'The Hobbit: The Battle of the Five Armies' Down Sharply from Wednesday, But Still #1 on Thursday with $9.96MDecember 19, 2014 12:55 PM

by Daniel Garris

Warner's The Hobbit: The Battle of the Five Armies took in $9.96 million on Thursday. The third and final chapter of Peter Jackson's The Hobbit trilogy was down a sharp 59 percent from Wednesday's performance. The large daily percentage decline on Thursday isn't the greatest initial sign going forward, though it should be noted that such a large percentage of Wednesday's reported gross coming from Tuesday night shows does inflate Thursday's percentage decrease a bit. In comparison, 2002's The Two Towers fell 47 percent on its first Thursday to gross $13.88 million. With a two-day start of $34.41 million, The Battle of the Five Armies is running 14 percent behind the $40.04 million take of The Two Towers. At its current pace, The Battle of the Five Armies appears headed for a five-day start in the neighborhood of $85 million.

Fox's Exodus: Gods and Kings held steady in second place with $1.22 million. The pricey Ridley Scott directed biblical epic starring Christian Bale was down 7 percent from Wednesday. Exodus: Gods and Kings placed in second for the week (behind The Battle of the Five Armies) with a seven-day start of $30.84 million. While that was on the low end of pre-release expectations, the film is off to an underwhelming start with its price tag in mind and has been displaying early signs of being significantly front-loaded for a December release.

The Hunger Games: Mockingjay - Part 1 took in $1.09 million to remain in third. The third installment of Lionsgate's blockbuster franchise increased 6 percent over Wednesday and was down a healthy 24 percent from last Thursday. Mockingjay - Part 1 placed in third for the week with $17.28 million. That represented a 38 percent decline from the previous frame and brings the film's four-week total to $281.48 million. Mockingjay - Part 1 is now $18.52 million away from becoming the second release of 2013 to reach the $300 million domestic milestone.

Penguins of Madagascar placed in fourth for the day with $0.502 million. The 3D computer animated film from Fox and DreamWorks Animation was up 9 percent from Wednesday and down only 2 percent from last Thursday. Penguins of Madagascar placed in fourth for the week with $9.11 million. That was down 30 percent from the previous week and brings the film's 23-day total to an underwhelming $60.65 million.

Paramount's Top Five continued to claim sixth place with $0.439 million. The critically acclaimed comedy starring and directed by Chris Rock was down 2 percent from Wednesday. Top Five rounded out the week's top five with a seven-day start of $8.89 million, which was on the low end of expectations. The film will be playing in 1,307 locations this weekend.

Daily Domestic Gross Sun, Feb. 13 2011

Wide (1000+)

#TitleSun, Feb. 13 2011LocationsAvg.TotalWks.Dist.
1Just Go With It$7,761,154-42%3,548--$2,187$30,514,7321Sony / Columbia
2Gnomeo and Juliet$7,571,797-35%2,994--$2,529$25,356,9091Disney
3Justin Bieber: Never Say Never$6,407,485-40%3,105--$2,064$30,256,6011Paramount
4The Eagle$2,266,154-37%2,296--$987$8,684,4641Focus
5The King's Speech$2,006,650-41%2,263-321$887$93,675,76112Weinstein Company
6The Roommate$1,679,373-56%2,5340$663$25,778,9262Sony / Screen Gems
8No Strings Attached$1,498,282-43%2,756-294$544$60,031,0784Paramount
9The Green Hornet$1,021,572-42%2,090-943$489$92,405,9615Sony / Columbia
10True Grit (2010)$1,000,879-45%2,072-830$483$160,355,0298Paramount
11The Mechanic$949,184-33%1,886-818$503$25,418,6533CBS Films
12The Rite$874,825-41%2,207-778$396$28,858,2973Warner Bros. / New Line
13Black Swan$577,857-41%1,069-908$541$99,337,22011Fox Searchlight
14The Fighter$577,238-45%1,049-613$550$85,632,02410Paramount
15Yogi Bear$260,179-29%1,111-696$234$96,618,2799Warner Bros.
16The Dilemma$248,555-51%1,242-1303$200$47,635,6955Universal

Limited (100 — 999)

#TitleSun, Feb. 13 2011LocationsAvg.TotalWks.Dist.
2Biutiful$178,612-30%19112$935$2,263,3417Roadside Attractions
3Blue Valentine (2010)$165,332-37%393-57$421$8,211,6107Weinstein Company
4TRON: Legacy$161,016-39%364-676$442$169,753,8329Disney
5127 Hours$159,528-36%359-540$444$16,845,89615Fox Searchlight
6Harry Potter and the Deathly Hallows: Part 1$140,974-34%40944$345$293,355,40813Warner Bros.
7The Company Men$135,863-44%27746$490$3,032,0704Weinstein Company
8From Prada to Nada$107,955-15%252-9$428$2,588,9263Lionsgate / Pantelion
9Megamind$93,856-41%252-38$372$147,878,98615Paramount / DreamWorks
10Little Fockers$91,160-45%424-931$215$147,233,4908Universal
11The Chronicles of Narnia: The Voyage of the Dawn Treader$82,369-40%293-221$281$102,981,05110Fox
12Gulliver's Travels (2010)$62,102-38%308-187$202$41,914,6078Fox
13Country Strong$44,521-40%328-620$136$20,218,9218Sony / Screen Gems
14The Social Network$34,610-47%178-116$194$96,619,12420Sony / Columbia
15Unstoppable (2010)$28,743-45%147-55$196$81,356,49614Fox
16Season of the Witch$26,771-38%176-316$152$24,444,9976Relativity Media
17Rabbit Hole$25,238-34%112-19$225$1,875,9369Lionsgate
18The Tourist$17,214-55%100-131$172$67,000,10210Sony / Columbia

Platform (1 — 99)

#TitleSun, Feb. 13 2011LocationsAvg.TotalWks.Dist.
1Cedar Rapids$85,982-38%15--$5,732$302,9681Fox Searchlight
2Hubble 3D$42,489-32%480$885$21,445,59848Warner Bros. / IMAX
3The Way Back$11,143-38%37-108$301$2,637,8814Newmarket Films
4Somewhere (2010)$10,622-32%32-14$332$1,668,5938Focus
5Fair Game (2010)$6,701-38%78-71$86$9,528,09215Summit
6Winter's Bone$5,452-41%26-8$210$6,395,00536Roadside Attractions
7Vidal Sassoon: The Movie$2,779-45%1--$2,779$13,0531Phase 4 Films
8I Love You Phillip Morris$2,519-37%23-16$110$1,936,21711Roadside Attractions
9Waiting for Forever$1,878-36%1411$134$20,9752Freestyle
10Dhobi Ghat (Mumbai Diaries)$372-64%5-37$74$576,6394UTV Communications