'Ouija' Off To Respectable Start; 'John Wick' and 'St. Vincent' Look PromisingOctober 25, 2014 08:23 AM

by Phil Contrino

Saturday Update: Ouija is off to a respectable start. The horror flick is headed for a $20 million debut after snagging $8.3 million on Friday. Unlike most horror entries, Ouija should hold up reasonably well considering that it has opened before Halloween.

John Wick is on pace for $14 million after tallying $5.5 million on Friday. 

St. Vincent is on pace for $8.2 million after grossing $2.6 million on Friday.

Check back tomorrow for official studio weekend estimates.

Friday Update #2: Sources tell BoxOffice that Ouija is headed for $19 million-$20 million during its debut frame. Of course, horror films tend to pop late on Friday night, so we're not ruling out a surge that could put the fright flick above that range.

John Wick is off to a solid start with what's look like a $14 million debut frame. If word of mouth is strong among action aficionados, then Keanu Reeves' latest could post an even higher debut. This definitely marks a comeback for Reeves.

St. Vincent is set for as much as $10 million during its expansion weekend.

Check back tomorrow morning for updated projections and official Friday estimates. 

Friday Update #1: Universal's Ouija bowed to $911,000 last night. That's noticeably behind the $2.1 million start for Annabelle earlier this month, although that pic had some benefit in marketing with the aid of being a prequel to last year's horror blockbuster The Conjuring. Ouija's Thursday take is more in line with Carrie's $730,000 last October, which ultimately earned $16.1 million over opening weekend. Ouija's own native brand awareness could feasibly give it a boost as the weekend progresses.

Lionsgate reports that John Wick grabbed a healthy $870,000 from Thursday night shows in over 2,000 locations. That more than double A Walk Among the Tombstones' $430,000 Thursday night start in September, which went on to earn $12.8 million over opening weekend, as well as Brick Mansions' $400,000 ($9.5 million opening weekend). Strong buzz and critical reviews for the sleeper hit had been building in recent weeks, which could be a factor in last night's strong turnout, but the chances of a weekend close to $20 million now look even better.

Meanwhile, The Weinstein Company is sending St. Vincent into wide release today following its healthy start in limited play over the past couple of weeks.

More as it comes.


Daily Domestic Gross Mon, Oct. 18 2010

Wide (1000+)

#TitleMon, Oct. 18 2010LocationsAvg.TotalWks.Dist.
1Jackass 3D$4,448,427-62%3,081--$1,444$54,802,0681Paramount
2Red (2010)$1,658,429-68%3,255--$510$23,419,8371Summit
3The Social Network$777,706-68%2,86897$271$63,214,0703Sony / Columbia
5Life As We Know It$636,180-69%3,1500$202$29,256,3272Warner Bros.
6The Town$344,091-63%2,368-352$145$80,854,7205Warner Bros.
7Legend of the Guardians: The Owls of Ga'Hoole$257,218-80%2,502-723$103$46,251,9944Warner Bros.
8My Soul to Take$252,105-67%2,529-43$100$12,167,7002Universal / Rogue
9Wall Street: Money Never Sleeps$190,439-66%2,045-784$93$48,085,3354Fox
10Easy A$169,341-71%2,314-533$73$52,486,8225Sony / Screen Gems
11Case 39$99,520-65%1,406-806$71$12,023,6353Paramount Vantage
12You Again$92,378-68%1,588-744$58$23,074,3784Disney
13Let Me In$81,465-60%1,211-831$67$11,128,1563Relativity / Overture

Limited (100 — 999)

#TitleMon, Oct. 18 2010LocationsAvg.TotalWks.Dist.
1It's Kind of a Funny Story$105,658-65%75715$140$4,110,8192Focus
2Waiting for 'Superman'$78,551-57%18279$432$2,601,6264Paramount Vantage
5Alpha and Omega$55,700-80%969-647$57$22,623,3215Lionsgate
6Never Let Me Go$34,480-61%23265$149$1,694,8335Fox Searchlight
7Nowhere Boy$33,404-65%215211$155$445,6182Weinstein Company
8Resident Evil: Afterlife$32,153-66%438-574$73$59,763,9476Sony / Screen Gems
9Inception$30,580-60%297-106$103$289,782,52714Warner Bros.
10I Want Your Money$26,338-61%537--$49$275,7661Freestyle
11Despicable Me$24,745-73%332-21$75$247,075,74015Universal
12Catfish$23,200-59%116-27$200$2,652,5565Universal / Rogue
13The Expendables$20,289-62%30681$66$103,001,86010Lionsgate
15The American$7,720-57%144-30$54$35,499,5927Focus
16Nanny McPhee Returns$6,245-78%205-113$30$28,899,4309Universal
17Lottery Ticket$6,223-72%138-56$45$24,590,3059Warner Bros.

Platform (1 — 99)

#TitleMon, Oct. 18 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$28,825-40%611$473$16,807,10731Warner Bros. / IMAX
2Stone$21,434-67%4135$523$364,5342Relativity / Overture
3Hereafter$20,233-69%6--$3,372$240,5551Warner Bros.
4Conviction$9,152-68%11--$832$111,5031Fox Searchlight
5Under the Sea 3D$7,415-37%16-2$463$24,504,18188Warner Bros. / IMAX
7Jack Goes Boating$2,974-58%49-41$61$431,1085Relativity / Overture
8The Kids Are All Right$2,422-40%28-3$87$20,805,65915Focus
9I Spit on Your Grave (2010)$2,307-51%11-1$210$68,3262Anchor Bay
10Vampires Suck$2,297-79%87-103$26$36,590,8509Fox
11Cats & Dogs: The Revenge of Kitty Galore$2,193-80%77-42$28$43,577,90912Warner Bros.
12The Twilight Saga: Eclipse$2,126-65%49-34$43$300,525,23916Summit
14Ramona and Beezus$1,862-72%54-52$34$26,093,28813Fox
15The Tillman Story$1,504-54%17-7$88$692,1869Weinstein Company
16Going the Distance (2010)$1,301-68%58-138$22$17,798,6177Warner Bros. / New Line
17Winter's Bone$1,059-73%37-20$29$6,191,95219Roadside Attractions
18Piranha 3D$1,054-72%28-26$38$24,974,5329Weinstein Company
19The Concert$355-82%9-1$39$641,77913Weinstein Company
20The Disappearance of Alice Creed$43-68%1-1$43$165,93611Anchor Bay