'American Sniper' Easily Retains First Place with $10.02 Million Friday; 'Project Almanac' Pulls $3.2 MillionJanuary 31, 2015 03:20 AM

by Shawn Robbins

Warner Bros. reports that American Sniper easily led Friday's box office for a third consecutive week, adding an estimated $10.02 million to its blockbuster haul. That figure is down 45 percent from last Friday and brings the film's total up to $227.1 million through 15 days of wide release -- on par with the pace of The Passion of the Christ and 53 percent ahead of where Gravity stood at the same point. BoxOffice projects a $30.5 million Super Bowl weekend take.

Paramount's Project Almanac debuted to $3.2 million on Friday. Unfortunately, that falls short of even conservative expectations heading into the weekend. The modestly budgeted (estimated $12 million production) found-footage thriller should land around $8.2 million for its opening weekend.

Black or White debuted to $2.27 million yesterday. Unfortunately, the pic had the disadvantage of opening in a market already featuring Selma as the primary option for moviegoers looking for a drama tackling racial subject matter. BoxOffice projects a $6.1 million debut weekend.

The Boy Next Door was off 63 percent from last week to $2.1 million on Friday. With $20.7 million in the bank through 8 days of release, look for a sophomore frame around $6.0 million.

Paddington took in another $1.94 million on Friday for a 25.5 percent week-to-week drop. With $44 million in the bank, BoxOffice projects an $8 million frame.

The Imitation Game added $1.61 million yesterday, down just 16 percent from last Friday and boosting its total to $64.4 million. BoxOffice projects a $5.3 million weekend.

Meanwhile, The Loft bowed to $1.18 million yesterday. With a late release announcement and very little marketing push, the film was not expected to make a big splash at the box office. BoxOffice projects a $3 million weekend.

Last but certainly not least, Game of Thrones: The IMAX Experience grabbed a strong $686,000 from 205 IMAX locations, giving it a $3,348 per-screen average. As the first television series ever released in the premium format, fans had been driving strong pre-sales over the last few weeks. Comparisons are few and far between, but look for a weekend in the neighborhood of $1.3 million.

Daily Domestic Gross Wed, Jan. 5 2011

Wide (1000+)

#TitleWed, Jan. 5 2011LocationsAvg.TotalWks.Dist.
1True Grit (2010)$1,940,218-10%3,0830$629$93,398,0602Paramount
2Little Fockers$1,634,840-19%3,5540$460$108,653,5302Universal
3TRON: Legacy$1,383,504-21%3,365-86$411$136,784,3683Disney
4Black Swan$1,224,323-8%1,55353$788$51,852,1815Fox Searchlight
5The Fighter$992,095-15%2,53423$392$49,841,9484Paramount
6The Tourist$598,164-19%2,7560$217$56,782,3194Sony / Columbia
7The Chronicles of Narnia: The Voyage of the Dawn Treader$564,125-29%2,948-6$191$89,372,7974Fox
8Yogi Bear$542,358-32%3,5150$154$68,314,3713Warner Bros.
10Gulliver's Travels (2010)$433,606-31%3,08996$140$29,445,9772Fox
11How Do You Know$423,799-19%2,4830$171$26,532,4763Sony / Columbia
12Harry Potter and the Deathly Hallows: Part 1$361,183-19%1,7320$209$284,967,8967Warner Bros.

Limited (100 — 999)

#TitleWed, Jan. 5 2011LocationsAvg.TotalWks.Dist.
1The King's Speech$835,609-3%7000$1,194$25,613,8656Weinstein Company
2Burlesque$56,857-13%3300$172$37,927,1316Sony / Screen Gems
3The Social Network$47,506-2%2490$191$93,377,96814Sony / Columbia
4Unstoppable (2010)$47,186-12%45057$105$79,631,0728Fox
5Due Date$40,916-3%4040$101$99,354,6769Warner Bros.
6127 Hours$38,952-10%103-12$378$10,567,3209Fox Searchlight
7Megamind$37,161-24%7640$49$144,365,2629Paramount / DreamWorks
8Red (2010)$30,442-16%303-27$100$89,611,06412Summit
9Love and Other Drugs$28,076-17%17531$160$31,364,5686Fox
10Life As We Know It$22,086-11%2480$89$52,960,01813Warner Bros.
11Despicable Me$12,805-24%1974$65$251,255,43026Universal
12Fair Game (2010)$10,908-17%109-52$100$9,156,7869Summit
13Jackass 3D$9,701-2%1370$71$117,141,89012Paramount
14Faster (2010)$7,212-22%119-4$61$22,882,0056CBS Films
15Morning Glory (2010)$7,004-4%1260$56$30,780,3008Paramount
16Paranormal Activity 2$6,512-4%1450$45$84,682,66111Paramount
17Legend of the Guardians: The Owls of Ga'Hoole$5,984-28%1580$38$55,577,30715Warner Bros.
18Hereafter$3,6662%1280$29$32,723,93912Warner Bros.

Platform (1 — 99)

#TitleWed, Jan. 5 2011LocationsAvg.TotalWks.Dist.
1Blue Valentine (2010)$37,2060%40$9,302$404,7351Weinstein Company
2Hubble 3D$28,0290%470$596$20,241,74942Warner Bros. / IMAX
3I Love You Phillip Morris$21,553-9%68-1$317$1,196,5375Roadside Attractions
4Rabbit Hole$19,603-11%340$577$499,6093Lionsgate
5Somewhere (2010)$17,20010%80$2,150$484,6452Focus
6Under the Sea 3D$5,235-27%120$436$25,295,29099Warner Bros. / IMAX
7The Next Three Days$4,378-8%81-30$54$21,144,0957Lionsgate
8Country Strong$3,736-13%20$1,868$133,1682Sony / Screen Gems
9The Town$2,895-20%620$47$92,183,16516Warner Bros.
10Inception$1,80438%280$64$292,574,50125Warner Bros.
11The Tempest$1,70421%6-6$284$235,7134Disney
12The Warrior's Way$1,279-8%384$34$5,574,0655Relativity Media
13For Colored Girls$952-14%28-11$34$37,680,2179Lionsgate
14Winter's Bone$767108%2-3$384$6,249,12530Roadside Attractions
15Summer Wars$302-81%20$151$19,0032GKIDS