'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Daily Domestic Gross Wed, Nov. 10 2010

Wide (1000+)

#TitleWed, Nov. 10 2010LocationsAvg.TotalWks.Dist.
1Due Date$2,577,1782%3,355--$768$40,109,1641Warner Bros.
2Megamind$2,315,36124%3,944--$587$52,064,3831Paramount / DreamWorks
3Morning Glory (2010)$1,067,685--2,518--$424$1,067,6850Paramount
4For Colored Girls$930,778-12%2,127--$438$22,620,1041Lionsgate
5Red (2010)$692,0089%3,229-120$214$73,528,5214Summit
6Saw 3D$570,388-3%2,8080$203$40,010,5802Lionsgate
7Paranormal Activity 2$509,16224%3,168-71$161$78,275,7723Paramount
8Jackass 3D$435,38117%2,165-974$201$111,830,7104Paramount
10Hereafter$319,311-7%2,205-219$145$29,659,0564Warner Bros.
11The Social Network$291,43316%1,860-907$157$85,616,6836Sony / Columbia
12Life As We Know It$214,2141%1,725-1135$124$49,096,5055Warner Bros.

Limited (100 — 999)

#TitleWed, Nov. 10 2010LocationsAvg.TotalWks.Dist.
1Conviction$132,717-27%672107$197$5,235,0764Fox Searchlight
2The Town$100,360-2%641-967$157$90,039,0728Warner Bros.
3Waiting for 'Superman'$70,65624%242-88$292$5,579,0447Paramount Vantage
4Easy A$35,28427%486-776$73$57,314,0798Sony / Screen Gems
5Inception$34,64111%291-110$119$291,541,26817Warner Bros.
6Legend of the Guardians: The Owls of Ga'Hoole$32,16814%530-1480$61$54,101,2707Warner Bros.
7Despicable Me$23,02515%307-28$75$248,375,57018Universal
8Wall Street: Money Never Sleeps$22,559-18%353-580$64$51,960,6047Fox
9It's Kind of a Funny Story$18,16640%201-276$90$6,238,9845Focus
10Stone$17,983-16%109-16$165$1,546,1775Relativity / Overture
11Nowhere Boy$15,716-3%17522$90$1,242,7975Weinstein Company
13Alpha and Omega$10,20923%288-388$35$24,478,9188Lionsgate
14Case 39$8,5005%157-249$54$13,206,1606Paramount Vantage
16Jack Goes Boating$2,29710%644609$4$498,7568Relativity / Overture

Platform (1 — 99)

#TitleWed, Nov. 10 2010LocationsAvg.TotalWks.Dist.
1Fair Game (2010)$57,8990%46--$1,259$818,9661Summit
2Hubble 3D$31,133-8%60-1$519$17,838,03034Warner Bros. / IMAX
3127 Hours$25,9417%4--$6,485$342,2151Fox Searchlight
4Under the Sea 3D$8,42814%14-2$602$24,734,59891Warner Bros. / IMAX
5Catfish$6,050-4%55-82$110$3,168,5438Universal / Rogue
6Never Let Me Go$4,987-16%51-75$98$2,299,5258Fox Searchlight
9Let Me In$3,23521%95-283$34$12,008,0916Relativity / Overture
10The Tillman Story$2,61433%240$109$770,87012Weinstein Company
11Wild Target$517-52%51$103$47,0952Freestyle
12Winter's Bone$437-19%10-1$44$6,219,44122Roadside Attractions
13Piranha 3D$17738%6-13$30$25,002,00612Weinstein Company
14The Concert$16599%4-2$41$655,97716Weinstein Company
15I Spit on Your Grave (2010)$60-23%2-1$30$91,8735Anchor Bay