Grosses

'No Good Deed' Leads with $24.5M; 'Dolphin Tale 2' #2 with $16.55M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 14, 2014 08:33 AM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with an estimated $24.5 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.83 million on Friday, increased 11 percent on Saturday to take in $9.8 million and is estimated to decline 40 percent on Sunday to gross $5.88 million. That places the film's estimated opening weekend to Friday ratio at 2.77 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with an estimated $16.55 million. The family film sequel from Warner Bros. opened towards the lower end of pre-release expectations and a respectable 14 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.26 million on Friday, increased a healthy 75 percent on Saturday to gross $7.45 million and is estimated to fall 35 percent on Sunday to take in $4.84 million. That places the estimated opening weekend to Friday ratio for the film at 3.88 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with an estimated $8.04 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.93 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with an estimated $4.8 million. The blockbuster franchise re-launch was down a healthy 26 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.04 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with an estimated $4.2 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,315 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and is estimated to decline 44 percent on Sunday to gross $0.98 million. That places the film's estimated opening weekend to Friday ratio at 2.88 to 1.

Holdovers Let's Be Cops and If I Stay claimed fourth and sixth place with respective estimated takes of $4.3 million and $4.05 million. Fox's Let's Be Cops was down only 23 percent from last weekend, while Warner's If I Stay was down a healthy 27 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $72.97 million for Let's Be Cops in 33 days and at $44.94 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with an estimated $0.411 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $27,384 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Tue, Nov. 2 2010

Wide (1000+)

#TitleTue, Nov. 2 2010LocationsAvg.TotalWks.Dist.
1Saw 3D$1,888,962-5%2,808--$673$28,107,4661Lionsgate
2Red (2010)$1,205,17526%3,34976$360$60,981,8123Summit
3Paranormal Activity 2$1,185,059-11%3,23923$366$68,185,8542Paramount
4Jackass 3D$1,131,8704%3,13928$361$103,876,7253Paramount
5Hereafter$731,14231%2,424243$302$23,553,1473Warner Bros.
6Secretariat$695,58143%3,1080$224$45,892,0294Disney
7Life As We Know It$559,23727%2,860-159$196$44,533,8574Warner Bros.
8The Social Network$538,67721%2,767-154$195$80,505,7135Sony / Columbia
9Legend of the Guardians: The Owls of Ga'Hoole$343,26754%2,010-226$171$53,239,5846Warner Bros.
10The Town$261,42120%1,608-310$163$88,105,3257Warner Bros.
11Easy A$127,1452%1,262-370$101$56,552,1377Sony / Screen Gems

Limited (100 — 999)

#TitleTue, Nov. 2 2010LocationsAvg.TotalWks.Dist.
1Conviction$236,37640%565510$418$2,788,8663Fox Searchlight
2Waiting for 'Superman'$108,17024%33040$328$4,788,4746Paramount Vantage
3Alpha and Omega$87,70745%676-51$130$24,235,5527Lionsgate
4Wall Street: Money Never Sleeps$87,62425%933-322$94$51,377,5336Fox
5It's Kind of a Funny Story$62,1567%477-83$130$5,907,3174Focus
6Inception$47,08714%401-51$117$291,036,75016Warner Bros.
7Devil$41,335-7%635-7$65$33,185,3457Universal
8Stone$34,68814%12512$278$1,249,1694Relativity / Overture
9Despicable Me$31,82519%33511$95$247,935,70517Universal
10My Soul to Take$28,4100%713-976$40$14,694,4204Universal / Rogue
11N-Secure$25,944-8%367-78$71$2,453,3213Freestyle
12Case 39$19,5314%406-315$48$13,075,1815Paramount Vantage
13Let Me In$18,2995%378-135$48$11,932,1865Relativity / Overture
14Nowhere Boy$17,61726%153-62$115$1,020,0884Weinstein Company
15Never Let Me Go$14,96433%126-52$119$2,209,9357Fox Searchlight
16Catfish$14,3855%137-2$105$3,074,0537Universal / Rogue
17Buried$9,16625%10719$86$986,6046Lionsgate

Platform (1 — 99)

#TitleTue, Nov. 2 2010LocationsAvg.TotalWks.Dist.
1Hubble 3D$39,82821%611$653$17,469,83733Warner Bros. / IMAX
2Under the Sea 3D$9,71911%160$607$24,659,65590Warner Bros. / IMAX
3Avatar$4,3167%8-1$540$760,426,79346Fox
4Lottery Ticket$3,59817%70-22$51$24,715,37811Warner Bros.
5Machete$2,93915%566$52$26,558,0489Fox
6Wild Target$2,6472%4--$662$28,4231Freestyle
7The American$2,63050%42-34$63$35,600,6119Focus
8The Tillman Story$2,60332%240$108$745,98511Weinstein Company
9I Want Your Money$1,886-3%59-113$32$429,7313Freestyle
10Jack Goes Boating$1,255-13%350$36$475,0927Relativity / Overture
11Piranha 3D$1,07160%19--$56$24,992,15211Weinstein Company
12Vampires Suck$1,025-12%49-5$21$36,647,49911Fox
13Winter's Bone$8464%11-7$77$6,212,17421Roadside Attractions
14I Spit on Your Grave (2010)$221268%3-5$74$90,1024Anchor Bay
15The Concert$140-49%61$23$651,95415Weinstein Company