Grosses

'The Battle of the Five Armies' Set for $88.4M in Five Days; Secret of the Tomb' and 'Annie' Battle for Second with $19.2M and $17.5M RespectivelyDecember 20, 2014 08:48 AM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in an estimated $16.58 million on Friday to lead the daily box office for a third consecutive day. The third and final chapter of Peter Jackson's The Hobbit trilogy increased a strong 66.5 percent over Thursday. Friday's daily hold was a good sign for the film after the sharper than anticipated percentage decline it experienced on Thursday. In comparison, 2002's The Lord of the Rings: The Two Towers increased 39 percent on its first Friday to gross $19.22 million.

The Hobbit: The Battle of the Five Armies has grossed $50.98 million in three days, which places it 14 percent behind the $59.26 million three-day start of The Two Towers. BOXOFFICE currently projects $54.0 million over the weekend for The Battle of the Five Armies and a five-day start of $88.41 million. That would be in the same neighborhood as the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

IMAX grosses were responsible for $2.18 million of the film's overall gross on Friday. Thus far The Battle of the Five Armies has grossed $8.08 million from IMAX locations. That represents 15.8 percent of the film's overall domestic gross. The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

It was a close race for second place on Friday, with Fox's Night at the Museum: Secret of the Tomb outpacing Sony's Annie with an estimated opening day performance of $5.625 million. The two films were separated by just $325,000 on Friday and are likely to remain fairly close to one another throughout the rest of the weekend (and perhaps throughout the rest of the holiday season as well). Secret of the Tomb opened 16 percent below the $6.71 million opening day take of 2011's Alvin and the Chipmunks: Chipwrecked. BOXOFFICE currently projects a $19.2 million debut for Night at the Museum: Secret of the Tomb, which would be below expectations. The film received a B+ rating on CinemaScore.

Annie claimed third place with an estimated $5.3 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the higher end of expectations on Friday. That is welcome news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie opened 21 percent below the opening day take of Alvin and the Chipmunks: Chipwrecked. BOXOFFICE is projecting a $17.5 million debut for Annie. The film received an promising A- rating on CinemaScore.

The Hunger Games: Mockingjay - Part 1 inched ahead of Exodus: Gods and Kings to take fourth place on Friday with an estimated $2.28 million. The third installment of Lionsgate's blockbuster franchise was down a solid 39 percent from last Friday. Mockingjay - Part 1 has grossed $283.76 million in 29 days, which leaves it $16.24 million away from becoming the second release of 2014 to reach the $300 million domestic milestone. BOXOFFICE currently estimates a $7.8 million take for Mockingjay - Part 1 this weekend.

Fox's Exodus: Gods and Kings landed in fifth with an estimated $2.275 million. The pricey Ridley Scott directed biblical epic was down a very sharp 74 percent from last Friday's opening day take. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus has grossed an underwhelming $33.11 million through eight days. BOXOFFICE projects $7.7 million for Exodus: Gods and Kings this weekend, which would represent a 68 percent slide.

On its first day of wide release, Fox Searchlight's Wild took in an estimated $1.175 million from 1,061 locations. The critically acclaimed drama starring Reese Witherspoon has grossed $4.24 million in 18 days. BOXOFFICE is projecting $3.75 million for Wild this weekend.

Daily Domestic Gross Fri, Jan. 21 2011

Wide (1000+)

#TitleFri, Jan. 21 2011LocationsAvg.TotalWks.Dist.
1No Strings Attached$7,289,609--3,018--$2,415$7,289,6091Paramount
2The Green Hornet$5,028,948214%3,5840$1,403$50,370,1912Sony / Columbia
3The Dilemma$3,001,860214%2,9433$1,020$26,739,1952Universal
4The King's Speech$2,155,346150%1,680137$1,283$51,614,3179Weinstein Company
5True Grit (2010)$2,113,496190%3,4645$610$132,746,9235Paramount
6Black Swan$1,766,812135%2,40779$734$79,147,4438Fox Searchlight
7Little Fockers$1,236,285231%2,979-415$415$138,027,9005Universal
8The Fighter$1,226,707161%2,275-139$539$69,742,9437Paramount
9TRON: Legacy$931,063174%2,018-421$461$160,490,5536Disney
10Yogi Bear$742,115295%2,510-192$296$85,572,3186Warner Bros.
11Tangled$650,276246%1,860-188$350$183,924,7759Disney
12Season of the Witch$638,503111%2,307-520$277$20,530,5353Relativity Media
13Country Strong$630,093157%1,44117$437$15,392,4575Sony / Screen Gems
14The Chronicles of Narnia: The Voyage of the Dawn Treader$312,508138%1,135-569$275$99,578,9387Fox
15Gulliver's Travels (2010)$263,829229%1,100-566$240$39,126,4305Fox

Limited (100 — 999)

#TitleFri, Jan. 21 2011LocationsAvg.TotalWks.Dist.
1The Way Back$389,538--678--$575$389,5381Newmarket Films
2The Tourist$274,29391%875-545$313$65,287,2107Sony / Columbia
3Blue Valentine (2010)$255,59196%24212$1,056$3,837,7984Weinstein Company
4Harry Potter and the Deathly Hallows: Part 1$231,627148%725-216$319$290,674,12410Warner Bros.
5The Company Men$170,578--106--$1,609$213,7151Weinstein Company
6Megamind$133,875293%320-21$418$145,903,55412Paramount / DreamWorks
7The Social Network$128,472205%38563$334$95,092,85917Sony / Columbia
8The Heart Specialist$73,749143%293-129$252$744,8772Freestyle
9Due Date$73,402150%275-66$267$100,284,08612Warner Bros.
10Unstoppable (2010)$66,976250%278-25$241$80,571,35811Fox
11Burlesque$61,948--2961$209$38,876,7529Sony / Screen Gems
12Rabbit Hole$47,64193%1011$472$1,138,0916Lionsgate
13How Do You Know$39,92733%261-354$153$30,138,0766Sony / Columbia
14Red (2010)$31,527157%153-53$206$90,166,44415Summit
15Love and Other Drugs$30,72381%146-20$210$32,087,6909Fox
16Faster (2010)$15,554287%10629$147$23,035,7239CBS Films

Platform (1 — 99)

#TitleFri, Jan. 21 2011LocationsAvg.TotalWks.Dist.
1Dhobi Ghat (Mumbai Diaries)$125,220--78--$1,605$125,2201UTV Communications
2Somewhere (2010)$52,588138%8330$634$1,156,0835Focus
3Hubble 3D$33,15830%491$677$20,752,94245Warner Bros. / IMAX
4127 Hours$33,11979%69-7$480$11,211,36712Fox Searchlight
5I Love You Phillip Morris$22,07395%75-20$294$1,744,8178Roadside Attractions
6Life As We Know It$14,975125%86-46$174$53,324,38816Warner Bros.
7Fair Game (2010)$11,483133%72-7$159$9,353,09312Summit
8No One Killed Jessica$7,38770%28-17$264$407,4113UTV Communications
9Biutiful$2,947--4--$737$83,7164Roadside Attractions
10The Warrior's Way$2,252-4%29-48$78$5,651,0708Relativity Media
11Summer Wars$1,39680%6-3$233$58,4345GKIDS
12Winter's Bone$1,10356%6-1$184$6,268,17333Roadside Attractions