Warner Bros.
2Easy A$3,816,571-46%2,856--$1,336$17,734,0401Sony / Screen Gems
3Resident Evil: Afterlife$2,739,568-36%3,2096$854$43,893,9582Sony / Screen Gems
4Alpha and Omega$2,687,476-35%2,625--$1,024$9,106,9061Lionsgate
5Devil$2,598,325-47%2,809--$925$12,289,3751Universal
6Takers$695,968-51%2,139-52$325$52,372,3494Sony / Screen Gems
7The American$632,641-48%2,457-376$257$32,772,4753Focus
8Machete$516,337-27%1,704-974$303$24,391,3543Fox
9Inception$462,656-49%1,305-278$355$285,129,85510Warner Bros.
10The Other Guys$446,226-52%1,827-419$244$115,403,4407Sony / Columbia
11Eat Pray Love$437,013-35%1,668-671$262$77,600,2356Sony / Columbia
12The Expendables$343,045-46%1,854-1204$185$101,020,5336Lionsgate
13Going the Distance (2010)$331,350-41%2,007-1023$165$16,771,3053Warner Bros. / New Line
14Nanny McPhee Returns$293,780-35%1,578-786$186$27,617,9405Universal
15The Last Exorcism$257,725-54%2,013-718$128$40,113,3704Lionsgate
16The Switch (2010)$214,597-49%1,158-437$185$26,600,1525Miramax

Limited (100 — 999)

#TitleSun, Sep. 19 2010LocationsAvg.TotalWks.Dist.
1Despicable Me$278,480-36%939-436$297$244,739,01511Universal
2Lottery Ticket$150,138-51%677-228$222$23,505,3605Warner Bros.
3Vampires Suck$130,364-53%964-706$135$35,865,4455Fox
4Scott Pilgrim vs. the World$94,080-40%383-236$246$31,075,1256Universal
5Cats & Dogs: The Revenge of Kitty Galore$84,548-32%360-65$235$43,019,6338Warner Bros.
6Grown Ups$77,169-45%304-35$254$161,094,62513Sony / Columbia
7Avatar$71,603-32%129-307$555$760,083,04140Fox
8Salt$71,249-50%335-149$213$116,974,4269Sony / Columbia
9The Twilight Saga: Eclipse$55,164-41%339-848$163$300,103,07212Summit
10Dinner for Schmucks$48,685-51%313-223$156$72,204,5398Paramount / DreamWorks
11Ramona and Beezus$47,454-39%260-15$183$25,717,9739Fox
12Flipped$46,578-41%375-67$124$1,575,0837Warner Bros.
13The Kids Are All Right$38,868-48%169-49$230$20,507,87611Focus
14The Last Airbender$36,382-32%174-46$209$131,564,73112Paramount
15Piranha 3D$34,897-48%264-561$132$24,730,7205Weinstein Company
16The Karate Kid (2010)$27,641-37%147-21$188$176,591,61815Sony / Columbia
17Winter's Bone$25,511-32%101-9$253$5,954,17315Roadside Attractions

Platform (1 — 99)

#TitleSun, Sep. 19 2010LocationsAvg.TotalWks.Dist.
1Catfish$76,019-19%12--$6,335$257,2851Universal / Rogue
2Hubble 3D$54,885-15%633$871$15,642,57027Warner Bros. / IMAX
3Never Let Me Go$32,904-27%4--$8,226$156,7331Fox Searchlight
4The Tillman Story$16,738-37%283$598$519,3715Weinstein Company
5Under the Sea 3D$15,104-20%161$944$24,219,10684Warner Bros. / IMAX
6We Are Family$11,387-32%78--$146$597,9723UTV Communications
7The Concert$9,77310%201$489$542,1769Weinstein Company
8Predators$9,293-37%55-31$169$51,908,58011Fox
9The Romantics$8,383-18%1412$599$81,5032Four of a Kind
10Jack Goes Boating$8,202-34%4--$2,051$28,9161Relativity / Overture
11Knight and Day$6,459-62%64-29$101$76,364,87113Fox
12Bran Nue Dae$5,627-25%171$331$51,1082Freestyle Releasing
13Cyrus$2,697-34%19-7$142$7,419,05914Fox Searchlight
14Queen of the Sun: What are the Bees Telling Us?$2,320-27%1--$2,320$9,0691Collective Eye
15La Soga$2,087-21%4-3$522$206,72767-57 Releasing
16Solitary Man$734-24%7-2$105$4,353,41018Anchor Bay
17Princess Kaiulani$48433%2-1$242$883,45419Roadside Attractions
18Sweethearts of the Prison Rodeo$434-55%2--$217$2,1981Cinema Purgatorio
19The Disappearance of Alice Creed$228-8%3-1$76$156,4727Anchor Bay