Grosses

'The Battle of the Five Armies' Set for $88.4M in Five Days; Secret of the Tomb' and 'Annie' Battle for Second with $19.2M and $17.5M RespectivelyDecember 20, 2014 08:48 AM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in an estimated $16.58 million on Friday to lead the daily box office for a third consecutive day. The third and final chapter of Peter Jackson's The Hobbit trilogy increased a strong 66.5 percent over Thursday. Friday's daily hold was a good sign for the film after the sharper than anticipated percentage decline it experienced on Thursday. In comparison, 2002's The Lord of the Rings: The Two Towers increased 39 percent on its first Friday to gross $19.22 million.

The Hobbit: The Battle of the Five Armies has grossed $50.98 million in three days, which places it 14 percent behind the $59.26 million three-day start of The Two Towers. BOXOFFICE currently projects $54.0 million over the weekend for The Battle of the Five Armies and a five-day start of $88.41 million. That would be in the same neighborhood as the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

IMAX grosses were responsible for $2.18 million of the film's overall gross on Friday. Thus far The Battle of the Five Armies has grossed $8.08 million from IMAX locations. That represents 15.8 percent of the film's overall domestic gross. The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

It was a close race for second place on Friday, with Fox's Night at the Museum: Secret of the Tomb outpacing Sony's Annie with an estimated opening day performance of $5.625 million. The two films were separated by just $325,000 on Friday and are likely to remain fairly close to one another throughout the rest of the weekend (and perhaps throughout the rest of the holiday season as well). Secret of the Tomb opened 16 percent below the $6.71 million opening day take of 2011's Alvin and the Chipmunks: Chipwrecked. BOXOFFICE currently projects a $19.2 million debut for Night at the Museum: Secret of the Tomb, which would be below expectations. The film received a B+ rating on CinemaScore.

Annie claimed third place with an estimated $5.3 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the higher end of expectations on Friday. That is welcome news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie opened 21 percent below the opening day take of Alvin and the Chipmunks: Chipwrecked. BOXOFFICE is projecting a $17.5 million debut for Annie. The film received an promising A- rating on CinemaScore.

The Hunger Games: Mockingjay - Part 1 inched ahead of Exodus: Gods and Kings to take fourth place on Friday with an estimated $2.28 million. The third installment of Lionsgate's blockbuster franchise was down a solid 39 percent from last Friday. Mockingjay - Part 1 has grossed $283.76 million in 29 days, which leaves it $16.24 million away from becoming the second release of 2014 to reach the $300 million domestic milestone. BOXOFFICE currently estimates a $7.8 million take for Mockingjay - Part 1 this weekend.

Fox's Exodus: Gods and Kings landed in fifth with an estimated $2.275 million. The pricey Ridley Scott directed biblical epic was down a very sharp 74 percent from last Friday's opening day take. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus has grossed an underwhelming $33.11 million through eight days. BOXOFFICE projects $7.7 million for Exodus: Gods and Kings this weekend, which would represent a 68 percent slide.

On its first day of wide release, Fox Searchlight's Wild took in an estimated $1.175 million from 1,061 locations. The critically acclaimed drama starring Reese Witherspoon has grossed $4.24 million in 18 days. BOXOFFICE is projecting $3.75 million for Wild this weekend.

Daily Domestic Gross Thu, Oct. 14 2010

Wide (1000+)

#TitleThu, Oct. 14 2010LocationsAvg.TotalWks.Dist.
1The Social Network$1,300,6756%2,7710$469$52,118,9692Sony / Columbia
2Secretariat$1,172,04011%3,072--$382$18,014,0551Disney
3Life As We Know It$1,133,4395%3,150--$360$19,664,7381Warner Bros.
4The Town$577,1605%2,720-215$212$76,533,6234Warner Bros.
5Legend of the Guardians: The Owls of Ga'Hoole$429,04517%3,225-350$133$41,766,5403Warner Bros.
6Wall Street: Money Never Sleeps$420,3475%2,829-768$149$45,531,7303Fox
7My Soul to Take$373,225-3%2,572--$145$8,745,2851Universal / Rogue
8Easy A$308,84212%2,847-127$108$49,684,0254Sony / Screen Gems
9Case 39$234,8224%2,2121$106$10,717,2982Paramount Vantage
10You Again$222,86816%2,332-216$96$21,766,0133Disney
11Let Me In$219,5460%2,04221$108$10,216,0152Relativity / Overture
12Devil$115,3607%1,442-950$80$30,601,4654Universal
13Resident Evil: Afterlife$115,2124%1,012-895$114$59,384,5305Sony / Screen Gems
14Alpha and Omega$112,32819%1,616-687$70$21,744,5364Lionsgate

Limited (100 — 999)

#TitleThu, Oct. 14 2010LocationsAvg.TotalWks.Dist.
1It's Kind of a Funny Story$162,352-2%742--$219$2,781,7061Focus
2Waiting for 'Superman'$95,15721%10369$924$1,780,3503Paramount Vantage
3Inception$53,54521%403-222$133$289,403,62113Warner Bros.
4Never Let Me Go$41,2333%167124$247$1,333,2704Fox Searchlight
5Catfish$37,982-8%1437$266$2,418,8164Universal / Rogue
6Despicable Me$33,53546%353-110$95$246,705,71514Universal
7Takers$28,63213%412-361$69$56,906,6067Sony / Screen Gems
8Nanny McPhee Returns$14,31050%318-163$45$28,790,7658Universal
9The Expendables$13,79015%225-185$61$102,791,1959Lionsgate
10Dinner for Schmucks$11,80615%159-102$74$73,026,33711Paramount / DreamWorks
11The American$10,8459%174-200$62$35,419,9136Focus
12Machete$9,8523%167-147$59$26,431,5256Fox
13Lottery Ticket$8,9053%194-108$46$24,495,7218Warner Bros.
14Going the Distance (2010)$8,1023%19675$41$17,783,1396Warner Bros. / New Line
15Vampires Suck$6,98011%190-71$37$36,545,9548Fox
16Ramona and Beezus$6,24555%106-55$59$26,064,05212Fox
17Cats & Dogs: The Revenge of Kitty Galore$4,61613%119-69$39$43,539,29211Warner Bros.

Platform (1 — 99)

#TitleThu, Oct. 14 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$41,63817%602$694$16,603,08730Warner Bros. / IMAX
2Buried$24,604-6%9259$267$634,7513Lionsgate
3Under the Sea 3D$10,59910%180$589$24,450,64587Warner Bros. / IMAX
4Stone$8,3431%6--$1,391$113,1411Relativity / Overture
5Jack Goes Boating$7,77626%9011$86$401,7074Relativity / Overture
6The Twilight Saga: Eclipse$4,90632%83-58$59$300,494,75315Summit
7Avatar$4,84028%14-5$346$760,323,22243Fox
8I Spit on Your Grave (2010)$4,06413%12--$339$48,8081Anchor Bay
9The Kids Are All Right$4,05825%31-33$131$20,787,62914Focus
10Nowhere Boy$3,670-11%4--$918$71,3631Weinstein Company
11The Tillman Story$3,16822%24-3$132$678,2968Weinstein Company
12Winter's Bone$2,519-41%57-22$44$6,179,60918Roadside Attractions
13Piranha 3D$2,5061%54-41$46$24,961,4028Weinstein Company
14Flipped$1,07682%18-17$60$1,755,21210Warner Bros.
15The Concert$863-30%10-11$86$635,75012Weinstein Company
16The Disappearance of Alice Creed$217-6%2-1$109$165,25410Anchor Bay