Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Tue, Oct. 5 2010

Wide (1000+)

#TitleTue, Oct. 5 2010LocationsAvg.TotalWks.Dist.
1The Social Network$2,338,61514%2,771--$844$26,840,9041Sony / Columbia
2The Town$964,14418%2,93550$328$65,835,9823Warner Bros.
3Wall Street: Money Never Sleeps$963,59925%3,59732$268$37,515,9702Fox
4Legend of the Guardians: The Owls of Ga'Hoole$615,2727%3,5750$172$31,268,6802Warner Bros.
5Easy A$483,79919%2,974118$163$43,067,3203Sony / Screen Gems
6You Again$477,15133%2,5480$187$17,442,6112Disney
7Case 39$457,1294%2,211--$207$6,247,5681Paramount Vantage
8Let Me In$449,5497%2,021--$222$6,015,6661Relativity / Overture
9Resident Evil: Afterlife$265,8165%1,907-735$139$57,134,2694Sony / Screen Gems
10Devil$250,9850%2,392-419$105$27,793,6053Universal
11Alpha and Omega$143,0223%2,303-322$62$19,231,3153Lionsgate

Limited (100 — 999)

#TitleTue, Oct. 5 2010LocationsAvg.TotalWks.Dist.
1Inception$74,0098%625-282$118$288,547,70112Warner Bros.
2Takers$58,0651%773-640$75$56,277,1376Sony / Screen Gems
3Catfish$56,118-3%13679$413$1,735,2823Universal / Rogue
4Eat Pray Love$44,32839%398-457$111$79,786,2818Sony / Columbia
5The Other Guys$33,3487%566-481$59$117,761,7799Sony / Columbia
6Despicable Me$30,1100%463-147$65$246,151,97513Universal
7The American$25,46328%374-941$68$35,247,8485Focus
8The Expendables$25,18317%410-442$61$102,563,4438Lionsgate
9Machete$23,37521%314-368$74$26,247,8265Fox
10Dinner for Schmucks$18,01812%261-62$69$72,844,28610Paramount / DreamWorks
11Lottery Ticket$16,243-2%302-68$54$24,278,2577Warner Bros.
12Nanny McPhee Returns$14,225-1%481-284$30$28,549,6157Universal
13The Last Exorcism$11,63012%307-400$38$41,012,0696Lionsgate
14Vampires Suck$11,27516%261-154$43$36,386,3757Fox
15Cats & Dogs: The Revenge of Kitty Galore$8,96433%188-79$48$43,448,65310Warner Bros.
16Scott Pilgrim vs. the World$7,8109%120-113$65$31,509,2758Universal
17The Virginity Hit$7,4322%434-266$17$549,9334Sony / Columbia
18The Twilight Saga: Eclipse$5,9961%141-83$43$300,424,14114Summit
19Ramona and Beezus$4,5590%161-30$28$25,981,44811Fox
20Going the Distance (2010)$4,14213%121-354$34$17,674,2225Warner Bros. / New Line

Platform (1 — 99)

#TitleTue, Oct. 5 2010LocationsAvg.TotalWks.Dist.
1Waiting for 'Superman'$45,41740%3430$1,336$679,4592Paramount Vantage
2Hubble 3D$30,75519%58--$530$16,216,94529Warner Bros. / IMAX
3Never Let Me Go$21,95220%4317$511$764,1733Fox Searchlight
4Buried$13,3119%3322$403$262,0122Lionsgate
5Jack Goes Boating$12,47628%7942$158$293,4553Relativity / Overture
6Piranha 3D$5,608-1%9529$59$24,911,0457Weinstein Company
7Winter's Bone$5,34810%78-4$69$6,132,52217Roadside Attractions
8The Kids Are All Right$4,814-21%64-43$75$20,742,71713Focus
9Under the Sea 3D$4,638-40%180$258$24,347,59286Warner Bros. / IMAX
10The Tillman Story$4,29115%270$159$641,3987Weinstein Company
11Avatar$4,18052%19-10$220$760,284,60242Fox
12The Concert$2,34213%213$112$616,78311Weinstein Company
13Flipped$1,5835%35-71$45$1,742,2339Warner Bros.
14Bran Nue Dae$99846%13-42$77$111,7094Freestyle Releasing
15The Disappearance of Alice Creed$41637%31$139$162,2519Anchor Bay