Grosses

'Home' Shocks with $15.6 Million Opening Day; 'Get Hard' Holds Its Own with $12.9 Million BowMarch 28, 2015 03:35 AM

by BoxOffice Staff

Fox reports that DreamWorks' Home shocked with a huge $15.6 million opening day yesterday, easily distancing itself in first place. The first-day figure represents a 34 percent improvement over The Croods' first day two years ago ($11.65 million) and 95 percent stronger than last year's Mr. Peabody & Sherman ($8.02 million). Despite a generic title and DreamWorks' wavering reputation over the past few years, Home was able to capitalize on voice talent that appeals to young and old audiences alike with Jim Parsons, Rihanna, and Steve Martin taking center stage. While early word of mouth isn't much to write home about (68 percent audience score, 48 percent critic score), the minimal number of family options in theaters right now should help the flick enjoy a healthy lifespan. BoxOffice projects a stunning $58 million opening weekend.

Warner Bros. reports that Get Hard bowed to a strong $12.91 million in second place on Friday. The Will Ferrell-Kevin Hart comedy superstar team-up opened in line with the likes of The Other Guys ($13.1 million opening day), Blades of Glory ($12.4 million), and just 10 percent behind Ride Along ($14.4 million). With few successful comedies in the market over recent months, the teaming proved to be an irresistible one for Ferrell and Hart fans. Unfortunately, early word of mouth isn't positive: the film registered a lackluster "B" CinemaScore, while the Rotten Tomatoes audience has given it a disappointing 66 percent rating through Saturday morning (on top of critics' 33 percent). Even still, BoxOffice is projecting a hearty $34.5 million opening weekend.

The Divergent Series: Insurgent posted $6.85 million in third place yesterday, down 68 percent from its first day last Friday. That drop is slightly sharper than Divergent's 64 percent second Friday drop last year, and puts Insurgent at an eight-day total of $71.2 million (about 7.5 percent behind Divergent). BoxOffice projects $21.6 million for its sophomore frame.

Disney's Cinderella was off 50 percent from last Friday to $4.73 million yesterday. With $137.24 million in the bank domestically, the film is eyeing a third weekend total around $17.5 million.

Buzzy horror hit It Follows cracked the top five and pulled $1.4 million on Friday as it expanded into semi-wide release across 1,218 screens for an $1,160 per-theater average. That gives the flick $2.15 million in all so far. BoxOffice projects $4.5 million this weekend.

Daily Domestic Gross Fri, Dec. 17 2010

Wide (1000+)

#TitleFri, Dec. 17 2010LocationsAvg.TotalWks.Dist.
1TRON: Legacy$17,509,781--3,451--$5,074$17,509,7811Disney
2Yogi Bear$4,602,095--3,515--$1,309$4,602,0951Warner Bros.
3The Fighter$3,941,21112297%2,5032499$1,575$4,375,1462Paramount
4The Chronicles of Narnia: The Voyage of the Dawn Treader$3,555,851127%3,5550$1,000$33,919,4262Fox
5How Do You Know$2,572,546--2,483--$1,036$2,572,5461Sony / Columbia
6The Tourist$2,553,324101%2,7560$926$24,644,5572Sony / Columbia
7Tangled$2,182,299117%3,201-364$682$121,325,2314Disney
8Harry Potter and the Deathly Hallows: Part 1$1,320,55570%2,860-717$462$262,021,8125Warner Bros.
9Unstoppable (2010)$555,60964%1,874-1093$296$76,098,2176Fox
10Burlesque$416,1266%1,510-1366$276$34,528,0364Sony / Screen Gems
11Due Date$379,32430%1,157-833$328$96,444,2467Warner Bros.
12Love and Other Drugs$338,821-6%1,093-1147$310$29,428,0844Fox
13Megamind$150,348-20%1,025-1400$147$141,101,3107Paramount / DreamWorks

Limited (100 — 999)

#TitleFri, Dec. 17 2010LocationsAvg.TotalWks.Dist.
1Black Swan$2,516,655466%959869$2,624$9,924,9293Fox Searchlight
2127 Hours$149,20017%307-109$486$8,914,7277Fox Searchlight
3Faster (2010)$125,453-30%660-1446$190$22,192,0014CBS Films
4Red (2010)$96,56289%439-125$220$88,189,98310Summit
5The Social Network$68,43643%2281$300$91,627,33712Sony / Columbia
6Fair Game (2010)$53,553-1%268-168$200$8,483,9687Summit
7The Next Three Days$52,883-54%361-1065$146$20,815,9335Lionsgate
8Despicable Me$40,775113%233-25$175$250,363,09024Universal
9Morning Glory (2010)$33,703-46%263-741$128$30,485,0416Paramount
10Legend of the Guardians: The Owls of Ga'Hoole$24,79373%210-78$118$55,112,29513Warner Bros.
11The Warrior's Way$24,398-78%217-1405$112$5,444,2153Relativity Media
12Paranormal Activity 2$22,064352%17449$127$84,376,5049Paramount
13Easy A$21,102--161-42$131$58,349,09814Sony / Screen Gems
14Hereafter$20,336446%232145$88$32,526,09910Warner Bros.
15The Town$16,148-13%144-111$112$92,033,41414Warner Bros.
16Skyline$14,145-8%123-154$115$21,329,6056Universal / Rogue

Platform (1 — 99)

#TitleFri, Dec. 17 2010LocationsAvg.TotalWks.Dist.
1The King's Speech$272,607224%4324$6,340$2,112,4354Weinstein Company
2I Love You Phillip Morris$36,386107%4914$743$410,8973Roadside Attractions
3Hubble 3D$26,1983%56-1$468$19,276,75540Warner Bros. / IMAX
4The Polar Express (2010 re-issue)$22,73928%150$1,516$405,3367Warner Bros.
5Rabbit Hole$15,308--5--$3,062$15,3081Lionsgate
6Life As We Know It$11,97056%75-45$160$52,247,44411Warner Bros.
7For Colored Girls$9,828-29%79-164$124$37,598,5517Lionsgate
8Under the Sea 3D$8,65435%110$787$25,064,82297Warner Bros. / IMAX
9Inception$8,56433%62-46$138$292,494,10823Warner Bros.
10Jackass 3D$4,879-18%50-58$98$116,862,61510Paramount
11Stone$4,081267%6445$64$1,786,16811Relativity / Overture
12Waiting for 'Superman'$1,781-81%33-22$54$6,403,95513Paramount Vantage
13Winter's Bone$98891%41$247$6,234,81728Roadside Attractions
14Hemingway's Garden of Eden$323-81%5-9$65$19,8712Roadside Attractions
15Cool It$39-59%2-8$20$62,4596Roadside Attractions