Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Wed, Oct. 13 2010

Wide (1000+)

#TitleWed, Oct. 13 2010LocationsAvg.TotalWks.Dist.
1The Social Network$1,231,517-11%2,7710$444$50,818,2942Sony / Columbia
2Life As We Know It$1,080,372-13%3,150--$343$18,531,2991Warner Bros.
3Secretariat$1,057,498-12%3,072--$344$16,842,0151Disney
4The Town$550,343-10%2,720-215$202$75,956,4634Warner Bros.
5Wall Street: Money Never Sleeps$401,649-13%2,829-768$142$45,111,3833Fox
6My Soul to Take$386,125-21%2,572--$150$8,372,0601Universal / Rogue
7Legend of the Guardians: The Owls of Ga'Hoole$365,460-14%3,225-350$113$41,337,4953Warner Bros.
8Easy A$275,755-11%2,847-127$97$49,375,1834Sony / Screen Gems
9Case 39$226,803-11%2,2121$103$10,482,4762Paramount Vantage
10Let Me In$218,634-13%2,04221$107$9,996,4692Relativity / Overture
11You Again$191,513-12%2,332-216$82$21,543,1453Disney
12Resident Evil: Afterlife$111,123-6%1,012-895$110$59,269,3185Sony / Screen Gems
13Devil$108,150-12%1,442-950$75$30,486,1054Universal
14Alpha and Omega$94,661-13%1,616-687$59$21,632,2084Lionsgate

Limited (100 — 999)

#TitleWed, Oct. 13 2010LocationsAvg.TotalWks.Dist.
1It's Kind of a Funny Story$165,485-6%742--$223$2,619,3541Focus
2Waiting for 'Superman'$78,96315%10369$767$1,685,1933Paramount Vantage
3Inception$44,102-4%403-222$109$289,350,07613Warner Bros.
4Catfish$41,4706%1437$290$2,380,8344Universal / Rogue
5Never Let Me Go$39,894-12%167124$239$1,292,0374Fox Searchlight
6Takers$25,232-14%412-361$61$56,877,9747Sony / Screen Gems
7Despicable Me$22,945-7%353-110$65$246,672,18014Universal
8The Expendables$12,017-7%225-185$53$102,777,4059Lionsgate
9Dinner for Schmucks$10,240-7%159-102$64$73,014,53111Paramount / DreamWorks
10The American$9,905-6%174-200$57$35,409,0686Focus
11Machete$9,578-3%167-147$57$26,421,6736Fox
12Nanny McPhee Returns$9,540-15%318-163$30$28,776,4558Universal
13Lottery Ticket$8,684-1%194-108$45$24,486,8168Warner Bros.
14Going the Distance (2010)$7,870-16%19675$40$17,775,0376Warner Bros. / New Line
15Vampires Suck$6,312-10%190-71$33$36,538,9748Fox
16Cats & Dogs: The Revenge of Kitty Galore$4,085-10%119-69$34$43,534,67611Warner Bros.
17Ramona and Beezus$4,0395%106-55$38$26,057,80712Fox

Platform (1 — 99)

#TitleWed, Oct. 13 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$35,56612%602$593$16,561,44930Warner Bros. / IMAX
2Buried$26,204-14%9259$285$610,1473Lionsgate
3Under the Sea 3D$9,62033%180$534$24,440,04687Warner Bros. / IMAX
4Stone$8,234-17%6--$1,372$104,7981Relativity / Overture
5Jack Goes Boating$6,193-13%9011$69$393,9314Relativity / Overture
6Winter's Bone$4,28956%57-21$75$6,177,09018Roadside Attractions
7Nowhere Boy$4,104-7%4--$1,026$67,6931Weinstein Company
8Avatar$3,767-14%14-5$269$760,318,38243Fox
9The Twilight Saga: Eclipse$3,7281%83-58$45$300,489,84715Summit
10I Spit on Your Grave (2010)$3,59418%12--$300$44,2771Anchor Bay
11The Kids Are All Right$3,23829%31-33$104$20,783,57114Focus
12The Tillman Story$2,58711%24-3$108$675,1288Weinstein Company
13Piranha 3D$2,49014%54-41$46$24,958,8968Weinstein Company
14The Concert$1,22730%10-11$123$634,88712Weinstein Company
15Flipped$591-13%18-17$33$1,754,13610Warner Bros.
16The Disappearance of Alice Creed$231-26%2-1$116$165,03710Anchor Bay