Grosses

'Fury' Leads the Way with $23.7M Debut; 'Gone Girl' Passes $100M Mark after $17.5M Take; 'The Book of Life' Solid in Third with $17.0MOctober 20, 2014 12:56 PM

by Daniel Garris

Sony's Fury debuted in first place this weekend with $23.70 million. The David Ayer directed war film starring Brad Pitt opened on the low end of pre-release expectations. Fury opened 8 percent ahead of the $22.00 million debut of Sony's The Monuments Men back in February and 21.5 percent ahead of the $19.50 million start of Sony's Moneyball back in September of 2011. Like both of those films were able to do, Fury will hope to hold up well going forward.

Fury opened with $8.82 million on Friday (which included a relatively large $1.2 million from Thursday night shows), increased 3 percent on Saturday to take in $9.12 million and fell 37 percent on Sunday to gross $5.76 million. That placed the film's opening weekend to Friday ratio at a somewhat front-loaded 2.69 to 1. The audience breakdown for Fury skewed towards male moviegoers (60 percent) and slightly towards moviegoers over the age of 35 (51 percent). Fury received an encouraging A- rating on CinemaScore.

After leading the box office each of the past two weekends, Fox's Gone Girl placed in second this weekend with $17.51 million. The critically acclaimed David Fincher directed film starring Ben Affleck continued to hold up well, as it was down just 34 percent from last weekend. Gone Girl surpassed the $100 million mark this weekend and has now grossed $106.78 million through 17 days of release. Before much longer, Gone Girl will zoom past the $127.51 million final domestic gross of 2008's The Curious Case of Benjamin Button to become Fincher's highest grossing film to date (without adjusting for ticket price inflation).

Fellow Fox release The Book of Life followed closely behind in third with a $17.01 million debut. The modestly budgeted computer animated film opened in line with expectations and likely received an added boost from arriving a couple weeks before Halloween and Day of the Dead. The Book of Life opened nearly on par with the recent $17.28 million launch of The Boxtrolls. The Book of Life started out with $4.99 million on Friday, increased 39 percent on Saturday to take in $6.91 million and declined 26 percent on Sunday to gross $5.16 million. That placed the film's opening weekend to Friday ratio at 3.41 to 1. Like Fury, The Book of Life also received an encouraging A- rating on CinemaScore.

Fellow family film Alexander and the Terrible, Horrible, No Good, Very Bad Day claimed fourth place with $11.46 million. The Disney release starring Steve Carell and Jennifer Garner fell 38 percent from last weekend. That represented a very solid hold, especially given the added competition for family audiences from The Book of Life. Alexander has grossed $36.29 million through ten days of release, which is in line with expectations and represents a healthy performance with the film's modest price tag in mind.

Relativity's The Best of Me rounded out the weekend's top with $10.00 million. The Nicholas Sparks adaptation starring Michelle Monaghan and James Marsden opened on the low end of its modest expectations. The Best of Me opened softer than most Sparks adaptations, with the film's performance more closely representing the $13.42 million start of 2008's Nights in Rodanthe. The Best of Me opened with $4.13 million on Friday, fell 8 percent on Saturday to take in $3.79 million and fell 45 percent on Sunday to gross $2.08 million. That places the film's opening weekend to Friday ratio at just 2.42 to 1. The Best of Me received a solid B+ rating on CinemaScore, which strongly suggests that the film is going over better with moviegoers than it has with critics.

In their second weekend of release, Universal's Dracula Untold and Warner's The Judge claimed sixth and seventh places respectively with $9.99 million and $7.92 million. Dracula Untold was down a sharp 58 percent from last weekend's stronger than expected start, while The Judge was down a solid 40 percent from last weekend's modest debut. Respective ten-day total grosses stand at $40.83 million for Dracula Untold and at $26.82 million for The Judge.

Warner's Annabelle placed in eighth with $7.88 million. The low-budget spin-off to The Conjuring was down a respectable 50 percent and has grossed a stronger than expected $74.08 million in 17 days. Annabelle will face new direct competition next weekend when Universal unleashes Ouija in theaters on Friday.

On the platform front, the critically acclaimed Birdman was off to a terrific start with $424,397 from 4 locations in New York and Los Angeles. The Alejandro González Iñárritu directed film starring Michael Keaton from Fox Searchlight and New Regency generated a massive per-location average of $106,099 for the frame. Birdman will receive a major expansion next weekend.

Daily Domestic Gross Sun, Oct. 10 2010

Wide (1000+)

#TitleSun, Oct. 10 2010LocationsAvg.TotalWks.Dist.
1The Social Network$4,323,262-32%2,7710$1,560$46,021,1612Sony / Columbia
2Life As We Know It$3,602,890-37%3,150--$1,144$14,506,4641Warner Bros.
3Secretariat$3,580,143-29%3,072--$1,165$12,694,7701Disney
4Legend of the Guardians: The Owls of Ga'Hoole$2,154,081-27%3,225-350$668$39,273,9843Warner Bros.
5The Town$1,845,529-32%2,720-215$679$73,847,5274Warner Bros.
6My Soul to Take$1,582,395-39%2,572--$615$6,842,2201Universal / Rogue
7Wall Street: Money Never Sleeps$1,219,005-39%2,829-768$431$43,644,7013Fox
8Easy A$1,137,110-37%2,847-127$399$48,228,2014Sony / Screen Gems
9Case 39$767,635-30%2,2121$347$9,650,0052Paramount Vantage
10Let Me In$699,507-30%2,04221$343$9,171,4192Relativity / Overture
11You Again$675,730-37%2,332-216$290$20,769,9953Disney
12Alpha and Omega$506,252-23%1,616-687$313$21,018,0644Lionsgate
13Devil$468,655-42%1,442-950$325$30,046,5304Universal
14Resident Evil: Afterlife$372,655-30%1,012-895$368$58,866,8465Sony / Screen Gems

Limited (100 — 999)

#TitleSun, Oct. 10 2010LocationsAvg.TotalWks.Dist.
1It's Kind of a Funny Story$540,450-32%742--$728$2,013,4061Focus
2Waiting for 'Superman'$165,048-25%10369$1,602$1,417,2563Paramount Vantage
3Inception$132,722-39%403-222$329$289,183,60713Warner Bros.
4Catfish$115,321-26%1437$806$2,236,1104Universal / Rogue
5Despicable Me$102,370-33%353-110$290$246,557,45514Universal
6Never Let Me Go$102,133-29%167124$612$1,149,7044Fox Searchlight
7Takers$101,041-44%412-361$245$56,773,2037Sony / Screen Gems
8Salt$64,930-35%266-22$244$117,923,11112Sony / Columbia
9The Other Guys$50,568-42%289-277$175$118,020,51610Sony / Columbia
10Nanny McPhee Returns$41,340-37%318-163$130$28,725,4508Universal
11Lottery Ticket$40,027-41%194-108$206$24,452,6618Warner Bros.
12Eat Pray Love$39,452-32%215-183$183$80,006,9969Sony / Columbia
13The Expendables$34,253-37%225-185$152$102,734,8939Lionsgate
14Machete$32,077-22%167-147$192$26,389,8676Fox
15Vampires Suck$29,584-37%190-71$156$36,515,1888Fox
16Grown Ups$29,479-38%159-71$185$161,801,26816Sony / Columbia
17Dinner for Schmucks$26,230-38%159-102$165$72,980,10811Paramount / DreamWorks
18The American$23,189-38%174-200$133$35,375,7686Focus
19Going the Distance (2010)$19,032-27%19675$97$17,748,0276Warner Bros. / New Line
20Cats & Dogs: The Revenge of Kitty Galore$16,311-34%119-69$137$43,516,17711Warner Bros.
21Ramona and Beezus$13,807-36%106-55$130$26,039,04812Fox

Platform (1 — 99)

#TitleSun, Oct. 10 2010LocationsAvg.TotalWks.Dist.
1Buried$60,974-28%9259$663$511,0383Lionsgate
2Hubble 3D$56,321-15%602$939$16,449,78630Warner Bros. / IMAX
3Stone$21,364-31%6--$3,561$75,7661Relativity / Overture
4Under the Sea 3D$18,613-10%180$1,034$24,410,19987Warner Bros. / IMAX
5Nowhere Boy$16,875-27%4--$4,219$52,7491Weinstein Company
6Jack Goes Boating$16,192-35%9011$180$372,3054Relativity / Overture
7Piranha 3D$9,957-19%54-41$184$24,950,3098Weinstein Company
8The Twilight Saga: Eclipse$9,249-43%83-58$111$300,476,77915Summit
9I Spit on Your Grave (2010)$8,776-29%12--$731$32,0641Anchor Bay
10Winter's Bone$7,234-10%52-20$139$6,166,88318Roadside Attractions
11The Kids Are All Right$5,780-32%31-33$186$20,775,49414Focus
12The Tillman Story$5,011-33%24-3$209$666,8228Weinstein Company
13Avatar$4,425-44%14-5$316$760,307,59443Fox
14The Concert$2,304-47%10-11$230$631,95412Weinstein Company
15Flipped$1,842-44%18-17$102$1,752,21410Warner Bros.
16The Disappearance of Alice Creed$250-57%2-1$125$164,09310Anchor Bay