Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Sat, Oct. 16 2010

Wide (1000+)

#TitleSat, Oct. 16 2010LocationsAvg.TotalWks.Dist.
1Jackass 3D$16,725,083-24%3,081--$5,428$38,769,6871Paramount
2Red (2010)$9,204,73726%3,255--$2,828$16,511,2311Summit
3The Social Network$4,581,96937%2,86897$1,598$60,039,8463Sony / Columbia
4Secretariat$3,989,58840%3,0720$1,299$24,843,8002Disney
5Life As We Know It$3,855,59626%3,1500$1,224$26,573,9732Warner Bros.
6Legend of the Guardians: The Owls of Ga'Hoole$1,897,29882%2,502-723$758$44,706,0434Warner Bros.
7The Town$1,803,15746%2,368-352$761$79,574,0565Warner Bros.
8My Soul to Take$1,402,45039%2,529-43$555$11,158,1402Universal / Rogue
9Easy A$1,201,28140%2,314-533$519$51,743,2535Sony / Screen Gems
10Wall Street: Money Never Sleeps$1,084,33150%2,045-784$530$47,339,4174Fox
11You Again$553,24647%1,588-744$348$22,695,7564Disney
12Case 39$533,58537%1,406-806$380$11,639,3073Paramount Vantage
13Let Me In$372,92046%1,211-831$308$10,844,3163Relativity / Overture

Limited (100 — 999)

#TitleSat, Oct. 16 2010LocationsAvg.TotalWks.Dist.
1It's Kind of a Funny Story$523,65130%75715$692$3,707,3722Focus
2N-Secure$513,09521%486--$1,056$935,9741Freestyle
3Devil$468,05055%891-551$525$31,372,1655Universal
4Alpha and Omega$358,42097%969-647$370$22,285,2715Lionsgate
5Waiting for 'Superman'$298,83314%18279$1,642$2,340,6934Paramount Vantage
6Inception$161,78347%297-106$545$289,675,49814Warner Bros.
7Despicable Me$154,38058%332-21$465$246,958,03515Universal
8Nowhere Boy$154,22571%215211$717$315,8342Weinstein Company
9Resident Evil: Afterlife$153,99356%438-574$352$59,637,0126Sony / Screen Gems
10Never Let Me Go$140,49542%23265$606$1,572,5675Fox Searchlight
11I Want Your Money$97,05715%537--$181$181,2041Freestyle
12Takers$93,30083%215-197$434$57,050,9648Sony / Screen Gems
13Catfish$91,06044%116-27$785$2,573,0965Universal / Rogue
14The Expendables$82,08851%30681$268$102,927,53610Lionsgate
15Eat Pray Love$75,20237%30388$248$80,219,29610Sony / Columbia
16Salt$64,75241%200-66$324$118,137,17713Sony / Columbia
17The Other Guys$54,84449%174-115$315$118,186,48511Sony / Columbia
18Buried$53,31027%10311$518$730,1724Lionsgate
19Nanny McPhee Returns$45,05057%205-113$220$28,864,5759Universal
20Lottery Ticket$43,46690%138-56$315$24,562,0409Warner Bros.
21Grown Ups$35,29663%114-45$310$161,900,06717Sony / Columbia
22The American$31,76242%144-30$221$35,474,0187Focus

Platform (1 — 99)

#TitleSat, Oct. 16 2010LocationsAvg.TotalWks.Dist.
1Stone$98,27445%4135$2,397$278,9672Relativity / Overture
2Hereafter$93,39854%6--$15,566$154,0991Warner Bros.
3Hubble 3D$70,01022%611$1,148$16,730,33431Warner Bros. / IMAX
4Conviction$44,58553%11--$4,053$73,7311Fox Searchlight
5Vampires Suck$20,16875%87-103$232$36,577,6459Fox
6Machete$19,32250%96-71$201$26,463,7027Fox
7Under the Sea 3D$17,5094%16-2$1,094$24,484,97588Warner Bros. / IMAX
8Cats & Dogs: The Revenge of Kitty Galore$15,50156%77-42$201$43,564,75112Warner Bros.
9The Twilight Saga: Eclipse$13,00740%49-34$265$300,517,05716Summit
10Ramona and Beezus$11,99336%54-52$222$26,084,87013Fox
11Jack Goes Boating$11,77456%49-41$240$421,0225Relativity / Overture
12Avatar$7,711156%10-4$771$760,333,94544Fox
13I Spit on Your Grave (2010)$6,97827%11-1$634$61,2972Anchor Bay
14The Kids Are All Right$6,55831%28-3$234$20,799,18315Focus
15Going the Distance (2010)$5,61226%58-138$97$17,793,2147Warner Bros. / New Line
16The Tillman Story$5,43947%17-7$320$687,4259Weinstein Company
17Piranha 3D$5,42485%28-26$194$24,969,7599Weinstein Company
18Winter's Bone$4,992124%34-18$147$6,186,82719Roadside Attractions
19The Concert$2,13338%9-1$237$639,43313Weinstein Company
20The Disappearance of Alice Creed$28833%1-1$288$165,75811Anchor Bay