Grosses

'No Good Deed' Leads with $24.25M; 'Dolphin Tale 2' #2 with $15.87M; 'Guardians of the Galaxy' Surpasses $300M MilestoneSeptember 15, 2014 01:05 PM

by Daniel Garris

Sony's No Good Deed debuted in first place this weekend with $24.25 million. The low-budget thriller starring Idris Elba and Taraji P. Henson exceeded its rising expectations heading into the weekend. Much of the film's success was due to the drawing power of Elba and Henson. No Good Deed was also helped out by the fairly empty marketplace this weekend and Screen Gems has had a strong history with thrillers in the past. The film's opening weekend performance was similar to the $23.45 million start of I Can Do Bad All By Myself back in September of 2009.

No Good Deed opened with $8.82 million on Friday, increased 11 percent on Saturday to take in $9.78 million and declined 42 percent on Sunday to gross $5.65 million. That placed the film's opening weekend to Friday ratio at 2.75 to 1. The audience breakdown for the film skewed towards female moviegoers (60 percent) and towards moviegoers 30 years and older (59 percent). No Good Deed received a B+ rating on CinemaScore, which is very solid for a thriller.

Dolphin Tale 2 opened in second place with $15.87 million. The family film sequel from Warner Bros. opened on the low end of pre-release expectations and 17 percent below the $19.15 million start of Dolphin Tale back in September of 2011. Dolphin Tale 2 was helped out by solid critical reviews and by the recent lack of family fare in the marketplace.

Dolphin Tale 2 grossed $4.27 million on Friday, increased a healthy 75 percent on Saturday to gross $7.46 million and fell 44 percent on Sunday to take in $4.15 million. That placed the opening weekend to Friday ratio for the film at 3.72 to 1. The audience breakdown for the film skewed towards female moviegoers (63 percent) and moviegoers over the age of 25 (56 percent). Like its predecessor (which registered a total gross to opening weekend ratio of 3.77 to 1), Dolphin Tale 2 will hope to hold up well going forward. The film's strong A rating on CinemaScore is an encouraging early sign.

After leading the box office for each of the past three weekends, Guardians of the Galaxy was down two spots to place in third with $8.10 million. In the process, the blockbuster sci-fi superhero adaptation from Disney and Marvel surpassed the $300 million domestic mark this weekend; making it the first release of 2014 to do so. The 45-day total for the film stands at $305.99 million. Guardians of the Galaxy held up very nicely this weekend, as it was down just 22 percent from last weekend.

Paramount's Teenage Mutant Ninja Turtles placed in fourth with $4.86 million. The blockbuster franchise re-launch was down a healthy 25 percent from last weekend. Teenage Mutant Ninja Turtles continues to exceed expectations in a big way with a 38-day take of $181.09 million.

Fox Searchlight's The Drop was off to a surprisingly strong sixth place start with $4.10 million. The fairly last minute decision to open The Drop in moderate release paid off, as the crime drama starring Tom Hardy, Noomi Rapace and the late James Gandolfini earned a very solid per-location average of $5,074 from 809 locations. The Drop opened with $1.46 million on Friday, increased 20.5 percent on Saturday to take in $1.76 million and declined 49.5 percent on Sunday to gross $0.89 million. That placed the film's opening weekend to Friday ratio at 2.82 to 1.

Holdovers Let's Be Cops and If I Stay claimed fifth and seventh place with respective takes of $4.38 million and $3.94 million. Fox's Let's Be Cops was down only 21 percent from last weekend, while Warner's If I Stay was down a healthy 29 percent. Both films continue to perform well, especially with their low production costs in mind. Respective total grosses stand at $73.05 million for Let's Be Cops in 33 days and at $44.82 million for If I Stay in 24 days.

On the platform front, Roadside's The Skeleton Twins was off to a very solid start this weekend with $0.381 million from 15 locations. That gave the comedy drama starring Bill Hader and Kristen Wiig a per-location average of $25,379 for the frame. The Skeleton Twins is scheduled to receive a major expansion on September 26.

Daily Domestic Gross Thu, Dec. 23 2010

Wide (1000+)

#TitleThu, Dec. 23 2010LocationsAvg.TotalWks.Dist.
1Little Fockers$7,107,3600%3,536--$2,010$14,250,1350Universal
2TRON: Legacy$6,139,3809%3,451--$1,779$68,222,2051Disney
3True Grit (2010)$5,671,6092%3,047--$1,861$11,210,6190Paramount
4Yogi Bear$3,319,52714%3,515--$944$28,014,8391Warner Bros.
5The Chronicles of Narnia: The Voyage of the Dawn Treader$2,965,41618%3,532-23$840$53,118,9872Fox
6Tangled$2,642,59617%2,582-983$1,023$137,267,5074Disney
7Black Swan$1,788,4021%1,4561366$1,228$22,434,0743Fox Searchlight
8The Fighter$1,590,89114%2,5032499$636$19,079,5982Paramount
9The Tourist$1,165,17215%2,7560$423$35,478,4442Sony / Columbia
10Harry Potter and the Deathly Hallows: Part 1$1,106,37123%1,840-1737$601$269,818,2875Warner Bros.
11How Do You Know$852,4360%2,483--$343$11,452,6221Sony / Columbia
12Megamind$164,51318%1,025-1400$161$142,329,4997Paramount / DreamWorks

Limited (100 — 999)

#TitleThu, Dec. 23 2010LocationsAvg.TotalWks.Dist.
1Burlesque$112,652-3%501-2375$225$36,400,4074Sony / Screen Gems
2Tees Maar Khan$111,89225%108--$1,036$201,3690UTV Communications
3Unstoppable (2010)$103,84917%578-2389$180$78,181,9646Fox
4Due Date$75,23819%424-1566$177$97,942,3427Warner Bros.
5Red (2010)$70,63215%439-125$161$88,693,72010Summit
6127 Hours$63,1618%170-246$372$9,671,9007Fox Searchlight
7The Social Network$62,20921%25831$241$92,057,73912Sony / Columbia
8Love and Other Drugs$52,728-9%244-1996$216$30,739,3534Fox
9Despicable Me$51,2602%233-22$220$250,689,36024Universal
10Fair Game (2010)$33,87129%268-168$126$8,776,8367Summit
11Life As We Know It$28,46610%248128$115$52,345,97811Warner Bros.
12Legend of the Guardians: The Owls of Ga'Hoole$23,2650%180-108$129$55,298,99813Warner Bros.
13Faster (2010)$16,2001%167-1939$97$22,666,7864CBS Films
14Jackass 3D$14,03410%13729$102$116,910,95610Paramount
15Paranormal Activity 2$13,017-3%17449$75$84,497,8999Paramount
16Morning Glory (2010)$12,036-17%263-741$46$30,636,2676Paramount
17Hereafter$9,26522%15366$61$32,619,68010Warner Bros.
18The Next Three Days$8,8471%361-1065$25$21,028,9215Lionsgate

Platform (1 — 99)

#TitleThu, Dec. 23 2010LocationsAvg.TotalWks.Dist.
1The King's Speech$300,62514%8768$3,455$3,845,3834Weinstein Company
2Hubble 3D$44,476-7%47-10$946$19,524,79340Warner Bros. / IMAX
3I Love You Phillip Morris$20,18916%5015$404$607,0143Roadside Attractions
4Under the Sea 3D$10,319-18%121$860$25,125,95097Warner Bros. / IMAX
5The Tempest$8,252-1%137$635$161,0252Disney
6The Town$6,29414%87-168$72$92,107,78514Warner Bros.
7Country Strong$6,018-19%2--$3,009$13,4130Sony / Screen Gems
8Rabbit Hole$5,99112%5--$1,198$80,8391Lionsgate
9Inception$3,55140%40-68$89$292,528,59223Warner Bros.
10The Warrior's Way$3,1516%34-1588$93$5,542,9093Relativity Media
11For Colored Girls$2,876-8%79-164$36$37,643,3367Lionsgate
12Waiting for 'Superman'$1,68751%33-22$51$6,417,13513Paramount Vantage
13Winter's Bone$1,362360%41$341$6,240,45228Roadside Attractions