Grosses

'The Battle of the Five Armies' Marches to $89.1M in Five Days; 'Night at the Museum: Secret of the Tomb' ($17.1M) Outpaces 'Annie' ($15.9M) for SecondDecember 22, 2014 12:50 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies easily led this weekend's box office with $54.72 million. The third and final chapter of Peter Jackson's The Hobbit trilogy has grossed $89.13 million through its first five days of release. On the heels of a sharper than expected percentage decline on Thursday, the film rebounded nicely over the weekend and registered a five-day to three day ratio of 1.63 to 1. The five-day debut of The Battle of the Five Armies was 13 percent below the $102.05 million five-day start of 2002's The Lord of the Rings: The Two Towers (which also opened on a Wednesday) and 3.5 percent ahead of the $86.14 million five-day start of last year's The Hobbit: The Desolation of Smaug (which opened on a Friday).

The Battle of the Five Armies grossed $16.56 million on Friday, increased 29 percent on Saturday to take in $21.39 million and declined 22 percent on Sunday to gross $16.76 million. That placed the film's opening weekend to Friday ratio at 3.30 to 1, which is obviously inflated by the film opening on a Wednesday. The Hobbit: The Battle of the Five Armies received an encouraging A- rating on CinemaScore.

IMAX grosses were responsible for $7.45 million of the film's overall gross this weekend. Thus far The Battle of the Five Armies has grossed $13.37 million from 360 IMAX locations. That represents 15 percent of the film's overall domestic gross. The audience breakdown for the film skewed towards male moviegoers (60 percent) and moviegoers over the age of 25 (60 percent).

It what turned out to be a closer than expected race for second, Fox's Night at the Museum: Secret of the Tomb was able to outpace Sony's Annie with an opening weekend take of $17.10 million. The two films clearly split up the family audience this weekend and may remain close to one another throughout the rest of the holiday season. While it was able to claim second, Night at the Museum: Secret of the Tomb opened significantly below expectations. The third installment of the Ben Stiller led franchise had already been expected to see a significant drop-off from the performance of its predecessor, 2009's Night at the Museum: Battle of the Smithsonian (which debuted with $54.17 million in its first three days). Secret of the Tomb debuted 26 percent below the $23.24 million start of 2011's Alvin and the Chipmunks: Chipwrecked.

Night at the Museum: Secret of the Tomb opened with $5.66 million on Friday, increased 16 percent on Saturday to gross $6.55 million and decreased 25 percent on Sunday to gross $4.89 million. That placed the film's opening weekend to Friday ratio at 3.02 to 1. Family films tend to hold up very well throughout the holiday season and that will likely be the case for Secret of the Tomb. The film received a B+ rating on CinemaScore.

Annie debuted in third with $15.86 million. The musical remake starring Quvenzhané Wallis, Jamie Foxx and Cameron Diaz opened towards the lower end of pre-release expectations. That is positive news for Sony, especially after the events of the past week that led to the cancellation of the studio's release of The Interview. Annie trailed Night at the Museum: Secret of the Tomb by just $1.24 million this weekend. Annie opened 32 percent below the $23.24 million debut of the previously mentioned Alvin and the Chipmunks: Chipwrecked.

Annie started out with $5.29 million on Friday, increased 15 percent on Saturday to gross $6.08 million and fell 26 percent on Sunday to gross $4.49 million. That gives the film an opening weekend to Friday ratio of 3.00 to 1. Like Secret of the Tomb, Annie is likely to hold up nicely throughout the holiday season, though between the two films, it will face more direct competition from Disney's Into the Woods beginning on Christmas Day. Annie received a promising A- rating on CinemaScore, which strongly suggests that the film is going over much better with audiences than it has with critics.

Fox's Exodus: Gods and Kings landed in fourth with $8.11 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down a very sharp 66 percent from last weekend's debut. Poor reviews, mixed word of mouth and direct competition from The Battle of the Five Armies are all clearly taking a toll on the film. Exodus: Gods and Kings has grossed a lackluster $38.94 million in ten days. That places the film 7 percent behind the $41.87 million ten-day take of Son of God earlier this year.

The Hunger Games: Mockingjay - Part 1 followed closely behind in fifth with $7.88 million. The third installment of Lionsgate's blockbuster franchise was down a solid 38 percent from last weekend. Mockingjay - Part 1 has grossed $289.36 million in 31 days, which leaves it just $10.64 million away from becoming the second release of 2014 to reach the $300 million domestic milestone.

In its first weekend of wide release Fox Searchlight's Wild took in $4.11 million to place in sixth. The critically acclaimed drama starring Reese Witherspoon claimed a per-location average of $3,877 from 1,061 locations. Wild has grossed $7.17 million in 19 days of release.

On the limited front, UTV's PK was off to a very strong start with $3.57 million from 272 locations. That gave the Hindi language comedy starring Aamir Khan a per-location average of $13,108 for the frame. PK finished in ninth place among all films this weekend.

Daily Domestic Gross Mon, Feb. 7 2011

Wide (1000+)

#TitleMon, Feb. 7 2011LocationsAvg.TotalWks.Dist.
1Sanctum$808,230-46%2,787--$290$10,256,1601Universal
2The Roommate$706,982-58%2,534--$279$15,709,6171Sony / Screen Gems
3No Strings Attached$653,440-42%3,05028$214$52,046,1453Paramount
4The King's Speech$627,840-55%2,58427$243$84,155,38411Weinstein Company
5The Mechanic$557,989-38%2,7041$206$20,563,5082CBS Films
6The Rite$503,003-45%2,9850$169$24,204,5372Warner Bros. / New Line
7The Green Hornet$408,778-59%3,033-491$135$87,497,4004Sony / Columbia
8True Grit (2010)$393,387-37%2,902-218$136$155,295,9287Paramount
9Black Swan$304,938-50%1,977-338$154$96,166,64610Fox Searchlight
10The Dilemma$241,775-42%2,545-360$95$45,815,8004Universal
11The Fighter$238,110-38%1,662-252$143$82,638,8489Paramount
12Yogi Bear$125,499-78%1,807-326$69$95,492,8288Warner Bros.
13TRON: Legacy$110,405-58%1,040-465$106$168,868,6438Disney
14Tangled$103,934-77%1,369-220$76$192,177,23711Disney
15Little Fockers$88,075-54%1,355-696$65$146,630,3607Universal

Limited (100 — 999)

#TitleMon, Feb. 7 2011LocationsAvg.TotalWks.Dist.
1127 Hours$136,777-38%899-17$152$15,815,97214Fox Searchlight
2Blue Valentine (2010)$79,138-49%45035$176$7,347,9846Weinstein Company
3Biutiful$61,050-60%179117$341$1,484,0406Roadside Attractions
4From Prada to Nada$51,789-74%2615$198$2,149,2122Lionsgate / Pantelion
5The Company Men$48,931-50%23120$212$2,347,8223Weinstein Company
6Country Strong$47,598-50%948-339$50$19,864,7807Sony / Screen Gems
7The Chronicles of Narnia: The Voyage of the Dawn Treader$32,641-71%514-218$64$102,596,4559Fox
8Harry Potter and the Deathly Hallows: Part 1$30,607-61%365-100$84$292,791,82112Warner Bros.
9Season of the Witch$26,903-55%492-618$55$24,268,9585Relativity Media
10Megamind$26,118-67%290-10$90$147,485,65914Paramount / DreamWorks
11Gulliver's Travels (2010)$24,027-76%495-158$49$41,631,4797Fox
12The Social Network$19,664-52%294-73$67$96,418,23419Sony / Columbia
13The Way Back$14,210-46%145-450$98$2,548,7333Newmarket Films
14Rabbit Hole$14,063-52%1317$107$1,737,7638Lionsgate
15Unstoppable (2010)$10,726-42%202-48$53$81,211,92313Fox
16Fair Game (2010)$6,937-25%149109$47$9,481,08214Summit

Platform (1 — 99)

#TitleMon, Feb. 7 2011LocationsAvg.TotalWks.Dist.
1Hubble 3D$16,180-43%485$337$21,238,91947Warner Bros. / IMAX
2Somewhere (2010)$6,371-52%46-14$139$1,610,4577Focus
3Winter's Bone$4,407-43%358$126$6,360,91035Roadside Attractions
4Faster (2010)$3,444-49%87-27$40$23,229,35511CBS Films
5Love and Other Drugs$3,028-27%46-71$66$32,332,96211Fox
6I Love You Phillip Morris$2,251-31%39-9$58$1,919,57810Roadside Attractions
7The Heart Specialist$1,788-27%56-63$32$1,098,0764Freestyle
8Waiting for Forever$1,121-35%3--$374$10,0381Freestyle