Grosses

'Fury' Leads the Way with $23.5M Debut; 'Gone Girl' Passes $100M Mark after $17.8M Take; 'The Book of Life' Solid in Third with $17.0MOctober 19, 2014 08:54 AM

by Daniel Garris

Sony's Fury debuted in first place this weekend with an estimated $23.5 million. The David Ayer directed war film starring Brad Pitt opened on the low end of pre-release expectations. Fury opened a slim 7 percent ahead of the $22.00 million debut of Sony's The Monuments Men back in February and 20.5 percent ahead of the $19.50 million start of Sony's Moneyball back in September of 2011. Like both of those films were able to do, Fury will hope to hold up well going forward.

Fury opened with $8.83 million on Friday (which included a relatively large $1.2 million from Thursday night shows), increased 3 percent on Saturday to take in $9.13 million and is estimated to fall 39 percent on Sunday to gross $5.55 million. That places the film's estimated opening weekend to Friday ratio at a somewhat front-loaded 2.66 to 1. The audience breakdown for Fury skewed towards male moviegoers (60 percent) and slightly towards moviegoers over the age of 35 (51 percent). Fury received an encouraging A- rating on CinemaScore.

After leading the box office each of the past two weekends, Fox's Gone Girl placed in second this weekend with an estimated $17.8 million. The critically acclaimed David Fincher directed film starring Ben Affleck continued to hold up well, as it was down just 33 percent from last weekend. Gone Girl surpassed the $100 million mark this weekend and has now grossed $107.07 million through 17 days of release. Before much longer, Gone Girl will zoom past the $127.51 million final domestic gross of 2008's The Curious Case of Benjamin Button to become David Fincher's highest grossing film to date (without adjusting for ticket price inflation).

Fellow Fox release The Book of Life followed closely behind in third with an estimated $17.0 million debut. The modestly budgeted computer animated film opened in line with expectations and likely received an added boost from opening a couple weeks before Halloween and Day of the Dead. The Book of Life opened nearly on par with the recent $17.28 million launch of The Boxtrolls. The Book of Life started out with $4.98 million on Friday, increased 38 percent on Saturday to take in $6.87 million and is estimated to decline 25 percent on Sunday to gross $5.16 million. That places the film's estimated opening weekend to Friday ratio at 3.42 to 1. Like Fury, The Book of Life also received an encouraging A- rating on CinemaScore.

Fellow family film Alexander and the Terrible, Horrible, No Good, Very Bad Day claimed fourth place with an estimated $12.04 million. The Disney release starring Steve Carell and Jennifer Garner fell 34 percent from last weekend. That represented a very nice hold, especially given the added competition for family audiences from The Book of Life. Alexander has grossed $36.87 million through ten days of release, which is in line with expectations and is very solid with the film's modest price tag in mind.

Relativity's The Best of Me rounded out the weekend's top with an estimated debut of $10.2 million. The Nicholas Sparks adaptation starring Michelle Monaghan and James Marsden opened on the low end of its modest expectations. The Best of Me opened softer than most Sparks adaptations, with the film's performance more closely representing the $13.42 million start of 2008's Nights in Rodanthe. The Best of Me opened with $4.14 million on Friday, fell 8.5 percent on Saturday to take in $3.79 million and is estimated to fall 40 percent on Sunday to gross $2.27 million. That places the film's estimated opening weekend to Friday ratio at just 2.46 to 1. The Best of Me received a solid B+ rating on CinemaScore, which strongly suggests that the film is going over better with moviegoers than with critics.

In their second weekend of release, Universal's Dracula Untold and Warner's The Judge claimed sixth and seventh places with respective estimates of $9.9 million and $7.94 million. Dracula Untold was down a sharp 58 percent from last weekend's stronger than expected start, while The Judge was down a very solid 39 percent from last weekend's modest debut. Respective ten-day total grosses stand at $40.75 million for Dracula Untold and at $26.84 million for The Judge.

Warner's Annabelle placed in eighth with an estimated $7.93 million. The low-budget spin-off to The Conjuring was down a respectable 50 percent and has grossed a stronger than expected $74.13 million in 17 days. Annabelle will face new direct competition next weekend when Universal unleashes Ouija in theaters on Friday.

On the platform front, the critically acclaimed Birdman was off to a terrific start with an estimated $415,000 from 4 locations in New York and Los Angeles. The Alejandro González Iñárritu directed film starring Michael Keaton from Fox Searchlight and New Regency generated a massive per-location average of $103,750 for the frame. Birdman will receive a major expansion next weekend.

Daily Domestic Gross Sat, Sep. 25 2010

Wide (1000+)

#TitleSat, Sep. 25 2010LocationsAvg.TotalWks.Dist.
1Wall Street: Money Never Sleeps$7,631,97610%3,565--$2,141$14,545,1361Fox
2Legend of the Guardians: The Owls of Ga'Hoole$6,891,58452%3,575--$1,928$11,411,0101Warner Bros.
3The Town$6,647,08333%2,88524$2,304$44,739,2002Warner Bros.
4Easy A$4,624,69328%2,8560$1,619$30,342,9472Sony / Screen Gems
5You Again$3,572,31431%2,548--$1,402$6,306,3761Disney
6Devil$2,923,44038%2,8112$1,040$20,298,8902Universal
7Alpha and Omega$2,151,10997%2,6250$819$13,673,5272Lionsgate
8Resident Evil: Afterlife$2,138,20853%2,642-567$809$50,652,7873Sony / Screen Gems
9Takers$770,29359%1,413-726$545$54,517,2515Sony / Screen Gems
10The Other Guys$470,44059%1,047-780$449$116,740,4998Sony / Columbia
11The American$405,11449%1,315-1142$308$34,387,7964Focus

Limited (100 — 999)

#TitleSat, Sep. 25 2010LocationsAvg.TotalWks.Dist.
1Inception$565,76949%907-398$624$286,752,22311Warner Bros.
2Eat Pray Love$293,08540%855-813$343$78,838,6327Sony / Columbia
3Machete$266,19042%682-1022$390$25,544,9564Fox
4Despicable Me$265,35081%610-329$435$245,343,85512Universal
5The Expendables$258,03357%852-1002$303$101,928,0277Lionsgate
6Nanny McPhee Returns$183,60092%765-813$240$28,111,1756Universal
7The Last Exorcism$163,59852%707-1306$231$40,699,8005Lionsgate
8The Virginity Hit$117,80314%700--$168$251,9043Sony / Columbia
9Dinner for Schmucks$112,33243%32310$348$72,469,9789Paramount / DreamWorks
10Grown Ups$107,50864%265-39$406$161,356,10914Sony / Columbia
11Going the Distance (2010)$107,33327%475-1532$226$17,482,2594Warner Bros. / New Line
12Vampires Suck$104,04571%415-549$251$36,122,0216Fox
13Cats & Dogs: The Revenge of Kitty Galore$89,06577%267-93$334$43,215,2379Warner Bros.
14Scott Pilgrim vs. the World$68,73537%233-150$295$31,316,8157Universal
15Salt$65,77949%186-149$354$117,189,14810Sony / Columbia
16The Twilight Saga: Eclipse$54,96153%224-115$245$300,265,32913Summit
17Ramona and Beezus$50,66579%191-69$265$25,837,92210Fox
18The Kids Are All Right$38,13562%107-62$356$20,631,73812Focus
19Flipped$36,43947%106-269$344$1,690,6428Warner Bros.

Platform (1 — 99)

#TitleSat, Sep. 25 2010LocationsAvg.TotalWks.Dist.
1Catfish$176,59420%5745$3,098$682,8692Universal / Rogue
2Never Let Me Go$103,02652%2622$3,963$367,5622Fox Searchlight
3Hubble 3D$70,00470%61-2$1,148$15,869,23228Warner Bros. / IMAX
4Waiting for 'Superman'$48,603-8%4--$12,151$101,2551Paramount Vantage
5Buried$36,505-1%11--$3,319$73,4821Lionsgate
6Jack Goes Boating$34,34866%3733$928$96,6942Relativity / Overture
7Winter's Bone$24,03649%79-22$304$6,033,44716Roadside Attractions
8The Tillman Story$18,02571%27-1$668$575,4116Weinstein Company
9Under the Sea 3D$17,721163%182$985$24,266,95885Warner Bros. / IMAX
10Piranha 3D$16,36042%66-198$248$24,812,8506Weinstein Company
11Avatar$15,36750%29-100$530$760,229,30841Fox
12Bran Nue Dae$13,900137%5538$253$78,9493Freestyle Releasing
13Knight and Day$11,66819%45-19$259$76,397,47714Fox
14We Are Family$10,576113%24-54$441$625,9544UTV Communications
15The Concert$10,50755%18-2$584$571,40210Weinstein Company
16Cyrus$3,16730%14-5$226$7,434,43815Fox Searchlight
17The Romantics$2,74566%6-8$458$101,6353Four of a Kind
18Queen of the Sun: What are the Bees Telling Us?$1,72914%10$1,729$17,1682Collective Eye
19Solitary Man$99024%6-1$165$4,357,15319Anchor Bay
20La Soga$851-3%2-2$426$209,96777-57 Releasing
21The Disappearance of Alice Creed$59458%2-1$297$157,7838Anchor Bay
22Princess Kaiulani$174--1-1$174$883,62820Roadside Attractions