Grosses

'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Mon, Nov. 15 2010

Wide (1000+)

#TitleMon, Nov. 15 2010LocationsAvg.TotalWks.Dist.
1Unstoppable (2010)$1,532,066-71%3,207--$478$24,220,5231Fox
2Due Date$1,127,365-68%3,36510$335$60,024,6732Warner Bros.
3Megamind$1,106,528-86%3,9495$280$89,929,1632Paramount / DreamWorks
4Skyline$719,865-73%2,880--$250$12,412,2801Universal / Rogue
5Morning Glory (2010)$641,619-71%2,518--$255$12,450,9401Paramount
6For Colored Girls$407,589-74%2,1270$192$31,095,0572Lionsgate
7Red (2010)$325,794-70%2,878-351$113$80,003,1905Summit
8Saw 3D$216,662-68%1,976-832$110$43,796,9723Lionsgate
9Paranormal Activity 2$178,516-71%2,403-765$74$82,109,1734Paramount
10Jackass 3D$176,815-64%1,607-558$110$114,820,0815Paramount
11Secretariat$151,775-73%2,019-595$75$54,898,8126Disney
12The Social Network$110,109-72%1,088-772$101$87,917,6117Sony / Columbia
13Hereafter$101,496-70%1,691-674$60$31,550,3385Warner Bros.
14Life As We Know It$72,328-73%1,239-711$58$50,827,0576Warner Bros.

Limited (100 — 999)

#TitleMon, Nov. 15 2010LocationsAvg.TotalWks.Dist.
1Fair Game (2010)$79,258-70%175129$453$1,998,8982Summit
2Conviction$49,491-67%493-179$100$6,072,3145Fox Searchlight
3The Town$32,664-66%375-426$87$90,659,2209Warner Bros.
4Waiting for 'Superman'$24,049-59%204-38$118$5,915,9288Paramount Vantage
5Despicable Me$20,475-80%273-34$75$248,835,88519Universal
6Inception$19,073-66%262-29$73$291,851,66618Warner Bros.
7Wall Street: Money Never Sleeps$14,104-60%249-104$57$52,161,8938Fox
8Let Me In$6,509-60%14348$46$12,073,9067Relativity / Overture
9Legend of the Guardians: The Owls of Ga'Hoole$6,342-86%240-500$26$54,368,8438Warner Bros.
10Nowhere Boy$6,246-63%111-64$56$1,337,1986Weinstein Company
11Devil$4,795-67%120-164$40$33,587,9709Universal
12Alpha and Omega$4,222-82%123-165$34$24,594,0159Lionsgate
13Case 39$3,354-62%106-51$32$13,251,8317Paramount Vantage

Platform (1 — 99)

#TitleMon, Nov. 15 2010LocationsAvg.TotalWks.Dist.
1127 Hours$39,099-68%2218$1,777$850,6272Fox Searchlight
2Hubble 3D$22,434-54%56-4$401$18,100,69435Warner Bros. / IMAX
3Stone$8,653-56%87-22$99$1,649,1496Relativity / Overture
4Under the Sea 3D$5,204-62%140$372$24,800,81092Warner Bros. / IMAX
5It's Kind of a Funny Story$4,214-62%67-134$63$6,314,0886Focus
6Cool It$3,399-57%41--$83$30,2461Roadside Attractions
7Catfish$2,875-52%25-30$115$3,204,0889Universal / Rogue
8Never Let Me Go$2,166-66%32-19$68$2,333,5149Fox Searchlight
9Wild Target$1,106-32%50$221$55,9263Freestyle
10The Tillman Story$1,007-52%21-3$48$783,60713Weinstein Company
11N-Secure$744-67%20-85$37$2,593,5525Freestyle
12Jack Goes Boating$723-67%343$21$512,9069Relativity / Overture
13Winter's Bone$630-38%100$63$6,222,99523Roadside Attractions
14Avatar$357-97%6-3$60$760,505,20448Fox
15The Concert$180-42%3-1$60$657,37417Weinstein Company
16Piranha 3D$90-16%82$11$25,002,96213Weinstein Company
17I Spit on Your Grave (2010)$78239%1-1$78$92,4796Anchor Bay