Grosses

'The Battle of the Five Armies' Set for $88.4M in Five Days; Secret of the Tomb' and 'Annie' Battle for Second with $19.2M and $17.5M RespectivelyDecember 20, 2014 08:48 AM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in an estimated $16.58 million on Friday to lead the daily box office for a third consecutive day. The third and final chapter of Peter Jackson's The Hobbit trilogy increased a strong 66.5 percent over Thursday. Friday's daily hold was a good sign for the film after the sharper than anticipated percentage decline it experienced on Thursday. In comparison, 2002's The Lord of the Rings: The Two Towers increased 39 percent on its first Friday to gross $19.22 million.

The Hobbit: The Battle of the Five Armies has grossed $50.98 million in three days, which places it 14 percent behind the $59.26 million three-day start of The Two Towers. BOXOFFICE currently projects $54.0 million over the weekend for The Battle of the Five Armies and a five-day start of $88.41 million. That would be in the same neighborhood as the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

IMAX grosses were responsible for $2.18 million of the film's overall gross on Friday. Thus far The Battle of the Five Armies has grossed $8.08 million from IMAX locations. That represents 15.8 percent of the film's overall domestic gross. The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

It was a close race for second place on Friday, with Fox's Night at the Museum: Secret of the Tomb outpacing Sony's Annie with an estimated opening day performance of $5.625 million. The two films were separated by just $325,000 on Friday and are likely to remain fairly close to one another throughout the rest of the weekend (and perhaps throughout the rest of the holiday season as well). Secret of the Tomb opened 16 percent below the $6.71 million opening day take of 2011's Alvin and the Chipmunks: Chipwrecked. BOXOFFICE currently projects a $19.2 million debut for Night at the Museum: Secret of the Tomb, which would be below expectations. The film received a B+ rating on CinemaScore.

Annie claimed third place with an estimated $5.3 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the higher end of expectations on Friday. That is welcome news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie opened 21 percent below the opening day take of Alvin and the Chipmunks: Chipwrecked. BOXOFFICE is projecting a $17.5 million debut for Annie. The film received an promising A- rating on CinemaScore.

The Hunger Games: Mockingjay - Part 1 inched ahead of Exodus: Gods and Kings to take fourth place on Friday with an estimated $2.28 million. The third installment of Lionsgate's blockbuster franchise was down a solid 39 percent from last Friday. Mockingjay - Part 1 has grossed $283.76 million in 29 days, which leaves it $16.24 million away from becoming the second release of 2014 to reach the $300 million domestic milestone. BOXOFFICE currently estimates a $7.8 million take for Mockingjay - Part 1 this weekend.

Fox's Exodus: Gods and Kings landed in fifth with an estimated $2.275 million. The pricey Ridley Scott directed biblical epic was down a very sharp 74 percent from last Friday's opening day take. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus has grossed an underwhelming $33.11 million through eight days. BOXOFFICE projects $7.7 million for Exodus: Gods and Kings this weekend, which would represent a 68 percent slide.

On its first day of wide release, Fox Searchlight's Wild took in an estimated $1.175 million from 1,061 locations. The critically acclaimed drama starring Reese Witherspoon has grossed $4.24 million in 18 days. BOXOFFICE is projecting $3.75 million for Wild this weekend.

Daily Domestic Gross Thu, Nov. 11 2010

Wide (1000+)

#TitleThu, Nov. 11 2010LocationsAvg.TotalWks.Dist.
1Megamind$7,637,791230%3,944--$1,937$59,702,1741Paramount / DreamWorks
2Due Date$3,369,10231%3,355--$1,004$43,478,2661Warner Bros.
3For Colored Girls$1,550,08467%2,127--$729$24,170,1881Lionsgate
4Morning Glory (2010)$1,538,37044%2,518--$611$2,606,0550Paramount
5Red (2010)$1,175,33670%3,229-120$364$74,703,8574Summit
6Saw 3D$707,28124%2,8080$252$40,717,8612Lionsgate
7Paranormal Activity 2$674,68433%3,168-71$213$78,950,4563Paramount
8Secretariat$606,59487%2,614-494$232$52,541,8745Disney
9Jackass 3D$577,09933%2,165-974$267$112,407,8094Paramount
10Hereafter$471,29348%2,205-219$214$30,130,3494Warner Bros.
11The Social Network$420,74244%1,860-907$226$86,037,4256Sony / Columbia
12Life As We Know It$364,11470%1,725-1135$211$49,460,6195Warner Bros.

Limited (100 — 999)

#TitleThu, Nov. 11 2010LocationsAvg.TotalWks.Dist.
1Conviction$176,90033%672162$263$5,411,9764Fox Searchlight
2The Town$149,08749%801-807$186$90,188,1598Warner Bros.
3Waiting for 'Superman'$97,62538%242-88$403$5,676,6697Paramount Vantage
4Legend of the Guardians: The Owls of Ga'Hoole$91,184183%530-1480$172$54,192,4547Warner Bros.
5Despicable Me$76,750233%307-28$250$248,452,32018Universal
6Easy A$62,49377%486-776$129$57,376,5728Sony / Screen Gems
7Inception$56,81164%291-110$195$291,598,07917Warner Bros.
8Alpha and Omega$39,220284%288-388$136$24,518,1388Lionsgate
9Wall Street: Money Never Sleeps$31,49440%353-580$89$51,992,0987Fox
10It's Kind of a Funny Story$26,04843%201-276$130$6,265,0325Focus
11Nowhere Boy$21,01034%17522$120$1,263,8075Weinstein Company
12Stone$20,24813%109-16$186$1,566,4255Relativity / Overture
13Devil$19,88056%284-351$70$33,518,9658Universal
14Case 39$12,28945%157-249$78$13,218,4496Paramount Vantage
15N-Secure$9,25768%105-262$88$2,579,7194Freestyle

Platform (1 — 99)

#TitleThu, Nov. 11 2010LocationsAvg.TotalWks.Dist.
1Fair Game (2010)$80,02038%46--$1,740$898,9861Summit
2Hubble 3D$47,38052%60-1$790$17,885,41034Warner Bros. / IMAX
3127 Hours$30,77419%4--$7,694$372,9891Fox Searchlight
4Under the Sea 3D$10,03519%14-2$717$24,744,63391Warner Bros. / IMAX
5Catfish$8,79545%55-82$160$3,177,3388Universal / Rogue
6Never Let Me Go$7,14343%51-75$140$2,306,6688Fox Searchlight
7Avatar$5,92065%91$658$760,477,63547Fox
8Buried$4,67423%46-61$102$1,044,1437Lionsgate
9Let Me In$4,22231%95-283$44$12,012,3136Relativity / Overture
10The Tillman Story$3,36629%240$140$774,23612Weinstein Company
11Jack Goes Boating$2,5149%31-4$81$501,2708Relativity / Overture
12Wild Target$82459%51$165$47,9192Freestyle
13Winter's Bone$49714%10-1$50$6,219,93822Roadside Attractions
14I Spit on Your Grave (2010)$241302%2-1$121$92,0785Anchor Bay
15The Concert$22033%4-2$55$656,19716Weinstein Company
16Piranha 3D$154-13%6-13$26$25,002,16012Weinstein Company