Grosses

'Home' Shocks with $15.6 Million Opening Day; 'Get Hard' Holds Its Own with $12.9 Million BowMarch 28, 2015 03:35 AM

by BoxOffice Staff

Fox reports that DreamWorks' Home shocked with a huge $15.6 million opening day yesterday, easily distancing itself in first place. The first-day figure represents a 34 percent improvement over The Croods' first day two years ago ($11.65 million) and 95 percent stronger than last year's Mr. Peabody & Sherman ($8.02 million). Despite a generic title and DreamWorks' wavering reputation over the past few years, Home was able to capitalize on voice talent that appeals to young and old audiences alike with Jim Parsons, Rihanna, and Steve Martin taking center stage. While early word of mouth isn't much to write home about (68 percent audience score, 48 percent critic score), the minimal number of family options in theaters right now should help the flick enjoy a healthy lifespan. BoxOffice projects a stunning $58 million opening weekend.

Warner Bros. reports that Get Hard bowed to a strong $12.91 million in second place on Friday. The Will Ferrell-Kevin Hart comedy superstar team-up opened in line with the likes of The Other Guys ($13.1 million opening day), Blades of Glory ($12.4 million), and just 10 percent behind Ride Along ($14.4 million). With few successful comedies in the market over recent months, the teaming proved to be an irresistible one for Ferrell and Hart fans. Unfortunately, early word of mouth isn't positive: the film registered a lackluster "B" CinemaScore, while the Rotten Tomatoes audience has given it a disappointing 66 percent rating through Saturday morning (on top of critics' 33 percent). Even still, BoxOffice is projecting a hearty $34.5 million opening weekend.

The Divergent Series: Insurgent posted $6.85 million in third place yesterday, down 68 percent from its first day last Friday. That drop is slightly sharper than Divergent's 64 percent second Friday drop last year, and puts Insurgent at an eight-day total of $71.2 million (about 7.5 percent behind Divergent). BoxOffice projects $21.6 million for its sophomore frame.

Disney's Cinderella was off 50 percent from last Friday to $4.73 million yesterday. With $137.24 million in the bank domestically, the film is eyeing a third weekend total around $17.5 million.

Buzzy horror hit It Follows cracked the top five and pulled $1.4 million on Friday as it expanded into semi-wide release across 1,218 screens for an $1,160 per-theater average. That gives the flick $2.15 million in all so far. BoxOffice projects $4.5 million this weekend.

Daily Domestic Gross Thu, Jan. 27 2011

Wide (1000+)

#TitleThu, Jan. 27 2011LocationsAvg.TotalWks.Dist.
1No Strings Attached$1,608,87814%3,018--$533$26,092,0751Paramount
2The King's Speech$1,088,8027%1,680137$648$61,114,9079Weinstein Company
3The Green Hornet$1,079,73619%3,5840$301$67,300,6552Sony / Columbia
4True Grit (2010)$795,59311%3,4645$230$140,787,6355Paramount
5Black Swan$638,10316%2,40779$265$85,604,0418Fox Searchlight
6The Dilemma$603,31511%2,9433$205$35,158,4552Universal
7The Fighter$450,02412%2,275-139$198$74,317,9247Paramount
8TRON: Legacy$268,18720%2,018-421$133$164,203,0876Disney
9Little Fockers$268,11013%2,979-415$90$142,153,5405Universal
10Tangled$198,47733%1,860-188$107$187,050,2249Disney
11Yogi Bear$186,40431%2,510-192$74$89,341,8416Warner Bros.
12Season of the Witch$181,5397%2,307-520$79$22,932,4813Relativity Media
13Country Strong$176,1517%1,44117$122$17,531,8275Sony / Screen Gems
14The Chronicles of Narnia: The Voyage of the Dawn Treader$84,70428%1,135-569$75$100,929,8367Fox
15Gulliver's Travels (2010)$61,26732%1,100-566$56$40,247,1145Fox

Limited (100 — 999)

#TitleThu, Jan. 27 2011LocationsAvg.TotalWks.Dist.
1Blue Valentine (2010)$110,62710%24212$457$4,877,1004Weinstein Company
2The Way Back$102,2676%678--$151$1,651,2881Newmarket Films
3The Tourist$77,4849%875-545$89$66,197,6697Sony / Columbia
4Harry Potter and the Deathly Hallows: Part 1$77,25924%725-216$107$291,622,56310Warner Bros.
5The Company Men$47,1808%106--$445$882,1081Weinstein Company
6The Social Network$46,9637%38563$122$95,575,90417Sony / Columbia
7Megamind$33,38017%320-21$104$146,468,30912Paramount / DreamWorks
8Rabbit Hole$27,01312%1011$267$1,362,0086Lionsgate
9Due Date$22,7122%275-66$83$100,539,04312Warner Bros.
10Unstoppable (2010)$19,9926%278-25$72$80,808,38311Fox
11The Heart Specialist$13,60513%293-129$46$975,6092Freestyle
12Love and Other Drugs$12,24010%146-20$84$32,202,5969Fox
13Red (2010)$10,92424%153-53$71$90,278,34415Summit
14Faster (2010)$5,232-8%10629$49$23,104,3029CBS Films

Platform (1 — 99)

#TitleThu, Jan. 27 2011LocationsAvg.TotalWks.Dist.
1Hubble 3D$26,12816%0-48--$20,925,44845Warner Bros. / IMAX
2127 Hours$23,81813%69-7$345$11,374,12012Fox Searchlight
3Somewhere (2010)$21,23218%8330$256$1,387,6285Focus
4Dhobi Ghat (Mumbai Diaries)$12,0170%78--$154$419,7291UTV Communications
5I Love You Phillip Morris$9,372-5%75-20$125$1,837,5518Roadside Attractions
6Fair Game (2010)$6,45061%72-7$90$9,395,92512Summit
7Life As We Know It$4,69327%86-46$55$53,374,68116Warner Bros.
8Winter's Bone$2,560-1%82$320$6,278,29533Roadside Attractions
9Biutiful$2,48397%4--$621$97,9094Roadside Attractions
10No One Killed Jessica$1,8129%28-17$65$435,3233UTV Communications
11Summer Wars$1,22174%6-3$204$66,2825GKIDS
12The Warrior's Way$754-11%29-48$26$5,659,9058Relativity Media