Grosses

'The Battle of the Five Armies' Set for $88.4M in Five Days; Secret of the Tomb' and 'Annie' Battle for Second with $19.2M and $17.5M RespectivelyDecember 20, 2014 08:48 AM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in an estimated $16.58 million on Friday to lead the daily box office for a third consecutive day. The third and final chapter of Peter Jackson's The Hobbit trilogy increased a strong 66.5 percent over Thursday. Friday's daily hold was a good sign for the film after the sharper than anticipated percentage decline it experienced on Thursday. In comparison, 2002's The Lord of the Rings: The Two Towers increased 39 percent on its first Friday to gross $19.22 million.

The Hobbit: The Battle of the Five Armies has grossed $50.98 million in three days, which places it 14 percent behind the $59.26 million three-day start of The Two Towers. BOXOFFICE currently projects $54.0 million over the weekend for The Battle of the Five Armies and a five-day start of $88.41 million. That would be in the same neighborhood as the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

IMAX grosses were responsible for $2.18 million of the film's overall gross on Friday. Thus far The Battle of the Five Armies has grossed $8.08 million from IMAX locations. That represents 15.8 percent of the film's overall domestic gross. The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

It was a close race for second place on Friday, with Fox's Night at the Museum: Secret of the Tomb outpacing Sony's Annie with an estimated opening day performance of $5.625 million. The two films were separated by just $325,000 on Friday and are likely to remain fairly close to one another throughout the rest of the weekend (and perhaps throughout the rest of the holiday season as well). Secret of the Tomb opened 16 percent below the $6.71 million opening day take of 2011's Alvin and the Chipmunks: Chipwrecked. BOXOFFICE currently projects a $19.2 million debut for Night at the Museum: Secret of the Tomb, which would be below expectations. The film received a B+ rating on CinemaScore.

Annie claimed third place with an estimated $5.3 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the higher end of expectations on Friday. That is welcome news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie opened 21 percent below the opening day take of Alvin and the Chipmunks: Chipwrecked. BOXOFFICE is projecting a $17.5 million debut for Annie. The film received an promising A- rating on CinemaScore.

The Hunger Games: Mockingjay - Part 1 inched ahead of Exodus: Gods and Kings to take fourth place on Friday with an estimated $2.28 million. The third installment of Lionsgate's blockbuster franchise was down a solid 39 percent from last Friday. Mockingjay - Part 1 has grossed $283.76 million in 29 days, which leaves it $16.24 million away from becoming the second release of 2014 to reach the $300 million domestic milestone. BOXOFFICE currently estimates a $7.8 million take for Mockingjay - Part 1 this weekend.

Fox's Exodus: Gods and Kings landed in fifth with an estimated $2.275 million. The pricey Ridley Scott directed biblical epic was down a very sharp 74 percent from last Friday's opening day take. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus has grossed an underwhelming $33.11 million through eight days. BOXOFFICE projects $7.7 million for Exodus: Gods and Kings this weekend, which would represent a 68 percent slide.

On its first day of wide release, Fox Searchlight's Wild took in an estimated $1.175 million from 1,061 locations. The critically acclaimed drama starring Reese Witherspoon has grossed $4.24 million in 18 days. BOXOFFICE is projecting $3.75 million for Wild this weekend.

Daily Domestic Gross Fri, Nov. 5 2010

Wide (1000+)

#TitleFri, Nov. 5 2010LocationsAvg.TotalWks.Dist.
1Megamind$12,530,397--3,944--$3,177$12,530,3971Paramount / DreamWorks
2Due Date$12,216,515--3,355--$3,641$12,216,5151Warner Bros.
3For Colored Girls$7,411,012--2,127--$3,484$7,411,0121Lionsgate
4Red (2010)$2,595,585141%3,229-120$804$65,608,4614Summit
5Saw 3D$2,595,300111%2,8080$924$33,196,0082Lionsgate
6Paranormal Activity 2$2,365,719165%3,168-71$747$72,290,8413Paramount
7Jackass 3D$1,611,87269%2,165-974$745$107,328,9474Paramount
8Secretariat$1,208,567103%2,614-494$462$48,171,9205Disney
9Hereafter$1,194,151104%2,365-59$505$25,903,8204Warner Bros.
10The Social Network$1,050,478109%1,860-907$565$82,497,1106Sony / Columbia
11Life As We Know It$1,007,763108%1,950-910$517$46,447,8365Warner Bros.

Limited (100 — 999)

#TitleFri, Nov. 5 2010LocationsAvg.TotalWks.Dist.
1Conviction$466,629145%672107$694$3,632,7734Fox Searchlight
2The Town$338,32435%801-807$422$88,922,1818Warner Bros.
3Easy A$150,81545%486-776$310$56,899,4268Sony / Screen Gems
4Waiting for 'Superman'$122,4598%242-88$506$5,135,3027Paramount Vantage
5Legend of the Guardians: The Owls of Ga'Hoole$110,350-35%740-1270$149$53,640,4457Warner Bros.
6Inception$98,22099%291-110$338$291,229,13417Warner Bros.
7Wall Street: Money Never Sleeps$88,364-7%353-580$250$51,642,6547Fox
8Despicable Me$82,890231%307-28$270$248,066,90018Universal
9Devil$65,325129%284-351$230$33,307,5358Universal
10It's Kind of a Funny Story$54,144-4%201-276$269$6,076,7665Focus
11Stone$51,83454%109-16$476$1,365,8515Relativity / Overture
12The Other Guys$50,967--235-67$217$118,904,30614Sony / Columbia
13Takers$43,153--21583$201$57,459,48711Sony / Screen Gems
14Nowhere Boy$38,808112%17522$222$1,093,7975Weinstein Company
15Alpha and Omega$33,135-17%288-388$115$24,340,5718Lionsgate
16Case 39$20,20914%157-249$129$13,131,8946Paramount Vantage
17N-Secure$16,911-23%105-262$161$2,514,1024Freestyle

Platform (1 — 99)

#TitleFri, Nov. 5 2010LocationsAvg.TotalWks.Dist.
1Fair Game (2010)$177,685--46--$3,863$177,6851Summit
2127 Hours$77,262--4--$19,316$77,2621Fox Searchlight
3Hubble 3D$61,23638%60-1$1,021$17,613,71834Warner Bros. / IMAX
4Catfish$15,38512%55-82$280$3,116,8338Universal / Rogue
5Never Let Me Go$11,129-36%51-75$218$2,253,5178Fox Searchlight
6Let Me In$11,029-36%95-283$116$11,978,1296Relativity / Overture
7Under the Sea 3D$10,52660%14-2$752$24,681,20991Warner Bros. / IMAX
8Buried$8,6095%46-61$187$1,010,6707Lionsgate
9Avatar$6,52824%91$725$760,443,57647Fox
10Jack Goes Boating$4,023119%31-4$130$482,8058Relativity / Overture
11The Tillman Story$3,68618%240$154$755,70812Weinstein Company
12Wild Target$3,27933%51$656$36,5672Freestyle
13Piranha 3D$2,849373%6-13$475$24,996,40612Weinstein Company
14Winter's Bone$1,16626%10-1$117$6,215,10822Roadside Attractions
15The Concert$513-45%4-2$128$652,14416Weinstein Company
16I Spit on Your Grave (2010)$29446%2-1$147$90,8025Anchor Bay
17The Disappearance of Alice Creed$156--1--$156$166,91114Anchor Bay